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Wednesday, May 26, 2010
In a recent conversation I was having with the Bloom Group they believe “the practice of publishing white papers must come to a close because of the utter proliferation of white papers, and the poor content contained within so many of them.” Kill the white paper!” Digg this! And I tend to agree.
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Monday, August 9, 2010
Digg this! Tags: About Blogs Article Ideas Content Marketing Getting Read On Writing Better Online Persuasion Writing Great White Papers blog writing business writing writing reports Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. Tweet This!
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Thursday, October 25, 2007
Consider that only 5% to 15% of people who download white papers are actively in the buying stage of the cycle. You send a communication with a link to a white paper on why companies are choosing to use X technology to solve a particular issue. If only it were that easy. But, they responded! Thats terrific.
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Tuesday, August 12, 2008
had filled out a form and downloaded a white paper. Had I visited ten web pages on related subject matter, downloaded a white paper and signed up for and attended a webinar, then a call might have been better warranted. was working away, thinking important thoughts (naturally), when my phone rang. Dont get me wrong.
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Friday, July 21, 2006
Marketing Interactions Search The Blog About Contact Me Ardath Albee B2B Marketing Strategist Marketing Interactions phone: 612.865.7707 Me - On Twitter Twitter: ardath421 See how were connected Top Blog! quot; Ive heard this for years and for some reason never really thought about the truth of the matter. Is that possible? Right? Interesting stuff.
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Sunday, February 14, 2010
You can link to other blog posts, published articles, white papers or other informational content your company has produced about the topic. Create accounts on social bookmarking sites like Wikio , Mixx , Digg and/or StumbleUpon. Digg this! This Time, It’s Personal. few examples. How To Be Seen. Start Twittering.
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Sunday, June 20, 2010
62; A series of valuable white papers (like 10 Essentials of Online Marketing in the Shipping Industry ) were created and promoted through the social channels, website and newsletter, resulting in 1,000 downloads in seven months. Generated over 1,000 downloads of a white paper. Digg this! BACKGROUND. STRATEGY.
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Friday, June 27, 2008
Once you know your priorities you can often rationalise the sources you need, rather than being swamped by a mountain of paper you can never get through. Share this: Digg this | Reddit | StumbleUpon | Del.icio.us |. SAP White Paper: Service Delivery Innovation. White Paper: The Seven MegaTrends of Professional Services.
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Sunday, January 25, 2009
In addition to SEO, bookmarketing sites/services like Digg , Delicious , StumbleUpon , and Facebook’s share application can further extend your news to key audiences. . Bookmark Your Content: While Digg may be an obvious choice, my perception is that Digg is for more trendy or consumer related stories. Linking Strategies.
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Tuesday, July 6, 2010
When somebody talks about “content marketing, they’re really talking about “content engineering — scientifically optimizing documents such as blogs, case studies and white papers to create search engine results and sales leads. Digg this! LinkedIn forums. Twitter. It takes but a moment. Comments.
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