Writing on the Web

JUNE 18, 2010

I’m reading Tony Schwartz new book “ The Way We’re Working Isn’t Working.&#. While routine and structure keep us on track, we need to “get out of our own yard&# and get out of the office for renewal and regeneration. I’ll be back next week. Namaste… Share this on Bebo. Blog this on Blogger.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

MARCH 14, 2011

I don’t really, but for content marketing to work you need as much content as you can, in all forms. Most of the time, I find there is a natural tendency for professionals to write from their own perspectives, i.e., how their services really work. This is key for content marketing. Why would I want that many? What do you think?

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

Writing on the Web

MARCH 17, 2011

I learn more about my client’s work and their content marketing needs. I’ve worked with other professionals who cringe at the idea of even answering questions from prospects… because that would be giving away free consulting. They “don’t work for free.&#. They learn how to use my services better.

Consulting 100

Consulting Digg Buzz Blogger 100

Writing on the Web

DECEMBER 15, 2010

Here’s a quick list of survey questions for your target audience: What are the five top web sites you visit frequently in your work? I’m interested in knowing your top 5 web sites you visit regularly for work (besides your own, of course). What are your online reading habits, blogs, websites, articles, videos, podcasts?

Ning 100

Ning Digg RSS Aggregators 100

Writing on the Web

APRIL 28, 2011

Content marketing can’t work well without unique and personalized copy. I get frustrated because people use canned articles ‘as is’ They don’t take the time to add their own stories, to explain how it is for them in the work they do. Tell them about the work you do with your clients. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Tips Content 100

Writing on the Web

MARCH 21, 2011

Being original, consistent, and compelling is hard work. Many people will never get to your content unless you grab them by the throat with your headline. Insanely great content (5.0) – You want people to return to your blog over and over. Fight to never disappoint them. What’s your opinion about this? Blog this on Blogger.

Digg 100

Digg Blogger Opinions Buzz 100

Writing on the Web

MARCH 7, 2011

Since search engine spiders are nothing but algorithms, I don’t understand how they work, but Scribe sure does. I use Scribe for my own blog and won’t work on a client blog who doesn’t have it. This honey of a software tool tells me how well a post is going to be understood by those search robots.

SEO 100

SEO Tips Digg Blogger 100

Writing on the Web

DECEMBER 13, 2010

It works like a magnet for drawing people to you, creating credibility and potential working relationships. Instead of avoiding because of the work and stress involved, I’ve reached a point where I now seek out speaking opportunities. Make no mistake, there is magic that comes from speaking from the podium. Please share.

Practices 100

Practices Content Marketing Digg Content 100

Writing on the Web

FEBRUARY 2, 2011

But I’m waiting to roll out some examples that demonstrate how they work. There are many others I’ll tell you about soon: iMotionVideo, EasyVideoPlayer, WebinarsAGoGo, Optimize Press. Please share the top 3 tools you couldn’t live without for doing business on the Web… Blog this on Blogger. Share this on del.icio.us.

Tools 100

Tools Digg Blogger Work Management 100

Writing on the Web

FEBRUARY 18, 2011

Automatically linking your blog posts to Facebook, Twitter, and Linkedin can get you some great publicity and traffic but it can be challenging to figure out how to make it all work. It works the same way for both profiles and fan pages. Fortunately you have a couple of different options for each one. This is my personal favorite.

Facebook 100

Facebook Digg Ideal Customer Profiles RSS 100

Writing on the Web

NOVEMBER 16, 2010

I’m looking forward to meeting – among others – Jane Ottenberg, who won 15 awards in New York last week for her work at The Magazine Group from the Custom Publishing Council : Jane Ottenberg, TMG Custom Media, Washington. Who says print is dying? “Give Print a Chance.&#. Blog this on Blogger. Share this on del.icio.us.

Media 100

Media Digg Custom Publishing Buzz 100

Writing on the Web

AUGUST 3, 2010

What are the key elements to a custom blog header that work well for online content marketing? These elements may seem obvious, but often, when working with clients, they are so close to the blackboard, that they forget key elements. How do you like my new look? What’s in it for readers if they stay to read? An attractive photo.

Marketing Websites 100

Marketing Websites Brand Identity Branding Digg 100

Writing on the Web

APRIL 19, 2011

When I asked her why she went into coaching, she told me her story of the many years she spent working for a large telecom corporation. She became a coach because she is driven to help people find more satisfaction and meaning through work. People are inspired by the why. One of my clients is a successful business coach.

Tips 100

Tips Content Marketing Digg Content 100

Writing on the Web

MARCH 31, 2011

This is also a great way to provide key points to your readers when you’re busy working on projects and don’t have time or inspiration to come up with something original. I am taking Joe’s post, and Rohit’s original post, giving you important and relevant information and adding my two cents. Blog this on Blogger.

Curation 100

Curation Digg Content Buzz 100

Writing on the Web

JUNE 27, 2011

I wish I could say that it’s the cure for writer’s block , or that it’ll turn your work into Internet gold. Edit your work so that it is appropriate for article directories, press releases, white papers. And now for my real confession: I’ve taken the list building approach to an extreme. Blog this on Blogger.

Autoresponders 100

Autoresponders Digg Press Paper 100

Writing on the Web

MARCH 10, 2011

Content Marketing Genius @Work: Jonathan Kranz Reveals His Secrets. Go find a brilliant post by one of your favorite authors, say for example, one you can easily find on AllTop.com. Use excerpts but add your own opinion and perspective. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us.

Digg 100

Digg Buzz Blogger Stats 100

Writing on the Web

MAY 9, 2011

Joe wants to be more effective in his work and in his life. ““Coach X is there to make me better at work. Your online content has to convince Joe that he needs you first and foremost. You have to grab his attention by speaking to his most pressing and compelling desires. He’s not a psychologist. What do you think?

Marketing Websites 100

Marketing Websites Digg Content Buzz 100

Writing on the Web

AUGUST 16, 2010

This means that the audience has to work harder than usual. And it works, since the audience has to stay alert and active. That said, don’t make your readers work too hard, or they’ll click and go bye-bye. Everything, perhaps. They don’t even look at each other, they are reading their lines.

Digg 100

Digg Buzz Blogger Class 100

Writing on the Web

JULY 12, 2011

This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Use a handy tool like Google AdWords to work out which keywords are going to be best for you. Note : Not sure how keywords work? Try a subscription service to ScribeSEO Tool.

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

JANUARY 3, 2011

While there are many writers out there who can really deliver, content-wise, the truth is, most of these writers aren’t marketers, or lack the marketing skills to get their work noticed by the people who may actually find the information they provide useful. Keep producing your best work, be consistent and don’t lose hope!

Tips 100

Tips Peer-to-peer Digg Domain 100

Writing on the Web

FEBRUARY 26, 2011

Build a strong following on social networks and work hard to increase email sign-ups and newsletter subscribers. Be diligent about networking with like-minded content producers and work to get links – quality links, including those with keyword-rich anchor text. Solicit quality inbound links. Blog this on Blogger. Email this via Gmail.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

NOVEMBER 1, 2010

But it’s also a good chart for anyone working with a V.A. But to keep me out of overwhelm, I wrote them down, and put them into a flow chart. This is good for days when I’m brain dead and likely to forget something important. or assistant who needs to take over some of the tasks for you. Blog this on Blogger. Email this via Gmail.

Tips 100

Tips Digg Social Media Buzz 100

Writing on the Web

NOVEMBER 11, 2010

In other words, a company’s brand works when: They develop a distinct brand personality. So narrative doesn’t have to be contained in stories, although they also work to engage readers emotionally. They repeatedly use personality to establish associations with positive emotions. Blog this on Blogger. Share this on Facebook.

Personalization 100

Personalization Content Marketing Brand Identity Branding 100

Writing on the Web

JANUARY 11, 2011

More importantly, if you’re trying to influence people to buy into your ideas and ultimately your business, there is evidence that stories work better than facts. It’s easy to share client experiences and stories about the work you do. Good stories are what make a blog interesting and fun to read. Well, shorter, for sure.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

JUNE 20, 2011

Before you go to bed and fall asleep , remind yourself which writing tasks you want to work on in the morning. Leave your desk relatively uncluttered when you stop working at night so that in the morning you can start writing without distractions. (If Give yourself a set length of time to work on a writing project and then stop.

Tips 100

Tips Digg Buzz Creativity 100

Writing on the Web

JULY 20, 2010

All require work, promotion, and constant “minding the store.&# Milana herself has forged the way for many independent women and work-at-home moms. Who wouldn’t want to work with a coach like Milana who certainly walks the talk? And please note that Milana doesn’t speak of “Passive Streams of Income.&#.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

AUGUST 18, 2010

Blogging doesn’t work that way. With me, I get impatient in a rally, and with a burst of aggression I’ll end the point with a whopping drive… clear out of the court. I know people who blog like that. They write 600-900 words every few weeks, then wonder why they aren’t getting search traffic. Blog this on Blogger.

Business 100

Business Digg Buzz Blogger 100

Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? You have to find what works for you in your business, with your target audience. How does this content apply to the work you do with your clients?

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

NOVEMBER 18, 2010

The other reasons are because they are a group of talented smart people who love their work. There were several staff members from the UK, which is why they are able to create high quality communications for huge global corporations. Stay tuned for my Brain Shark recorded presentation to get the information I was teaching.

Digg 100

Digg Advertising Agencies Loyalty Work Management 100

Writing on the Web

MAY 18, 2011

ET , you can learn from the two video marketing experts who work for Tom, Colin Martin and Marc Bullard with this free webinar. Even though as an Internet guru and millionaire, he has staff and plenty of money to throw at marketing, he believes that any professional can master video marketing with a few basic skills and smart tips.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Writing on the Web

NOVEMBER 15, 2010

What can we understand about human motivations and values in order for content marketing to work? Online, an offer must work properly for consumers to feel secure. What emotions are people seeking to satisfy online? At the top of the ladder, people will pay the most to satisfy a desire to experience pleasure. Blog this on Blogger.

Lead Scoring 100

Lead Scoring Lead Ranking Digg Differentiation 100

Writing on the Web

OCTOBER 19, 2010

Neuromarketing is extremely expensive market research to do, but fortunately most brains work the same, with some exceptions for age and gender. So the results acquired for companies with big budgets are showing us how to create messages that have a powerful impact on the brains of all consumers. Does it cause an emotional reaction?

Buy 100

Buy Digg Buzz Blogger 100

Writing on the Web

SEPTEMBER 17, 2010

So many entrepreneurs and small business still struggle with knowing what to write about, how to write so it engages readers, and how blogs and social media all work together. When people have a particular problem and go onto the Web searching for solutions, they should be able to find you easily… if you’ve got their answers.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

SEPTEMBER 23, 2010

Do you show them examples of results from your work? Are you regularly reporting out case studies that provide proof of what works for real people? As you create content for the Web, as you write your blog posts, do you embed trust factors? Are you reminding your readers of why they should believe what you say? Blog this on Blogger.

Ad Building 100

Ad Building B2B Digg Trust Marketing 100

Writing on the Web

JANUARY 12, 2011

You can’t write good stories that inspire without working on the stories you tell yourself, about your work, about your business. My point is that if you’re going to learn to be a master content writer , you’ve got to learn how to tell stories that engage your readers and inspire action. Blog this on Blogger.

Content Marketing 100

Content Marketing Tips Digg Ideal Customer Profiles 100

Writing on the Web

JULY 14, 2010

These are all little things that make a big difference in the look and feel of your blog, and also make search engines work more smoothly to index your page. What else needs to be on this list? Share this on Bebo. Blog this on Blogger. Add this link to Box.net. Subscribe to the comments for this post? Share this on del.icio.us.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

DECEMBER 16, 2010

How do you check your online marketing to see where it’s working, where it needs improvement? Do you show some personality and faces of the people who work with you? Get Found, Get Known, Get Clients" alt=" 3 Online Marketing Tasks: Get Found, Get Known, Get Clients" />. Are you credible and perceived as trustworthy ?

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100