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Content Rules: Insight and Originality Attracts Clients

Writing on the Web

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Or as the authors of Content Rules say, “Produce great stuff, and your customers will come to you. Content rules!&# ~ Ann Handley and C.C. And, a lot of work. Tweet This!

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Five Expert Copywriting Tips

Webbiquity

.&#. 25 SEO copywriting tips and content ideas you can implement today by Success Works. How to write for the web: 23 useful rules by eConsultancy. Heather Lloyd-Martin offers an excellent list of tips to keep handy when crafting search-optimized web copy. Share this on Bebo. Subscribe to the comments for this post?

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Content Marketing Tips: Find Your Online Voice

Writing on the Web

When I asked her why she went into coaching, she told me her story of the many years she spent working for a large telecom corporation. In her office, energy and creativity were stifled by rules and regulations. She became a coach because she is driven to help people find more satisfaction and meaning through work. Tweet This!

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How to Sell, Even if You Hate Selling

Webbiquity

Fortunately, it’s a skill that can be learned, and one great resource to help get started (or improve) in that area is The New Rules of Selling Consulting Services in 2011 , a free report from RainToday.com. Repeat business and referrals were the rule of the day. As the authors of the report note: In the old days….

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11 Myths of Social Media Marketing

Webbiquity

True, there are techniques that work better than others, guidelines that are good to know, rules of etiquette to follow and common mistakes to avoid , but the general skills called for aren’t all that uncommon, and the specifics are teachable. Social media marketing success is all about rules and best practices.

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Content Marketing: Connect the Dots and Drive Results

Writing on the Web

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? In the World Wide Web, there often seems to be no rules. You have to find what works for you in your business, with your target audience.

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What Are Your Target Audience’s 5 Top Web Sites?

Writing on the Web

Here’s a quick list of survey questions for your target audience: What are the five top web sites you visit frequently in your work? Good content builds momentum and always has an objective, according to Ann Handley and CC Chapman in their book Content Rules. Do you use social media like Facebook , Twitter or LinkedIn ?

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