readwrite

DECEMBER 14, 2010

The business end of Twitter has revamped its website tonight and it now includes a form that companies can use to express interest in purchasing Promoted Accounts, Promoted Tweets or Promoted Trends. I’ve always been a fan of the way Twitter offers advertising, in its early experiments at least. Just 6 months ago!

Twitter 40

Twitter Buy Paid Search Agency Trends 40

Writing on the Web

DECEMBER 1, 2010

By setting up an effective profile, you can offer a range of professional information that will enable prospective clients to quickly learn about you – and hopefully do business with you. Phyllis Zimbler Miller (@ZimblerMiller on Twitter) and her social media marketing business partner Yael K. See [link]. Blog this on Blogger.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Digg 100

Webbiquity

JANUARY 24, 2011

Don’t want to follow Twitterers who aren’t following you? A free tool for finding the relative influence of any Twitter user. Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A free service for setting up, promoting and hosting Twitter chats.

Social Media 100

Social Media Tools Buzz Media 100

Webbiquity

FEBRUARY 23, 2010

9 Useful Twitter Retweet Button Scripts For Blogs by Cheth Studios. Noting that Cheth Studios gets 40% of its blog traffic from Twitter alone, this post reviews nine scripts, tools and plugins to make your blog content easily tweetable, from TweetMeme (my favorite) TwittLink to Retweet.com and BackType. .&# Share this on del.icio.us.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

KoMarketing Associates

JANUARY 22, 2015

RSS Readers such as Feedly , Digg Reader , or Hootsuite’s RSS Syndicator. Twitter Lists / Saved Hashtag Searches. Here are a few additional suggestions: Review influential Twitter profiles using FollowerWonk to identify additional influencers and relevant profiles. Swayy for personalized content discovery.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Buzz Marketing for Technology

MARCH 9, 2010

Which I found interesting so I decided to dig into my own spreadsheets and I was able to verify that I currently have 15% of my interactive spend going toward Social Media – right in line and, as you might expect, at the higher end of their range because of my fascination with this particular channel. Tweet This! Share this on Facebook.

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Customer Experience Matrix

JUNE 2, 2009

But no one knows how best to use it, which has led to a wide range of offerings under the social media label. But none truly automates social media management, which is what's ultimately needed. Social media is this month’s Trend of the Year. Here’s a quick and surely incomplete run-down of those I’ve seen recently.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Webbiquity

SEPTEMBER 21, 2010

Examples range from Google News and Yahoo! These technologies include Browse My Stuff (which powers both the B2B Marketing Zone and Social Media Informer ) and Paper.li , which enables users to create custom online “newspapers&# based on a Twitterer and his/her followers, a hashtag subject or a Twitter list.

Aggregators 100

Aggregators Blogger Media Curation 100

Marketing Insider Group

FEBRUARY 9, 2012

There was a recent exchange on twitter where a prominent, intelligent and well-respected analyst predicted that content marketing will destroy social media. The quality measures extend beyond pure readership to engagement metrics such as the tens of thousands of shares via social media (Facebook, LinkedIn, Twitter, Digg, etc.).

Social Media 100

Social Media Social Marketing Content Marketing Media 100

Webbiquity

MARCH 29, 2010

But expressing your opinion on Yelp , epinions , Twitter, Facebook or any social site is easy and takes only a few minutes—and your words reach a far larger audience. Tools for social media monitoring (listening) range from free ( Google Alerts , SM2 Freemium ) to low-cost ( uberVU ) to sophisticated ( Vocus , Cision ). Tweet This!

Social Media 100

Social Media Media Social Networks Network Marketing 100

Webbiquity

JANUARY 12, 2011

Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. The tools, briefly reviewed, range from the obvious (e.g., Pitching on Twitter? Twitter was the most popular social media channel, with 80% of PR agencies having a presence. Interactive PR Guides, Tips and Tools. Go ahead, works for anything.

PR 100

PR Tools Tips Blogger 100

Webbiquity

APRIL 5, 2010

Shannon Nelson summarizes advice from several bloggers on Twitter about how NOT to pitch them. Ann Pruit offers tips for maximizing the impact of online PR ranging from providing journalists with tips and insights to creating seasonal angles. The Very Basics of Blogger Outreach by Social Media Today. Share this on del.icio.us.

PR 100

PR Blogger Outreach Best Practices 100

Webbiquity

JULY 28, 2010

This isn’t a tactical, do-this-on-Facebook-and-then-that-on-Twitter type of roadmap either, but rather a sequence of exercises to explore, monitor, justify, plan and measure a social media program. The book covers an incredibly wide range of social media sites, including some that many readers may not be familiar with.

Social Media 100

Social Media Social Marketing Planning Media 100

EMagine B2B Blog

FEBRUARY 19, 2013

This report comes right out of Google Analytics, “out of the box” and allows you to see which of your social media outlets provide conversions for a specific range of time. Data Hub activities will not include Facebook, Twitter and LinkedIn. (Traffic Sources > Social > Conversions).

Marketing Analytics Tools 40

Marketing Analytics Tools Social Media Analytics ROI 40

Buzz Marketing for Technology

JULY 7, 2008

3) Cross functional participation is important - but consensus is only a “nice to have&# : Much of the long range benefits from doing this work brilliantly accrues from driving cross functional execution(Marketing/Support/Business Units). Television hit a tipping point - but channels (NBC) don’t. advertising. blogcouncil.

Social Media 100

Social Media Communities Wiki Work Management 100

Online Marketing Institute

OCTOBER 29, 2010

From Starbucks to taco trucks , the use of social tools like Facebook Facebook and Twitter Twitter to spread awareness about a business to customers is widespread because that’s where brands find prospective customers and engage with existing patrons. But what about the use of social media between businesses?

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Hubspot

JUNE 23, 2010

An example of this is the Twitter API. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. Digg - Digg is a social news website that allows members to submit and vote for articles. HootSuite - HootSuite is a web-based Twitter client. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API. Digg - Digg is a social news website that allows members to submit and vote for articles.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

WebMarketCentral

APRIL 6, 2009

Everybody uses Facebook, Twitter and LinkedIn, but which niche social media sites are worth investigating? How can you maximize your results through social bookmarking sites like Digg? spite of my wide-ranging stardom, readership of nearly 10 people and my 3 friends, Google still drives most of my site traffic."

Social Media 20

Social Media Optimization Digg Web 2.0 20

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009.

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

JANUARY 31, 2011

Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. How can I get more retweets?

Twitter 100

Twitter Tools Tips Best Practices 100

Webbiquity

JANUARY 10, 2010

PeoplePond is a secure social profile site that can be connected to your Facebook, Twitter and other social media accounts. For anyone who wants a cool, custom Twitter background but is design-challenged, My Tweet Space provides a wide selection of free and low-cost professionally designed backgrounds to enhance one’s Twitter presence.

Tools 100

Tools Enterprise Management Marketing Management Best Practices 100

Webbiquity

MARCH 23, 2011

With almost 200 social monitoring tools (and new entrants still coming to market), available at a range of price levels from free to if-you-have-to-ask-you-can’t-afford-it, how does an organization select the right social monitoring tool for its needs? Range of coverage. But how do you choose one?

Social Media 100

Social Media Marketing Automation Services Tools Media 100

Customer Experience Matrix

NOVEMBER 29, 2010

Its marketing automation system offers the usual range of functions: email, Web analytics, landing pages, multi-step campaigns, lead scoring, CRM integration, ROI reporting. The messages will be sent under the recipient’s own identity in systems including Facebook, MySpace , Twitter , LinkedIn and Digg.

Features 120

Features Marketing Automation Services Marketing Management Salesforce.com 120

Webbiquity

MARCH 3, 2011

Screen sizes now range from small smartphone screens to large, widescreen desktop monitors. How can you utilize texture, transparency, and even Twitter to spice up website design? 20 Resources for Displaying Twitter Updates by Mashable. Website design standards continue to evolve and grow more sophisticated. Share this on Bebo.

CMS Development 100

CMS Development Design Marketing Websites Industry CMS 100

Buzz Marketing for Technology

JUNE 27, 2008

Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Lesson #7 Learn to Twitter. Here they learn about social media tools like RSS, Delicious, podcasting, videocasting, blogs, wikis, and yes, even Twitter. 25 Comments.

Social Media 100

Social Media Class Web 2.0 Media 100

Buzz Marketing for Technology

MAY 26, 2010

In place of a white paper, B2B companies need to create a topic micro site – i.e., a site focused on a single topic and providing a wide range of educational content and interactivity that a white paper alone just can’t provide. But then the question quickly becomes how do you build thought leaders? What’s your view on this? Tweet This!

Paper 100

Paper B2B Marketing B2B Thought Leadership Thought Leadership 100

Hubspot

JULY 29, 2018

Whether you're still hung up on the difference between a mention and a reply on Twitter or you just want to brush up on your social knowledge, check out the following roundup of social media terms to keep yourself in the know. An example of this is the Twitter API. Social Media Terms to Know, Listed Alphabetically.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

JANUARY 8, 2010

Include each author’s Twitter link as well. Granted, this can be wide-ranging (such as posting on specific new laws or government regulations affecting your industry), as long as the topic is both relevant and of interest to your customers and prospects. How often should you post to your blog? Share this on del.icio.us.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100

Adobe Experience Cloud Blog

OCTOBER 17, 2011

.; the fastest growing population of users falls in the 18-34 range. Twitter: The premier microblogging website is a hot social messaging platform and one of the top social networks. Twitter also offers news, trends, social buzz, and communal chatting. Twitter also offers news, trends, social buzz, and communal chatting.

Social Networks 48

Social Networks Ning Digg Emarketing 48

Webbiquity

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. Which Profile Aspects Should Be Emphasized on Twitter, Facebook and LinkedIn? 85% of Inc.

Social Media 100

Social Media Paid Content Tactics Tips 100

Buzz Marketing for Technology

JUNE 27, 2008

IdeaScale ( our coverage ) does for research and development what Get Satisfaction does for customer service by providing Digg-style feature request boards. Commuter Feed Uses Twitter for Localized Traffic Reports. Its nice to see the wide range of firms and business models trying to harness the power of crowdsourcing.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

Online Marketing Institute

NOVEMBER 2, 2010

From Starbucks to taco trucks , the use of social tools like Facebook Facebook and Twitter Twitter to spread awareness about a business to customers is widespread because that’s where brands find prospective customers and engage with existing patrons. But what about the use of social media between businesses?

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

AUGUST 2, 2010

Ochman, Yvonne DiVita, Beth Harte, Scott Monty, Peter Kim, Liz Strauss and David Meerman Scott on topics ranging from social media research, ethics and strategy to branding and metrics—all in 140-character snippets. Insights from more than three dozen social media marketing experts including Ann Handley, Marc Meyer, B.L. Share this on Bebo.

Social Media 100

Social Media Marketing Report Social Marketing Paid Search Agency 100

Webbiquity

JANUARY 17, 2011

At its current rate, Twitter will process almost 10 billion tweets in 2010. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. However, Facebook and Twitter send the most-engaged traffic as measured by average viewing spent time per visitor. Are Twitter Followers Better Than Facebook Fans?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

FEBRUARY 7, 2012

59% are on Twitter, and 43% use a company blog for marketing. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. women make up 64% of Twitter’s following), men (63% to 37%) are the larger share on LinkedIn. The mean half life of a link on twitter is 2.8

Paid Content 100

Paid Content Social Media Statistics Research 100

Online Marketing Institute

JULY 31, 2009

They have added new capabilities for delivering highly personalized direct mail, SMS/voice reminders, and on-demand fax and RSS delivery – interesting stuff that, while I’d need to talk to a client or two to be convinced of their specific usefulness, show that Eloqua is delivering a broader range of lead nurturing, drip marketing capabilities.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40