Remove rate
article thumbnail

Three Words That Should Never Be Used With Social Media

Webbiquity

While the fragmentation of media (hundreds of cable channels, millions of websites) has made true mass marketing somewhat more challenging, the appeal hasn’t disappeared: witness the exorbitant advertising rates for the Super Bowl and shows like American Idol. Share this on Bebo. Subscribe to the comments for this post?

article thumbnail

Web Wise on the Sales Side

Webbiquity

The new Flip Cameras are great tools to use to interview clients at trade shows, in their offices or at your own office, and the videos are easy to upload to your website. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Share this on Technorati.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Seven Ways to Use Social Media for Business

Webbiquity

The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool. promote events, meet up at trade shows). Facilitate offline connections (e.g., Share this on Bebo. Post on Google Buzz.

article thumbnail

Four Ways to Measure Social Media Marketing Results

Webbiquity

The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Share this on Bebo. Share this on Facebook.

article thumbnail

2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

When rating these tactics on effectiveness, on average, fewer than one in five of marketers who use social media says it is highly effective for branding and lead generation. Marketing budget allocations for 2009 looked identical to 2008, with marketers spending less on trade shows, for example, by attending fewer of them.

article thumbnail

Viral Marketing for B2B Lead Generation, Part 2: Viral Promotion

WebMarketCentral

Part 1 of this series rated the various types of viral media; this post focuses on promoting your viral content to get maximum exposure and pass-along. Trade publication editors are more likely to write about viral media that are industry-related (and creative) than those that rely primarily on humor. in your booth.

article thumbnail

4 Tips for B2B Marketing on Facebook

Online Marketing Institute

For example, if you’re selling enterprise security software, why not do a poll where people rate the most evil tech baddies in films like Hackers and The Terminator ? So no matter how serious your product is, inject some humor and levity into your page.