Writing on the Web

JUNE 23, 2011

Your blog posts should have meaty content that stimulates your audience to ask questions , to comment , to agree wholeheartedly , or disagree vociferously. Here’s my list of ways to engage the brain, for example, in a blog post: Ask a question that can’t be answered (without thinking for a few minutes, at least).

Tips 100

Tips Digg Ethics Content 100

Writing on the Web

MARCH 17, 2011

When people invest hundreds of dollars with you, they usually have questions , and even though these same questions may have been answered on your sales page, people need reassurance that answers apply to them. I learn more about my client’s work and their content marketing needs. They “don’t work for free.&#.

Consulting 100

Consulting Digg Buzz Blogger 100

seo.co

FEBRUARY 15, 2022

Like with PPC ads, you’ll only be paying for the actual traffic your affiliate links generate , and if you partner with a site you’re familiar with, you could work out a pretty comfortable deal. Social sharing and bookmarking sites, like StumbleUpon, Digg, and Reddit, are all valuable places to post your content.

Paid Content 117

Paid Content Traffic RSS Blogger 117

Buzz Marketing for Technology

FEBRUARY 18, 2010

I often get asked the question – how do you keep up with it all? Throughout the day I follow toggle between TweetDeck, retweeting good posts and reading new posts on my Google Reader and sharing them (during lunch or after work). And if there is one thing I pride myself on is being organized. Tweet This! Share this on Facebook.

Social Media 100

Social Media Digg Media RSS 100

Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? You have to find what works for you in your business, with your target audience. Answer reader’s questions and educate. Answer your question.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Optinmonster

MAY 16, 2023

Increase brand mentions by engaging with social media audiences and work to provide valuable answers whenever possible to build authority and trust. StumbleUpon, Delicious, Digg, and Reddit are a few of the top social bookmarking sites. Social mentions can signal to search engines that people are talking about you.

SEO 78

SEO Lead Scoring Lead Ranking Link Building 78

Webbiquity

JANUARY 25, 2010

Outbound marketing can work, as it has in the past for big companies like McDonalds and P&G, but it’s very expensive (and intrusive). For those new to social media, Rick recommended staring by signing up on Facebook, Twitter and LinkedIn, then working these online venues like a “cocktail party.&# Post this on Diigo.

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Writing on the Web

DECEMBER 15, 2010

Here’s a quick list of survey questions for your target audience: What are the five top web sites you visit frequently in your work? I’m interested in knowing your top 5 web sites you visit regularly for work (besides your own, of course). Do you use social media like Facebook , Twitter or LinkedIn ? What about you?

Ning 100

Ning Digg RSS Aggregators 100

Writing on the Web

MARCH 21, 2011

Mark Schaefer over at {grow} blog asked this question and gives his opinion. Being original, consistent, and compelling is hard work. What do you find is the most important thing about a blog post? What makes you read? Here are the choices: Online Surveys & Market Research. Fight to never disappoint them. Blog this on Blogger.

Digg 100

Digg Blogger Opinions Buzz 100

Webbiquity

APRIL 20, 2010

Get the answers to these questions and more here in the best blog posts and articles on email marketing from the past year. Make Email and Social Media Work Together: Interview with Sergio Balegno by MarketingSherpa. How can email and social media marketing be combined to increase the effectiveness of both? Share this on del.icio.us.

Tactics 100

Tactics Email Marketing Marketing Strategy Marketing & Strategy 100

Buzz Marketing for Technology

MARCH 9, 2010

In my new advisory role for the member s of MENG I have been getting a bunch of questions from the members that are making great fodder for blog posts. One question has popped up a few times to I thought it was worthy of some research and comparative analysis to give you a very clear answer. So here is my take …. Tweet This!

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Webbiquity

FEBRUARY 8, 2011

Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Writing on the Web

MARCH 7, 2011

Since search engine spiders are nothing but algorithms, I don’t understand how they work, but Scribe sure does. Spell out the key concepts in your first sentence, either by asking a question, or summarizing. I use Scribe for my own blog and won’t work on a client blog who doesn’t have it. Blog this on Blogger.

SEO 100

SEO Tips Digg Blogger 100

Buzz Marketing for Technology

FEBRUARY 23, 2010

So then it becomes a question of where to start with Mobile and I have been working on this for a while now incorporating Mobile into some of our campaigns. Note: Avaya sells mobile solutions to businesses so I feel its my role to live by example and demonstrate to our potential clients how this might work. Tweet This!

Mobile Marketing 100

Mobile Marketing B2B Marketing SMS Mobile Advertising 100

Buzz Marketing for Technology

FEBRUARY 16, 2010

If you follow Seth Godin at all you will know that Mass Media in forms that we are used to like Advertising isn’t working for or B2C breatherin. Your Content engine should be able to answer all these questions – and when you do then you will be able to use your Content as Media! Tweet This! Share this on Facebook.

B2B Marketing 100

B2B Marketing Media B2B Digg 100

Buzz Marketing for Technology

DECEMBER 7, 2009

Pure Service companies will work with virtual teams to source and deliver work from far flung parts of the world. And Legal has been working and reworking policies on Social to adapt to the changes and they will continue to do so in light of disruptive technologies like GoogleWave. For Example …. Tweet This!

CMO 100

CMO Web 2.0 Digg Social Networks 100

Buzz Marketing for Technology

DECEMBER 7, 2009

Pure Service companies will work with virtual teams to source and deliver work from far flung parts of the world. And Legal has been working and reworking policies on Social to adapt to the changes and they will continue to do so in light of disruptive technologies like GoogleWave. For Example …. Tweet This!

CMO 100

CMO Web 2.0 Digg Social Networks 100

Writing on the Web

AUGUST 9, 2010

Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. The number one question readers are asking when they glance at material is this: “Why am I reading this? The question: This can be implied but may be better spelled out, as in: a. What should we do?

Tips 100

Tips Business Digg Marketing Proposals 100

Webbiquity

OCTOBER 20, 2010

Do they ask questions? Retweeting provides others with both social (“nice work!&# ) benefits as well as the practical benefit of driving more traffic to their content. Answer them? And most importantly, do they ever retweet others’ content? Retweeting is a key part of the social interaction on Twitter. Share this on Bebo.

Twitter 100

Twitter Broadcasting Digg Social Media 100

Webbiquity

JANUARY 14, 2011

These are all questions to ask, and answer, long before worrying about the background image you’ll use on your company’s Twitter account or what tabs you’ll need on your Facebook page…or even if your business really needs a Facebook page. Who is talking about your industry? Where are they talking about it?

Social Media 100

Social Media Media Business Digg 100

Writing on the Web

AUGUST 16, 2010

This means that the audience has to work harder than usual. And it works, since the audience has to stay alert and active. Because words are nothing but letters, you have to make them come alive with metaphor , story and informal phrases and questions. Everything, perhaps. Blog writing is similar. Blog this on Blogger.

Digg 100

Digg Buzz Blogger Class 100

Writing on the Web

NOVEMBER 1, 2010

But it’s also a good chart for anyone working with a V.A. Can’t beat that… Let me know if you have questions about blogging steps. But to keep me out of overwhelm, I wrote them down, and put them into a flow chart. This is good for days when I’m brain dead and likely to forget something important.

Tips 100

Tips Digg Social Media Buzz 100

Buzz Marketing for Technology

JULY 2, 2008

2/07/08 | Matt Moore facilitates a discussion on story work with Madelyn Blair and me. This morning Madelyn and I met Matt Moore on Skype to chat about story work. • Digg this. --> --> Trackback Pings. Open space. Sensemaking. Social networks. Storytelling. « Immediate feedback in the moment | Main. Email this.

Work Management 100

Work Management Skype Digg Storytelling 100

Webbiquity

JANUARY 21, 2011

Consultants asked questions, prospects shared needs, consultants proposed a solution, and off they went together to new engagement honeymoon bliss. • ‘Sales’ was a dirty word. . • Providing great service and results led to more business and new business. Buyers came to consultants with needs. Or they didn’t admit it. Then things changed.

Work Management 100

Work Management Marketing Management Consulting Digg 100

Writing on the Web

JANUARY 5, 2011

Here were some of her questions, followed by my answers. The person asking these good questions is an executive coach. Without rewriting the entire article, this could be accomplished by writing an introduction using “I&# and talking about the work she does with clients. No new sign-ups were happening (or were rare).

Newsletter 100

Newsletter Digg Work Management Banners 100

Writing on the Web

NOVEMBER 15, 2010

What can we understand about human motivations and values in order for content marketing to work? Online, an offer must work properly for consumers to feel secure. These are crucial questions to be answered as you create content that appeals to emotions. What emotions are people seeking to satisfy online? Blog this on Blogger.

Lead Scoring 100

Lead Scoring Lead Ranking Digg Differentiation 100

Writing on the Web

SEPTEMBER 24, 2010

Organize, simplify and get better results from your Web writing by asking 5 important questions: What is the problem (pain, predicament)? As you compose your copy, you should write out several sentences to answer each question. Her blueprint for creating simple copy that works to market your products and services is clear.

Content 100

Content Digg Custom Publishing Buzz 100

Webbiquity

NOVEMBER 2, 2010

This hard work behind the scenes makes the ‘overnight’ successes seem so easy.&#. “Participating in social media isn’t just about creating a page, making a blog post, posing a question, or tweeting. Li addresses social media at all levels, from grand strategy to nitty gritty tactics. Social Events (e.g.,

Social Media 100

Social Media Social Marketing Media Planning 100

Writing on the Web

OCTOBER 4, 2010

For that matter, how can anything you write or say actually work to market your business and bring in potential customers? I wrote about this important $64,000 question last week, and I’m immersed in research about what makes content engaging right now. Blog this on Blogger. Subscribe to the comments for this post? Tweet This!

Content 100

Content Digg Buzz Blogger 100

Webbiquity

FEBRUARY 18, 2011

Find the answers to these questions and others here in nine of the best local SEO guides of the past year. Brett Duncan explains how local search works, then offers tips on using links and reviews to optimize a site and “take control of your online reputation.&#. How important is social media to local search success?

SEO 100

SEO Digg Consulting Social Networks 100

Buzz Marketing for Technology

JUNE 30, 2010

I would argue (and so did Josh) that the real work comes on Day 2 of the customers purchase. It’s not uncommon that this would be the case – the question is what to do about it. Think of your budget as a B2B Marketer and just do a back of the napkin examination of your spending on Acquisition vs Retention. Tweet This!

Digg 100

Digg Paid Search Agency Acquisitions Budget Programs 100

Webbiquity

JULY 25, 2011

How to Be Everywhere Online based on four questions that often come up: • Why is web presence optimization important? See the reputation management question below. So I figured it was time to update my inaugural post on this blog, What is Webbiquity? Where do I start? • Do I have to do everything ? •

Optimization 100

Optimization Microsite Digg Work Management 100

Webbiquity

JULY 25, 2011

How to Be Everywhere Online based on four questions that often come up: • Why is web presence optimization important? See the reputation management question below. So I figured it was time to update my inaugural post on this blog, What is Webbiquity? Where do I start? • Do I have to do everything ? •

Optimization 100

Optimization Microsite Digg Ideal Customer Profiles 100

Writing on the Web

JANUARY 12, 2011

We refuse chaos and can’t stand unanswered questions. You can’t write good stories that inspire without working on the stories you tell yourself, about your work, about your business. One door closes and another one opens. More will be revealed. Things happen in threes. So we make things up. Blog this on Blogger.

Content Marketing 100

Content Marketing Tips Digg Ideal Customer Profiles 100

Writing on the Web

JUNE 16, 2010

Once set up, you can easily publish fresh content, write sales copy, add product pages, and benefit from the facility with which Wordpress works with the search engines. 3 Questions, 1 Big Fat Suggestion. There are a multitude of talented web people available for customizing it for your needs. Share this on Bebo. Blog this on Blogger.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

DECEMBER 16, 2010

How do you check your online marketing to see where it’s working, where it needs improvement? Do you show some personality and faces of the people who work with you? If you have questions, let me know. Get Found, Get Known, Get Clients" alt=" 3 Online Marketing Tasks: Get Found, Get Known, Get Clients" />.

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Writing on the Web

APRIL 16, 2011

I’ve been working with some really great clients who understand good content marketing. I’m going to answer any and all questions you have about: E-newsletters. Please leave your questions here, about your challenges with online marketing tools and tips. How to use Article Nuggets. Websites , web pages.

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100