Webbiquity

JUNE 15, 2010

While the fragmentation of media (hundreds of cable channels, millions of websites) has made true mass marketing somewhat more challenging, the appeal hasn’t disappeared: witness the exorbitant advertising rates for the Super Bowl and shows like American Idol. But not in social media. Share this on Bebo. Share this on Facebook.

Social Media 100

Social Media Media Marketing Automation Services Budget Programs 100

Webbiquity

DECEMBER 21, 2010

The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool. promote events, meet up at trade shows). Answer prospect questions. It’s no longer the biggest ad budget that wins.

Social Media 100

Social Media Media Business Paid Search Agency 100

Online Marketing Institute

DECEMBER 23, 2010

BigCommerce , a company that offers e-commerce shopping cart software, routinely reaches out to its Facebook fan base to identify reference customers and uncover interesting use cases for the media. Lighten Up While many of us use Facebook in our day-to-day business, the vast majority are usually there to have fun and engage with friends.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Hubspot

DECEMBER 30, 2011

Application Programing Interface (API) - An API is a documented interface that allows one software application to interact with another application. Digg - Digg is a social news website that allows members to submit and vote for articles. Reddit - Reddit is similar to Digg. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Webbiquity

FEBRUARY 21, 2011

For example, Helen Leggatt reports that “the inclusion of social media sharing buttons in email generated click-through rates around 30% higher than email sent with no sharing options.&#. One key concern among email marketers is open rates; how can you craft subject lines that increase the odds recipients will open your email messages?

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Buzz Marketing for Technology

JUNE 27, 2008

Current Rating: Comment: 1. Digg this Slashdot Reddit. Rating: Thats the point - this generation is listening - to us! Innovation is happening at an unprecedented rate because of this. Customers dont understand how software vendors work. Username: Password: . Mon, Jun 16, 2008 13:22 EDT. in Soapbox. If thereâ??s

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Social CRM: Curb Your Enthusiasm , October 7, 2010 If you’re a marketer in a medium-to large-sized B2B company, you’re almost certainly using customer relationship management (CRM) software to track your customers and prospects. Smashmouth Rating: Thumbs Up! encourage you to restrain your enthusiasm. Is a Blog Just a Container?

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40