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Fundamentals of Product Experimentation for Beginners

Convert

In the end, you’ll be able to use product experimentation to validate each step of the unending journey toward the better version of your product for your users. Before making any changes or launching a new product, it’s vital to validate assumptions and test hypotheses. If you deny it, I’ll refer you to Blockbuster and Digg.

Product 52
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Vote: What Makes You Read a Blog Post?

Writing on the Web

So of course having a sharing option is important if you want your post to be read widely, but the social validation of having a few tweets at the top is also a crucial psychological reinforcement that says: “this is a post that should be read!”. What’s your opinion about this? What grabs you and compels you to read a post through?

Digg 100
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Blubrry - For Immediate Release - For Immediate Release: 03/03/08

Buzz Marketing for Technology

New FIR Interview; Thursdays show; vote for FIR at Podcast Alley; David Phillips reports; the Media Monitoring Minute with CustomScoop; summary of surveys about mainstream media and the web; Prince Harry in Afghanistan: are media embargoes still valid today?; Add to Digg. Posted March 03, 2008. No comments available. Leave a Comment.

Digg 100
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7 Mistakes Speakers Make with Presentations

Writing on the Web

The brain research behind this is valid, and in everyday life we experience it with 7-digit phone numbers. We’ve often heard the brain can only hold seven things in mind. But I think there’s a perception that an audience will listen and remember 7 things from a presentation which is wrong. You can still re-tweet it.

Digg 100
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Seven Expert Search Engine Marketing Guides

Webbiquity

Andrew Goodman discusses the importance of testing ad copy and important considerations to keep in mind when doing so, like measuring both click-through rate (CTR) and cost per acquisition (CPA) when evaluating ad copy, and running tests long enough to generate valid data for decision making. Dynamic Landing Pages by PPC Hero.

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Writing Better Content: An Emotional Pathway

Writing on the Web

The reader is trying to decide if this solution is valid for them, and may think of objections. Step #4 is neutral in emotional tone, appeals to our logic and rationality, analyzes the situation and explains the solution. Features and benefits may be discussed. This is where the objections must be addressed. Blog this on Blogger.

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Seven Ways to Use Social Media for Business

Webbiquity

Third-party validation has always been more valuable than advertising or other types of self-promotion. If you build and nurture this network, these people will help amplify and validate your message. Develop relationships with influencers. Traditionally, customer case studies, PR and analyst relations have filled this role.