Buzz Marketing for Technology

JANUARY 28, 2010

According to Wikipedia – Influencer Marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on Reddit.

WOM 100

WOM Digg B2B Marketing Wikipedia 100

Optinmonster

MAY 16, 2023

In fact, a study by Backlinko found that websites with a high number of backlinks tend to rank higher in search results. Have a look at a few: LinkedIn (DA: 98) Facebook (DA: 96) Twitter (DA: 94) Instagram (DA: 93) This makes social media marketing one of the most effective off-page SEO strategies.

SEO 77

SEO Lead Scoring Lead Ranking Link Building 77

Convince & Convert

JANUARY 11, 2011

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. Should you care more about Digg submission than about comments? Perhaps the best study on the subject – from GroupM in 2009 – found that consumers exposed to a brand in social media are subsequently 2.8

Social Media 159

Social Media Media Digg Marketing Analytics Tools 159

Webbiquity

FEBRUARY 9, 2010

Somewhat surprisingly, increasing customer support quality and decreasing support costs were identified as the least important objectives, with only about a third of companies in the MarketingSherpa benchmarking study planning to target and measure these goals. The lessons? Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

Social Media 100

Social Media Social Marketing Marketing & Strategy Marketing Strategy 100

KoMarketing Associates

JANUARY 22, 2015

A recent comparable study from IDG Enterprise and the B2B Technology Marketing Community on LinkedIn showed similar results. RSS Readers such as Feedly , Digg Reader , or Hootsuite’s RSS Syndicator. Twitter Lists / Saved Hashtag Searches. Swayy for personalized content discovery. Google Drive / Old Fashion Spreadsheets.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Buzz Marketing for Technology

MARCH 2, 2010

s Social Media in Business study found that 60 percent of consumers believe they are already interacting with companies on the social Web. Tags: Blogging Branding Buzz Marketing Communities Content Marketing Conversational Marketing Inbound Marketing Interactive Marketing Social Media Twitter. A recent Cone Inc.’s Tweet This!

B2B Marketing 100

B2B Marketing B2B B2B Thought Leadership Digg 100

Webbiquity

JUNE 30, 2010

They study the bigger picture, keep up on trends, understand their customers’ issues and enjoy learning and sharing industry knowledge. To make a blog really worthwhile—to join that elite 0.08% of successful blogs—requires (at least) the following six characteristics. This is what makes a blog not just informative, but interesting.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Webbiquity

DECEMBER 16, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li” Evans has provided the definitive handbook for social media marketers. Despite it’s ambitious title, The Perfection of Marketing is a surprisingly accessible and fast-paced read. Check out the Webbiquity bookstore.

Social Media 100

Social Media Social Marketing Emarketing Media 100

Webbiquity

DECEMBER 21, 2010

A more recent study reported by Forbes stated that while “60% (of small businesses surveyed) credit social media with positively impacting their businesses…(only) 36% have attracted new business as a result of their social media efforts.&#. Twitter, Facebook and LinkedIn groups, community sites (e.g. Share this on Bebo.

Social Media 100

Social Media Media Business Paid Search Agency 100

Webbiquity

APRIL 27, 2010

This excellent study provides a wide array of answers, statistics and insights. The top social media tools used across all respondents are: Twitter – 88%. Among experienced social media users, those who have been at it for at least two years, an astounding 96% use Twitter. …But Facebook Means Consumer Marketing.

Social Media 100

Social Media Marketing Report Social Marketing Planning 100

Buzz Marketing for Technology

DECEMBER 8, 2010

Social Media Strategists will become Chief Customer Officers – ok so you know I am also @Avaya_Support on Twitter so perhaps this is a closet fantasy for me but it may just come true – perhaps not this coming year but in years to come. It’s all based on Facebook’s algorithm called EdgeRank. Email this to a friend? Share this on Facebook.

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Webbiquity

SEPTEMBER 1, 2010

For example, “PRO: Twitter gives us a great way to leverage PR. When we help clients generate news in the traditional news publications–both print and online–we will use Twitter to post links to those stories and give our clients a “shout out.&# Trail of Breadcrumbs by PR-Squared. ** 5 stars. Share this on Bebo.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Webbiquity

MAY 24, 2010

While recent studies show that about half of marketers say that social media reduces their overall marketing costs , it is by no means without a price. Certainly the tools are new: Twitter has only been around since 2007, Facebook since 2006, and even blogging has been popular for less than a decade. Social media is free. Not really.

Social Media 100

Social Media Social Marketing Media Rules 100

Webbiquity

FEBRUARY 23, 2010

9 Useful Twitter Retweet Button Scripts For Blogs by Cheth Studios. Noting that Cheth Studios gets 40% of its blog traffic from Twitter alone, this post reviews nine scripts, tools and plugins to make your blog content easily tweetable, from TweetMeme (my favorite) TwittLink to Retweet.com and BackType. Share this on del.icio.us.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Online Marketing Institute

JUNE 25, 2009

link] First shared on Twitter by theRab Last shared: 1 hour 46 minutes ago | 3 shares (expand) | Tweet It close 3 Total Shares: 3 Tweets Loading. link] 5 hours 45 minutes ago - reply - retweet The B2B Lead Blog - The B2B Lead » Blog Archive » Twitter To. | Social Medi.

B2B Marketing 40

B2B Marketing Digg Marketing Management Paid Search Agency 40

Webbiquity

FEBRUARY 1, 2010

Study: Social Media Pays by MediaPost Online Media Daily. New Harvard Study: 30 Key Findings on How The CEO Engages With Social Media by Jeffbullas’s Blog. Facebook: Who you know; Twitter: What you know by Social Media Today. SEO tips for Facebook and Twitter by iMedia Connection. Ryan Walker. Jason Burby.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Webbiquity

JULY 28, 2010

This isn’t a tactical, do-this-on-Facebook-and-then-that-on-Twitter type of roadmap either, but rather a sequence of exercises to explore, monitor, justify, plan and measure a social media program. The book is rich in case study examples from companies like Southwest Airlines and Harley Davidson. Share this on Bebo.

Social Media 100

Social Media Social Marketing Planning Media 100

Online Marketing Institute

NOVEMBER 2, 2009

Social Media – according to a study early this year by Forrester Research, 91% of technology b2b decision makers use social media in some form (blogs, video, customer reviews, social networking sites, Twitter, etc.). If you don’t have in-house SEO resources, hire an agency or consultant, but either way, make SEO an ongoing priority.

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Webbiquity

FEBRUARY 16, 2011

And on the buying side, a study from the ITSMA revealed that “LinkedIn is used by 58% of the respondents to find information or to talk to colleagues about solutions in the context of a purchase. Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”. Share this on Bebo. Subscribe to the comments for this post?

Linkedin 100

Linkedin Tactics Tips Work Management 100

Convince & Convert

MARCH 4, 2010

In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Also, I think another viable category for blogging for reputation, or to establish a voice of authority.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Online Marketing Institute

OCTOBER 29, 2010

From Starbucks to taco trucks , the use of social tools like Facebook Facebook and Twitter Twitter to spread awareness about a business to customers is widespread because that’s where brands find prospective customers and engage with existing patrons. But what about the use of social media between businesses?

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Write about customers successes – Write up a case study about a clients successful project, they will often let you publish their name 5. be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Hubspot

OCTOBER 5, 2017

hours of cold calling to get ONE qualified appointment, according to a Baylor University study. Kyle uses Digg to subscribe to company’s blogs that he thinks would make for good prospects. Create a list of top priority prospects on Twitter to more easily track trigger events and streamline the research process. Skim each post.

Budget Programs 99

Budget Programs Top of Funnel Tools Work Management 99

SnapApp

SEPTEMBER 12, 2011

Are you planning on sharing this blog post to Facebook or Twitter? Twitter will accept any 140 characters, including your URL, which gives you very little space for your very rich, important message. If you're looking for inspiration, check out the gallery of sample apps or these case studies. Good luck!

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? includes slides and worksheet) [link to post] – Posted using Chat Catcher [link] DMurrow (Dave Murrow) Twitter Comment RT @jaybaer: Develop a social media strategy in 7 steps. Sessions start October 5.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

readwrite

APRIL 9, 2008

Meebo’s spent six months studying focus groups gathered from their 30 million users per month to see what kind of advertising users will put up with. ” Just ask Digg or Newsgator and they’ll tell you that there is. The plan is very marketing 2.0. Is that what users want? Is the ad world ready?

Paid Search Agency 40

Paid Search Agency Advertising Agencies Banner Ads Digg 40

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. You are indeed the perfect case study. You are indeed the perfect case study. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&# It’s not hard, it’s complicated. Bravo, man.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Hubspot

JUNE 23, 2010

An example of this is the Twitter API. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. Digg - Digg is a social news website that allows members to submit and vote for articles. HootSuite - HootSuite is a web-based Twitter client. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API. Digg - Digg is a social news website that allows members to submit and vote for articles.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

WebMarketCentral

NOVEMBER 5, 2009

How can you maximize the business value of tools like LinkedIn and Twitter? He also quotes a HubSpot study finding that three-quarters of bloggers in small to midsize companies say that " their company blogs were 'useful,' 'important,' or 'critical' to their business." But which social media tool do marketers find most valuable?

Social Media 20

Social Media Social Marketing Web 2.0 Paid Search Agency 20

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009.

Twitter 100

Twitter Stats Tools Tips 100

Hubspot

OCTOBER 11, 2010

Don’t forget that you can use various social media channels like SlideShare and YouTube —not only Twitter and Facebook—to drive people to your blog. Video can be used to explain product features , showcase case studies and introduce industry-specific data. Do you recommend making changes incrementally?

Marketing Websites 28

Marketing Websites Landing Pages Long Tail Marketing Digg 28

Digital B2B Marketing

MARCH 28, 2011

In fact, they question if Twitter is more of a broadcast medium than a social medium. In fact, they question if Twitter is more of a broadcast medium than a social medium. The elite, the top 0.05% of twitter users, create 50% of all content consumed on Twitter. Twitter creates brand new social connections.

Twitter 100

Twitter Social Marketing B2B Marketing Broadcasting 100

Buzz Marketing for Technology

FEBRUARY 11, 2010

Twitter does not have an Out of Office feature So at a recent Social Media event we got to. Tags: Blogging Communications Events Innovation Interactive Marketing Social Media Strategy Twitter Virtual Events. I thought you would be interested in the consistency of this data and the net positive effect this had on our event. Tweet This!

Case Study 100

Case Study Case Studies B2B Marketing Studies 100

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000. How can I help you?

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 You’re also engaging with customers, helping to solve their business problems and maybe even documenting the process with case studies. 2 The Total Lunar Eclipse As Seen By Twitter User. Twitter Explo.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40