Webbiquity

APRIL 27, 2010

This excellent study provides a wide array of answers, statistics and insights. Metrics related to ROI, such as leads generated and direct sales, were mentioned by only about half of the survey respondents as key benefits of social media marketing. If content generation is included, overall costs aren’t likely to change much.

Social Media 100

Social Media Marketing Report Social Marketing Planning 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How To Use Linkedin To Generate Business by Search Engine Land. Share this on Bebo.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

User Satisfaction. In the seven years since Shell E&P began its KM effort, the number of enthusiastic users has grown exponentially. Comments Digg This. Find out why a new study picks Googles Messaging Security over competitors. Find out why a new study picks Googles Messaging Security over competitors. Enterprise.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

SnapApp

SEPTEMBER 12, 2011

Our business was centered on building great interactive content, driving traffic to that content, and generating advertising revenue from that traffic. SnapApp's built-in sharing functionality gives your user a personalized, first-person piece of content to share, which is like giving them a miniature blog post that they wrote.

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

Buzz Marketing for Technology

JUNE 28, 2008

Case Studies. User name: Password: Remember me. A new study on e-mail suggests that e-mail has become a hindrance to many organizations. The study culminates a great deal of analysis including a survey of more than 1000 e-mail managers (mostly IT managers and executives, and records and document management specialists).

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Online Marketing Institute

OCTOBER 29, 2010

On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Another 49% said they used social networks to generate leads, 46% for customer feedback, 35% for advertising and 29% for market research.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

NOVEMBER 8, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

JUNE 23, 2010

is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com Blog Talk Radio - Blog Talk Radio is a free web application that allows users to host live online radio shows. Users can share and watch videos from a variety of online videos sources for free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

OCTOBER 5, 2017

The end goal is to move prospects through the sales funnel until they eventually convert into revenue-generating customers. hours of cold calling to get ONE qualified appointment, according to a Baylor University study. Kyle uses Digg to subscribe to company’s blogs that he thinks would make for good prospects. Skim each post.

Budget Programs 99

Budget Programs Top of Funnel Tools Work Management 99

WebMarketCentral

AUGUST 17, 2009

How can you generate more clicks even when your site isn't in one of the top three spots in search results? StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. by SEO Book Aaron Wall makes the case for SEO with a brief case study of two similar websites.

SEO 20

SEO Best Practices Adwords Copywriting 20

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

DECEMBER 23, 2010

You’re also engaging with customers, helping to solve their business problems and maybe even documenting the process with case studies. You can also solicit customer references for case studies and media opportunities and find out who’s doing something innovative with your product.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Buzz Marketing for Technology

JUNE 27, 2008

They use elearning to expedite the information sharing and some self-paced case studies. Then, they have breakout sessions where the learners are able to discuss what they learned and work through case studies. The image below is from a case study I did on compensation discussions. Not so any more. Talk about just in time.

Work Management 100

Work Management Budget Programs Enterprise Management Template 100

Webbiquity

JANUARY 10, 2010

Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily. Facebook’s InsideFacebook blog reports that in February and March of this year, the number of Facebook users age 35 and over doubled. Study: Company Blogs Lead Social Media Options by MediaPost. Top 25 Social Networks by Navel Marketing. Tweet This!

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Buzz Marketing for Technology

MAY 26, 2010

s Social Media in Business study found. Tags: Blogging Branding Content Marketing Interactive Marketing Lead Generation Podcasting Thought Leadership Twitter User Generated Content. What’s your view on this? We would love to hear from you. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on Reddit.

Paper 100

Paper B2B Marketing B2B Thought Leadership Thought Leadership 100

Digital B2B Marketing

MARCH 28, 2011

The statistic circulating through Twitter (by the way, being shared between connections on Twitter, but I won’t belabor the point) is that 50% of all content consumed on Twitter is generated by only 20,000 users. The elite, the top 0.05% of twitter users, create 50% of all content consumed on Twitter. Sound impressive?

Twitter 100

Twitter Social Marketing B2B Marketing Broadcasting 100

Webbiquity

JULY 26, 2010

Marketing Finger ( Resources Studies Social Media Consulting ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). B2B Sales Lead Generation using SMM , Monday, July 19, 2010. Ad Your Comment Here ( Barriers User-Generated Ads Article Outreach Product Channel Relationship ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Buzz Marketing for Technology

JUNE 27, 2008

User Satisfaction. In the meantime, for tips on managing these new employees and spanning the gaps between them and the Baby Boomers, check out our collection of articles on managing multiple generations in todays workforce. Digg this Slashdot Reddit. Rating: Thats the point - this generation is listening - to us!

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Convince & Convert

SEPTEMBER 21, 2010

Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&# You are indeed the perfect case study. You are indeed the perfect case study. Use technology to be yourself, and don’t overthink it.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

LEADership

DECEMBER 3, 2013

There are few stories yet of the successful use of Big Data in B2B lead generation, although in the B2C sector, you only need look at Amazon to see how Big Data can deliver. Click here to download a free eBooklet: 13 B2B Lead Generation Mistakes You’ve Made. Get a 360° view of your B2B demand generation. So What Can You Do Now?

B2B 40

B2B Curation Demand Generation Digg 40

Webbiquity

AUGUST 2, 2010

For those whose job it is to generate leads and sales through content and social media, here are five excellent new resources to help increase your knowledge. online users have ever used location-based applications on a mobile device , and only about 1% do so regularly. 2010 Lead Generation Marketing ROI Study (32 pages).

Social Media 100

Social Media Marketing Report Social Marketing Paid Search Agency 100

Online Marketing Institute

NOVEMBER 4, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Webbiquity

JANUARY 17, 2011

However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). However, marketers need to keep in mind that Twitter’s user base, particularly active Tweeters, is much smaller. Salaries are lower in certain regions (e.g.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Is social media creating a generation of cowards? Your PR team was aware of most of these as it often had a hand in generating those placements. Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. Have I gone MAD?? Click title to read more.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Webbiquity

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog.

Social Media 100

Social Media Paid Content Tactics Tips 100

Online Marketing Institute

NOVEMBER 2, 2010

On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Another 49% said they used social networks to generate leads, 46% for customer feedback, 35% for advertising and 29% for market research.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

Paid Content 100

Paid Content Social Media Statistics Research 100

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

B2B Marketing Zone Posts

AUGUST 3, 2010

Dig Deep with B2B Buyer Personas - The Content Factor , July 6, 2010 Every B2B marketer I talk to is on board with the concept of user personas to guide their web content strategy. Yes, corporate blogs are an excellent resource for Lead generation. But that’s content for another blog post. Name your blog.

Ning 40

Ning Paid Content Facebook Sales Management 40

Online Marketing Institute

JULY 31, 2009

The bickering between marketers (who feel sales doesn’t follow up on the great leads they generate) and sales (who feel the quality of said leads is subject to debate) seems to continue unabated. So I commend Eloqua on their next generation of marketing software and their efforts dedicated to the process of making marketing more accountable.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40

Webbiquity

SEPTEMBER 8, 2010

Study: Spending On Email, Social And Search Rising by MediaPost Online Media Daily. “70% of social media users between the ages of 18-34 regularly use Facebook more than other sites such as MySpace, Twitter, and Classmates.com,&# and women use Facebook more than men. How much do small businesses spend on search engine marketing?

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

seo.co

DECEMBER 8, 2020

While online marketing has changed significantly over the course of just the last few years, the industry is moving in a clear direction: user experience matters more than anything. But what constitutes a great user experience? Most importantly, it’s entirely reliant on user experience.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Webbiquity

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. 8 brand personalities Facebook and Twitter users hate by iMedia Connection. Building Social Bookmarking Networks 101 by Search Engine Journal.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Webbiquity

MARCH 31, 2010

Which segments generate the most social media buzz? The median Twitter user is 31, compared to 26 for Facebook and 40 for LinkedIn. 77% of all active internet users regularly read blogs. 5 Must-Read Social Media Marketing Studies by Social Media Examiner. 3 New Social Media Studies Worth Reading by Social Media Examiner.

Paid Content 100

Paid Content Social Media Research Social Marketing 100

Online Marketing Institute

SEPTEMBER 30, 2010

One of the most complex features of Twitter for new users to understand is the hashtag , a topic with a hash symbol (“#&# ) at the start to identify it. Identifying hashtags For new Twitter users, and even we veterans, figuring out what a specific hashtag is being used for can be a major chore.

Twitter 40

Twitter Digg Wiki Mobile Advertising 40

Webbiquity

MAY 14, 2013

Those getting started or already active in blogging will discover how to: • grow blog traffic, • make content more valuable to readers, • increase blogging productivity, • generate more comments and social shares, • find royalty-free images, • promote your blog, and. ” 10 Additional Ideas to Generate Comments and Shares by Spin Sucks.

Resources 100

Resources Tips Blogger Social Media 100