Webbiquity

JANUARY 25, 2010

Outbound marketing can work, as it has in the past for big companies like McDonalds and P&G, but it’s very expensive (and intrusive). For those new to social media, Rick recommended staring by signing up on Facebook, Twitter and LinkedIn, then working these online venues like a “cocktail party.&# Post this on Diigo.

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Webbiquity

FEBRUARY 8, 2011

Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. You can get the whole story in B2B Blogging Trends in 2011 , a free (and no registration required) white paper from Aggregage (the software that powers the BMZ site).

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Writing on the Web

FEBRUARY 2, 2011

To make money online , you need systems and software helpers. But I’m waiting to roll out some examples that demonstrate how they work. I’m curious… what web tools could you absolutely not live without? I don’t try them all out, it tends to drive me nuts to have too many distractions and things to learn.

Tools 100

Tools Digg Blogger Work Management 100

Writing on the Web

MARCH 7, 2011

This honey of a software tool tells me how well a post is going to be understood by those search robots. Since search engine spiders are nothing but algorithms, I don’t understand how they work, but Scribe sure does. I use Scribe for my own blog and won’t work on a client blog who doesn’t have it.

SEO 100

SEO Tips Digg Blogger 100

Webbiquity

DECEMBER 28, 2010

Then include text links back to specific pages on your website, e.g. linking a term like records management software back to an informational page devoted to that topic. First, make sure the press release itself it well-optimized (e.g. keywords used in the title and early in the body copy). Share this on Bebo. Share this on del.icio.us.

SEO 100

SEO Enterprise Management Digg Press 100

Buzz Marketing for Technology

MARCH 30, 2010

I am a big fan of David Meerman Scott’s work and I am in the middle of re-reading his book the New Rules of Marketing and PR 2nd edition ! Kadient, a software as a service provider, has a number of buyer personas – 2 in fact – one named Anya and one named Luke. And I stumbled upon this concept while working on a Facebook Ad campaign.

Buyer Personas 100

Buyer Personas Facebook Advertisements Advertising 100

Webbiquity

DECEMBER 1, 2010

Why would otherwise highly sensible, ROI-conscious marketers spend even more money on a tactic that they don’t believe works very well? But strangely, social media—one of the top priorities for increased spending next year—was viewed as “highly effective&# by only 16% of respondents, while 25% said it was “not effective.&#

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100

Webbiquity

FEBRUARY 14, 2010

Those are the types of questions marketing automation / demand generation software vendors seek to address with their offerings. “Software-that-helps-turn-raw-names-into-qualified-leads-by-delivering-the-right-content-at-the-right-time-and-monitoring-response&# would be most accurate, but kind of a mouthful. Post this on Diigo.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

B2B Memes

MARCH 19, 2010

Software developer Jake Luciani found that writers who posted on Thursdays had the greatest success in terms of comments, votes, and inbound links. The best times to post were between 1 pm–3 pm (after lunch) or 5 pm–7 pm PST (after work). A 2008 study looked at the best times and days to publish content.

Promotion 100

Promotion Digg Twitter Tagging 100

Buzz Marketing for Technology

JUNE 30, 2010

I would argue (and so did Josh) that the real work comes on Day 2 of the customers purchase. If they have committed to your technology or software as a service they most likely will be with you for twice as long unless you do something horribly wrong. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on Reddit.

Digg 100

Digg Paid Search Agency Acquisitions Budget Programs 100

Writing on the Web

JUNE 16, 2010

Once set up, you can easily publish fresh content, write sales copy, add product pages, and benefit from the facility with which Wordpress works with the search engines. I stopped using Dreamweaver software for my websites over two years ago, and started afresh using a custom-designed Wordpress platform. Share this on Bebo.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

DECEMBER 16, 2010

How do you check your online marketing to see where it’s working, where it needs improvement? Do you show some personality and faces of the people who work with you? JournalEngine software for coaches. Get Found, Get Known, Get Clients" alt=" 3 Online Marketing Tasks: Get Found, Get Known, Get Clients" />.

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Webbiquity

APRIL 26, 2010

How effective is demand generation software? Thomas Baekdal offers a 22-point checklist for maximizing the way the web works today, from content generation and social media to calls to action. What strategies and tactics should you employ to maximize business results online? Why is content marketing becoming critical? Tweet This!

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Allocation Budget Programs 100

Buzz Marketing for Technology

JULY 21, 2008

Fighting information overload - Article on knowledge management software (a little outdated too, 2001â?¦). Why Digg works. Ar ticle on Softpanorama.org - Including some interesting statistics on the subject (although a little outdated). Something missing on this list? Share it by commenting to this post! Share This. Filtrboxâ??

Resources 100

Resources Product RSS Digg 100

Buzz Marketing for Technology

JULY 2, 2008

Matt Moore facilitates a discussion on story work with Madelyn Blair and me » 2/07/08 | Immediate feedback in the moment. They get six weeks of working with an experienced ref but only get their stripes when they can demonstrate their ability to confidently and accurately blow their whistle and do what a ref needs to do.

Work Management 100

Work Management Digg Storytelling Ideal Customer Profiles 100

Webbiquity

MARCH 9, 2010

If you buy a new Audi, you might use Facebook to show it off to your friends, but if you’re part if a buying team that just acquired a new enterprise software system—eh, not so much so. .&# As such, it’s not surprisingly that many of the entries on Slate’s top Facebook list are lifestyle brands. Share this on del.icio.us.

Facebook 100

Facebook B2B Marketing Effectiveness B2B 100

Webbiquity

MAY 24, 2010

True, there are techniques that work better than others, guidelines that are good to know, rules of etiquette to follow and common mistakes to avoid , but the general skills called for aren’t all that uncommon, and the specifics are teachable. Social media marketing is really hard. Ooh, not a good idea. Share this on Bebo.

Social Media 100

Social Media Social Marketing Media Rules 100

Buzz Marketing for Technology

JUNE 30, 2008

Beth Kanter suggests that we "Turn Off the Damn Email Software and Get Some Work Done (Or go for a walk)!" Tony Wright worries that "the increasingly personalized infoporn delivered to us through a broadening array of channels (like RSS, alerts, Twitter, Digg, Email, IM, Social Networks and more) is a looming disaster.

Research 100

Research Digg RSS Startups 100

Buzz Marketing for Technology

JUNE 27, 2008

Heres how MSC works. Zahmoo - software for supporting MSC projects. Intuition at Work. • Digg this. --> --> Trackback Pings. Rather is a supplemental evaluation that helps to systematically develop decision-makers intuitive knowledge. s a part of our knowledge we mustnâ??t It can be done in 4 steps. References.

Digg 100

Digg Work Management Storytelling Ideal Customer Profiles 100

Webbiquity

SEPTEMBER 1, 2010

Amy Howell makes the case that “social media DOES NOT REPLACE traditional PR and marketing, but IT IS A WAY TO LEVERAGE what already works&# through a series of pro and cons of applying social media stragies in a traditional business environment. For example, “PRO: Twitter gives us a great way to leverage PR. Share this on Bebo.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Buzz Marketing for Technology

JUNE 27, 2008

Recruiters with positions to fill see instant benefits when they get on-the-spot help from people theyve never met but who work for the same company. We only hire people whom we believe are interested in working this way." This can be tricky, since star recruiters are accustomed to working by themselves. Comments Digg This.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Biznology

DECEMBER 4, 2012

I chose a database-backed web application instead of a flash-based or flat file site for several reasons, all of which had to do with making my online brand identity work as hard for me as possible. It allows my web site so things not just when I am available but it can work on my behalf even when I am on a plane or asleep.

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Buzz Marketing for Technology

JULY 22, 2008

Social Bookmarking: Making the Web Work for You. Social Bookmarking 2.0. Rate: 47 ratings Sign in to rate. Views: 31,977. watch in standard quality. watch in high quality. more share options ). fewer share options ). This video will appear on your blog shortly. Thank you for sharing this video! Easy-to-use and so powerful. Check it out!

Youtube 100

Youtube CAN-SPAM Privacy Policies Web 2.0 100

Buzz Marketing for Technology

JULY 20, 2008

However, managing PDF files is troublesome and it is difficult to find software designed for organizing them," said Dr. Qian. Doodle Search: New Software Can Hunt Through Online Catalogs Using Only A Sketch (Mar. "For radiologists, these electronic papers provide richer information (e.g. > read more. Computers & Math.

Peer-to-peer 100

Peer-to-peer Personalization RSS Work Management 100

Webbiquity

APRIL 10, 2017

Digg Reader is a tool for keeping up with sites and blogs. Sample review: “Digg is my go-to RSS reader and social bookmarking tool.” Sample review: “(One of the tools) I can’t live without when working (is) Feedspot.com – (an) RSS reader, I pay for the gold level. RazorSocial (Software). Entrepreneur.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

readwrite

APRIL 9, 2008

” Just ask Digg or Newsgator and they’ll tell you that there is. You can export your history in APML from Digg, for example, and get personalized watch-lists set up based on those interests inside Newsgator’s FeedDemon. Broadcasting funny at people has been working so far in some media.

Paid Search Agency 40

Paid Search Agency Advertising Agencies Banner Ads Planning 40

Hubspot

OCTOBER 5, 2017

CRM (customer relationship management): Software that allows companies to keep track of their potential and existing customers at whichever stage they may assume in the sales cycle. Example: “Hi John, I wanted to reach out to you because I’ve worked with companies similar to yours in the past.". Goal: Determine quality of lead.

Budget Programs 99

Budget Programs Top of Funnel Tools Work Management 99

Hubspot

JANUARY 2, 2013

Evaluate what's working, and what's not, so you can spend your time and dollars more wisely? Now, depending on what software you're using to measure all of these things, they may be bucketed slightly differently, but these definitions are pretty common across most tools you'll encounter. Get in good with your analytics ?

Traffic 28

Traffic Marketing Websites Work Management PPC 28

Online Marketing Institute

APRIL 11, 2011

How well is your social media working today? They not only know what works, but they also have the luxury of experimenting and trying new things with different clients. Consultant Kesten Migdal works with PROBAR on its social media programs. Could outsourcing free up your time to focus on business operations?

Social Media 40

Social Media Media Classified Ads Advertising Agencies 40

Buzz Marketing for Technology

JUNE 27, 2008

The trip was centered on speaking, client work, and meetings to prepare for the Future of Media Summit 2008. We are now deluged with essentially infinite information, and we need to sort through it all, synthesize it, and work out what action to take as a result. Share this: Digg this | Reddit | StumbleUpon | Del.icio.us |.

Web 2.0 100

Web 2.0 Process Enterprise Management Work Management 100

Hubspot

OCTOBER 19, 2010

This post is based on a question asked by the team at Rocket Matter, legal practice management software. Twitter, Facebook, LinkedIn, YouTube, Digg, Delicious, StumbleUpon…oh my! What inbound marketing mix is working best for your business? Helpful Link: Need more link building ideas? Spend 10% on Social Media.

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

WebMarketCentral

JANUARY 5, 2009

One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. Create accounts on social bookmarking sites like Wikio , Mixx , Digg and/or StumbleUpon. A few examples.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

Buzz Marketing for Technology

JUNE 28, 2008

We all need e-mail as part of our day-to-day work lives. Nearly half those respondents (44%) spend more than 30% of their work activity on e-mail related activity. Digg this Post to del.icio.us Pop guide to beating e-mail fatigue ," The Irish Times , December 12, 1997. Other study findings: Ã? A huge congratz to Vancouver â??s

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Adobe Experience Cloud Blog

AUGUST 27, 2008

After 14 years on the client side of B2B marketing, primarily in enterprise software, I moved over to the agency side in 2006 as a Marketing & PR Executive with KC Associates. I try to experiment with new tools using my own sites, then apply what I learn to client work. and StumbeUpon for B2B marketing in early 2007.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

Hubspot

JUNE 23, 2010

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. Creative Commons - Creative Commons is a nonprofit corporation dedicated to making it easier for people to share and build upon the work of others, consistent with the rules of copyright.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JUNE 27, 2008

Either copy this feed address and paste it into your news reader software or click the relevant one-click subscription button: Feed URL: One click: Close. through My global fund at work, but the response has been slow. Subscribe to the BMJ blog feed here. Richard Smith: Get with Web 2.0 or become yesterdayâ??s Del.icio.us. s person&#.

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Online Marketing Institute

NOVEMBER 7, 2010

We need both…and curation doesn’t work without creation (much like Google trying to save the newspapers because they need great news to survive, but that is for another story). It’s valuable, it works and it’s not going away. Content curation is as important in the content marketing toolbox as is creation.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40