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7 Reasons Every Business Needs to be on Twitter

Webbiquity

Despite the fact that Twitter has more than 32 million users , has received massive publicity from both celebrities and government , and produced remarkable results for companies like Dell and Zappos , many business executives still don’t “get&# Twitter. Here are seven reasons every business needs to be on Twitter. Tweet This!

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The Ultimate Guide to Sales Prospecting: Tips, Techniques, & Tools to Succeed

Hubspot

The end goal is to move prospects through the sales funnel until they eventually convert into revenue-generating customers. Recommended effort: Five touchpoints. Recommended effort: Five touchpoints every other day. Recommended effort: Five touchpoints every other day. What's the difference between leads and prospects?

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Full Stack Experimentation: A Comprehensive Guide

Convert

Whether you’re a startup or a several-decades-old behemoth, the ability to test and optimize every part of your business—from the first line of code to the last touchpoint of sales—is crucial to winning. Instead, server-side testing is one building block in the practice of full-stack and robust experimentation across products and touchpoints.