Buzz Marketing for Technology

SEPTEMBER 8, 2010

Bottom line is there is more content being produced by Users than by Publishers these days. Which means Publishers (or Marketers) are now the “white noise” in comparison to User Generated Content. Our messages are being drowned out by user generated content. And perhaps these two things have something in common.

B2B Marketing 100

B2B Marketing Peer-to-peer B2B Demand Generation Agencies 100

Customer Experience Matrix

JUNE 2, 2009

Treehouse Interactive just introduced a “talk it up” feature that embeds “share this” buttons in Treehouse-generated Web pages and emails. InsideView is already integrated with major CRM vendors and with the Marketbright demand generation system. They provide three basic functions: - send messages via social media.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Convert

NOVEMBER 13, 2023

Growing a successful product means constantly adapting to your users’ needs. So, product managers, growth marketers, developers, founders, or anyone looking to enhance user experience and boost product adoption and retention, hang on to this. A data-driven approach is crucial for understanding users and making informed improvements.

Product 52

Product Lead Ranking A/B testing Sample 52

Webbiquity

FEBRUARY 14, 2010

Those are the types of questions marketing automation / demand generation software vendors seek to address with their offerings. “Demand generation&# is a better term, though still not precise. Customers are those who’ve advanced from email service providers (ESPs). They apply technology to a difficult process.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

Adobe Experience Cloud Blog

OCTOBER 12, 2011

StumbleUpon : Connect to other users through common interests. Digg : Delve into this library of articles on almost every topic. Squidoo : Provide answers to questions about your industry and products/services. What does the site’s main user base entail? Not only for users’ sakes but for yours as well.

Advertising Channels 48

Advertising Channels Ning Digg Social Media 48

Buzz Marketing for Technology

APRIL 6, 2010

As you may know Facebook’s Project Titan is about to unveil 400 million plus POP/IMAP access emails to all their users and they also plan on enabling Facebook Pages for this same type of access. to learn more see my blog post on generating a buyer persona with Facebook ). Tweet This! Share this on Facebook. Share this on Linkedin.

Lead Nurturing 100

Lead Nurturing Facebook Market2Lead Leads 100

Webbiquity

OCTOBER 13, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. As with UberVU, several pricing / service levels are available under $500 per month. Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. Nielsen BuzzMetrics.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

FEBRUARY 10, 2010

Despite the fact that Twitter has more than 32 million users , has received massive publicity from both celebrities and government , and produced remarkable results for companies like Dell and Zappos , many business executives still don’t “get&# Twitter. Here are seven reasons every business needs to be on Twitter.

Twitter 100

Twitter Business Digg Thought Leadership 100

Buzz Marketing for Technology

MARCH 18, 2010

There is a growing number of listening platforms devoted to Social Media – everything from highly customized services that are managed for you, to free tools you can manage yourself. If you are focused on market research, or messaging effectiveness then you should work with a vendor that tracks social media and user-generated sources.

Work Management 100

Work Management Social Media Marketing Management Social Marketing 100

Webbiquity

JULY 25, 2011

Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. Promote your content (though not only your content, but other content your readers/followers/fans may be interested in) on popular social bookmarking sites like Digg , delicious , Reddit and StumbleUpon.

Optimization 100

Optimization Microsite Digg Work Management 100

Webbiquity

JULY 25, 2011

Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. Promote your content (though not only your content, but other content your readers/followers/fans may be interested in) on popular social bookmarking sites like Digg , delicious , Reddit and StumbleUpon.

Optimization 100

Optimization Microsite Digg Ideal Customer Profiles 100

Webbiquity

JANUARY 15, 2010

Back in prehistoric times (before the Internet, that is), b2b buyers learned about products and services by reading (print) magazines and (printed) analyst reports. But it’s been the explosion of social media and user-generated content over the past three years that has really changed the sales process. DBXNT74M6AKY.

Sales Cycle 100

Sales Cycle Buying Cycle Social Media Marketing Management 100

Webbiquity

MARCH 9, 2010

You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# While it may produce a lead now and then, it isn’t a very effective lead generation vehicle.

Facebook 100

Facebook B2B Marketing Effectiveness B2B 100

Writing on the Web

APRIL 4, 2011

Microsites are also powerful lead generation tools. The microsite allows you to create a tightly-focused message and user experience, which engages customers and keeps them coming back. These chats are valuable tools for sharing information, finding out what potential buyers are interested in, and building relationships.

Paper 100

Paper Marketing Automation Services Marketing Management Microsite 100

Webbiquity

FEBRUARY 23, 2010

Defining an outstanding corporate blog as “one that accomplishes the clearly articulated goals of the organization,&# Chris Baggott provides five examples, including Carhartt’s Tough Jobs blog (focused on user-generated content) and the Alerding Castor blog, targeted at attracting high-value clients. Post this on Diigo.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Biznology

OCTOBER 11, 2010

awareness, much was said about the new —now old—Web being all about participation: in the age of User-Generated Content , everybody and their mother became a publisher, leveling the playing field. This is my final post on the skewed Web. In the early days of Web 2.0 Online content creators are well-served today.

Curation 80

Curation Web 2.0 Digg Barriers 80

B2B Marketing Savvy

JULY 27, 2009

Google Alerts = A PR Clipping Service (set up keyword parameters and Google will ping you with once a day summaries). Facebook Profile = Social Reunion (the personal side of Facebook and the traditional audience of users. Digg = Cocktail Party (What’s the latest topic, hottest new trends).

Social Media 40

Social Media Digg Media PR 40

B2B Marketing Savvy

JULY 26, 2009

Google Alerts = A PR Clipping Service (set up keyword parameters and Google will ping you with once a day summaries). Facebook Profile = Social Reunion (the personal side of Facebook and the traditional audience of users. Digg = Cocktail Party (What’s the latest topic, hottest new trends).

Social Media 40

Social Media Digg PR Media 40

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Webbiquity

JANUARY 10, 2010

How exactly did Dell generate so much revenue by Twittering? Sanity check: The four stages of a typical Twitter user by TechRepublic. million ), but Claire Cain Miller does an excellent job of outlining how Dell has generated, and continues to generate, significant sales through Twitter. Share this on del.icio.us.

Twitter 100

Twitter Tactics Tools Tips 100

Convince & Convert

MARCH 4, 2016

So long as your goal is to provide value to your audience rather than generate linkbait, infographics are still highly effective as a content marketing tool. Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. Ensure your landing page is as user-friendly as possible.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

SnapApp

SEPTEMBER 12, 2011

Our business was centered on building great interactive content, driving traffic to that content, and generating advertising revenue from that traffic. SnapApp's built-in sharing functionality gives your user a personalized, first-person piece of content to share, which is like giving them a miniature blog post that they wrote.

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

Buzz Marketing for Technology

JUNE 27, 2008

Web Services. User Satisfaction. A Peer-Advisory Service and Professional Association for CIOs. Change Leadership at General Growth Properties: A. Subscription Services » Reprints » Feature. In the seven years since Shell E&P began its KM effort, the number of enthusiastic users has grown exponentially.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

LeadSquared

MAY 2, 2013

A small map locates the search according to the keywords users have punched in. Here are 5 lead generation websites in India for local businesses. Users/customers know of your new launches, products /services. Users/customers know of your new launches, products /services. Digg Delicious Reddit Bizsugar.

Startups 52

Startups Marketing Websites Curation Ideal Customer Profiles 52

Buzz Marketing for Technology

JULY 7, 2008

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. Lots of diverse versions of this. I wish that could be enough said.

Social Media 100

Social Media Communities Wiki Work Management 100

Adobe Experience Cloud Blog

JULY 15, 2010

We know it’s a necessary tool for seed nurturing and demand generation , but in many cases, B2B marketers are still not sure where to begin. Provide insight into company & products/services. 7. Bookmarking Sites – These allow users to share websites and content they find interesting. Create thought leadership content.

Social Media 48

Social Media B2B Thought Leadership Linkbait Media 48

Hubspot

OCTOBER 5, 2017

The end goal is to move prospects through the sales funnel until they eventually convert into revenue-generating customers. Leads: Potential customers who have expressed interest in our company or services through behaviors like visiting our website, subscribing to a blog, or downloading an ebook. Here is what the funnel looks like: 1.

Budget Programs 99

Budget Programs Top of Funnel Tools Work Management 99

Hubspot

JUNE 23, 2010

Previously the service started as a blog comment search engine. is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com Blog Talk Radio - Blog Talk Radio is a free web application that allows users to host live online radio shows. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Previously, the service started as a blog comment search engine. Social Media Marketing Dictionary: 120 Terms to Know.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

WebMarketCentral

JANUARY 18, 2008

7 Reasons Why Niche Social Media Outlets are Better Than Digg by AjaxNinja After noting that "Digg has an immense amount of traffic and getting landed on the front page will send a tsunami of new readers to your blog or website, but getting onto the front page is incredibly difficult.

Linkbait 20

Linkbait Social Media Ning PageRank 20

Online Marketing Institute

NOVEMBER 8, 2010

Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media. Let us know how your brand uses social media for B2B marketing in the comments below.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

LeadSquared

OCTOBER 24, 2013

Although creating blogs on Blogger is a breeze…they have a very user -friendly DIY drag-and-drop user interface and you need no HTML knowledge to set up blogs, but, in terms of website SEO, Blogger is not your best bet. Use CopyScape: duplicate content-detecting service. Question 5. Question 12.

Paid Content 52

Paid Content FAQ Webinar Metrics SEO 52

Hubspot

AUGUST 25, 2010

Rawlins is a Digital Marketing Specialist for ymarketing , who manages SEO and Inbound Marketing campaigns for ecommerce and lead generation clients, and a provider on the HubSpot Service Marketplace for On-Page SEO and Off-Page SEO services. Bookmarked or promoted website pages in Digg and similar sites. Easy To Share?If

Tactics 28

Tactics SEO Digg Lead Scoring 28

Online Marketing Institute

OCTOBER 29, 2010

B2B and enterprise companies aren’t trying to convert millions of individual consumers into customers — they’re trying to convince a smaller group of companies with bigger budgets to buy their products or services. Businesses are mostly using it to develop thought leadership and customer service.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Buzz Marketing for Technology

JUNE 28, 2008

User name: Password: Remember me. 3rd party services are usually owned by the individual not the company. Furthermore, as a new generation of employees enter the workforce, more employees will begin to demand social media tools such as social networking sites. Digg this Post to del.icio.us Intranet Services.

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Buzz Marketing for Technology

JUNE 27, 2008

Search BMJ blog: You dont need to be signed in to read BMJ Group Blogs, but you can register here to receive updates about other BMJ Group products and services via our Group site. The reasons, said the manager of the project, are generational, educational, cultural, linguistic, and psychological. BMJ Group blogs. For many people itâ??

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Buzz Marketing for Technology

APRIL 15, 2010

Zappos is powered by its customer service and was built on the premise of WOWing each and every customer. The downside of poor customer service has been well documented on the web because social media acts as the accelerant to negative WOM (think Dell Hell, Motrin Moms, and most recently Nestle). Share this on Linkedin.

WOM 100

WOM Service Word of Mouth Paid Search Agency 100