Webbiquity

JANUARY 10, 2010

How exactly did Dell generate so much revenue by Twittering? Sanity check: The four stages of a typical Twitter user by TechRepublic. million ), but Claire Cain Miller does an excellent job of outlining how Dell has generated, and continues to generate, significant sales through Twitter. Share this on del.icio.us.

Twitter 100

Twitter Tactics Tools Tips 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Mark Walsh reports on company pages, another new feature added by LinkedIn in late 2010.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Convince & Convert

MARCH 4, 2016

So long as your goal is to provide value to your audience rather than generate linkbait, infographics are still highly effective as a content marketing tool. Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. Ensure your landing page is as user-friendly as possible.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Buzz Marketing for Technology

JULY 7, 2008

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. Online Community Report. Lots of diverse versions of this. Jake McKee.

Social Media 100

Social Media Communities Wiki Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

User Satisfaction. In the seven years since Shell E&P began its KM effort, the number of enthusiastic users has grown exponentially. Comments Digg This. User Interface as a Service - Visual Force. A New Generation of Software as-a-Service (SaaS) Solutions. User Interface as a Service - Visual Force.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

LeadSquared

OCTOBER 24, 2013

Although creating blogs on Blogger is a breeze…they have a very user -friendly DIY drag-and-drop user interface and you need no HTML knowledge to set up blogs, but, in terms of website SEO, Blogger is not your best bet. This is a great way to not only generate traffic, but also means of expanding your content. Question 5.

Paid Content 52

Paid Content FAQ Webinar Metrics SEO 52

Buzz Marketing for Technology

JUNE 28, 2008

User name: Password: Remember me. The Enterprise Strategy Group (ESG) reports that as much as 75 percent of most companiesâ?? Furthermore, as a new generation of employees enter the workforce, more employees will begin to demand social media tools such as social networking sites. Digg this Post to del.icio.us

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Hubspot

JUNE 23, 2010

is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com Blog Talk Radio - Blog Talk Radio is a free web application that allows users to host live online radio shows. Users can share and watch videos from a variety of online videos sources for free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

NOVEMBER 8, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

OCTOBER 5, 2017

The end goal is to move prospects through the sales funnel until they eventually convert into revenue-generating customers. Before we make a purchase decision, 60% of us rely on word-of-mouth , friends, and social media; 49% on customer references; 47% on analyst reports and recommendations; and 44% on media articles. Skim each post.

Budget Programs 99

Budget Programs Top of Funnel Tools Work Management 99

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JANUARY 2, 2013

Google said this would only affect about 11% of searches, but the truth of the matter is the number is much greater than that, and is only continuing to increase as Google's user base grows. It's important to keep this curveball in mind when evaluating organic search as a traffic and lead generation source. 2) Referrals.

Traffic 28

Traffic Marketing Websites Work Management PPC 28

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Convert

MAY 23, 2023

It involves creating and deploying different versions of a website or a specific feature and measuring their impact on user behavior and business metrics. Analyzing the results of these tests produces insights for data-driven decisions, web optimization, enhanced user experiences, increased conversions, and achieving business goals.

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

Customer Experience Matrix

NOVEMBER 29, 2010

Summary: Treehouse Interactive has been slowly enhancing its marketing automation system with features that appeal to experienced users. Its marketing automation system offers the usual range of functions: email, Web analytics, landing pages, multi-step campaigns, lead scoring, CRM integration, ROI reporting. form integration.

Features 120

Features Marketing Automation Services Marketing Management Salesforce.com 120

Convince & Convert

SEPTEMBER 18, 2011

Here we’re measuring how successful your content is in getting consumers to share it with others, as determined by tweets, likes, Linkedin shares, Google + shares, Diggs, and the like. Unfortunately, PostRank was bought by Google a few months ago, so you may not be able to sign up as a new user. Lead Generation Metrics.

Lead Scoring 153

Lead Scoring Lead Ranking Digg Marketing Analytics Tools 153

Buzz Marketing for Technology

APRIL 15, 2010

In a world where User Generated Content has surpassed that of Publisher Content (ie marketers like you and me) I would argue that Word of Mouth (WOM ) is really your last frontier as a marketer and that outstanding customer service is not only the new marketing it’s your only marketing! So why not treat it that way now? Tweet This!

WOM 100

WOM Service Word of Mouth Paid Search Agency 100

Webbiquity

JANUARY 10, 2010

Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily. Facebook’s InsideFacebook blog reports that in February and March of this year, the number of Facebook users age 35 and over doubled. Brian Critchfield reports on the top social networks ranked by traffic. Share this on del.icio.us. Tweet This!

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Webbiquity

JULY 19, 2010

ChoiceVendor business-to-business vendor reviews: similar to FYIndOut.com but with a different business model—rather than generating revenue from providers, ChoiceVendor’s revenue plan is to “offer certain features by subscription to users who are seeking vendors.&# Approved vendors receive qualified leads for a fee.

Enterprise Management 100

Enterprise Management Work Management Marketing Management B2B 100

Buzz Marketing for Technology

JUNE 27, 2008

User Satisfaction. In the meantime, for tips on managing these new employees and spanning the gaps between them and the Baby Boomers, check out our collection of articles on managing multiple generations in todays workforce. Digg this Slashdot Reddit. Rating: Thats the point - this generation is listening - to us!

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Buzz Marketing for Technology

MAY 26, 2010

Related posts: Using Content to Build Trust in B2B Marketing In the recent Edelman Trust Barometer report they detail out. Tags: Blogging Branding Content Marketing Interactive Marketing Lead Generation Podcasting Thought Leadership Twitter User Generated Content. Share this on Linkedin. Share this on del.icio.us.

Paper 100

Paper B2B Marketing B2B Thought Leadership Thought Leadership 100

Hubspot

JULY 29, 2018

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Buzz Marketing for Technology

JUNE 27, 2008

The site now has 18,000 registered users -- 11,000 are designers -- with 150 being added each day. IdeaScale ( our coverage ) does for research and development what Get Satisfaction does for customer service by providing Digg-style feature request boards. Commuter Feed Uses Twitter for Localized Traffic Reports. and tagged with.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

Webbiquity

AUGUST 2, 2010

For those whose job it is to generate leads and sales through content and social media, here are five excellent new resources to help increase your knowledge. This report highlights five tips, 15 examples of winning b2b Facebook pages, and eight additional resources on using Facebook for business. How are they doing it?

Social Media 100

Social Media Marketing Report Social Marketing Media 100

Convince & Convert

SEPTEMBER 21, 2010

Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs. Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&#

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Buzz Marketing for Technology

JUNE 27, 2008

I look at LinkedIn as one of those sites that has so much untapped potential.great user interface and simple design, but no life to it. A natural by-product of that is that recruiters such as myself will network with people on LinkedIn to generate referrals for openings. I was reporting an actual use case. But if Web 3.0,

Linkedin 100

Linkedin Google Enterprise Management Work Management 100

Webbiquity

JANUARY 17, 2011

According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. Find out in this report. Still don’t think social media is important for marketing your business? How much are you worth?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

JANUARY 10, 2011

It started 2010 with roughly 350 million users and is now on its way to 600 million. Speaking of changes, Mark Walsh here details the end-of-year changes Facebook made to the profile page, and the implications for users. Users In August by MediaPost Online Media Daily. Collectively, users waste, er, spend , 8.3

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Online Marketing Institute

NOVEMBER 4, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Webbiquity

FEBRUARY 7, 2011

Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog. In the wild days before Google acquired YouTube, users would routinely create and upload videos using any music tracks they had about.

Social Media 100

Social Media Paid Content Tactics Tips 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Is social media creating a generation of cowards? Your PR team was aware of most of these as it often had a hand in generating those placements. Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. Have I gone MAD?? Click title to read more.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

NOVEMBER 2, 2010

On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Another 49% said they used social networks to generate leads, 46% for customer feedback, 35% for advertising and 29% for market research. Interesting.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

Paid Content 100

Paid Content Social Media Statistics Research 100

Online Marketing Institute

JANUARY 4, 2011

The post linked in the previous graph describes why this is necessary in detail, but one item I’d like to highlight as part of design: make sure to include multiple share/subscribe CTAs neatly throughout the theme so users can’t miss them. Remember, you need to write on topics that will generate organic links.

Tactics 40

Tactics Buzz PR Planning 40

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Convince & Convert

JUNE 15, 2010

If you have a contact us form, an online lead generation form, an email newsletter sign-up, or a shopping cart, why are you still only asking for name, address, and email address? Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? I guess they just don’t want to be found.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Online Marketing Institute

JULY 31, 2009

The bickering between marketers (who feel sales doesn’t follow up on the great leads they generate) and sales (who feel the quality of said leads is subject to debate) seems to continue unabated. So I commend Eloqua on their next generation of marketing software and their efforts dedicated to the process of making marketing more accountable.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40