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Content Rules: Secrets of Writing Compelling Content

Writing on the Web

And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. Compelling. Entertaining.

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10 Reasons I Won’t Follow You on Twitter

Webbiquity

Before I start this rant, let me make it clear that I love gaining new followers on Twitter and I’m honored by (almost) every one—I’m grateful that you want to hear what I have to say! Also, as indicated by my high ratio of following to followers (currently 87%), my default rule is to follow back. Your profile is blank.

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44 (of the) Best Twitter Articles and Blog Posts of 2009

Webbiquity

There’s no doubt that Twitter is a phenomenon. How can you optimize your organization’s use of Twitter? What are the best tools for increasing your effectiveness and efficiency on Twitter? What are the best tools for increasing your effectiveness and efficiency on Twitter? Twitter Tips & Tactics.

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11 Myths of Social Media Marketing

Webbiquity

True, there are techniques that work better than others, guidelines that are good to know, rules of etiquette to follow and common mistakes to avoid , but the general skills called for aren’t all that uncommon, and the specifics are teachable. Social media marketing success is all about rules and best practices. Not really.

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A Skewed Web: Innovation is in the outskirts of social media

Biznology

From Google's page rank, we went all the way to tag clouds, social bookmarking, Twitter trending topics and Gmail's Priority Inbox , trying to find ways to make what matters float to the top. However, most of these social filters are based on some variation of a "majority rules" algorithm. br />This of course is not a new problem.

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How to Sell, Even if You Hate Selling

Webbiquity

Fortunately, it’s a skill that can be learned, and one great resource to help get started (or improve) in that area is The New Rules of Selling Consulting Services in 2011 , a free report from RainToday.com. Repeat business and referrals were the rule of the day. As the authors of the report note: In the old days….

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What Are Your Target Audience’s 5 Top Web Sites?

Writing on the Web

Do you use social media like Facebook , Twitter or LinkedIn ? Good content builds momentum and always has an objective, according to Ann Handley and CC Chapman in their book Content Rules. Right now I’m not spending much time on LinkedIn or Facebook or Twitter, and I know I should. Do you access web content via RSS feeds?

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