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2011 B2B Marketing Trends

Webbiquity

The categories with the largest percentage of marketers reporting plans to reduce spending next year were high-cost offline tactics: direct mail, trade shows and print advertising. Again, you can download the free executive summary or purchase the full report to get all the details. Want to know more? Share this on Bebo.

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4 Tips for B2B Marketing on Facebook

Online Marketing Institute

When the Syncapse team went to SXSW this year, we used our Facebook page as a place to re-cap our experience and re-connect with a lot of the people who stopped by our booth at the trade show. We did this by posting our Top 10 most memorable moments, as well as a photo album, from the conference: [link].

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Digg - Digg is a social news website that allows members to submit and vote for articles. It is in direct contrast to outbound marketing, which utilizes traditional interruptive marketing tactics such as direct mail, trade shows, print and TV advertising, and cold calling. Reddit - Reddit is similar to Digg.

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7 Quick Ways to Curate Industry Content for Your Blog

Hubspot

Some of the two most popular are Feedly and Digg, though there are certainly other options, too. Digg: Search URL to add content. 2) Follow Trade Show Blogs. 2) Follow Trade Show Blogs. Think about what your company does, and what products or services a buyer would likely purchase in addition to yours.

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7 Steps to Becoming a World-Class Real-Time Marketer

Hubspot

Are they news junkies who dive deep into topics on Digg, Reddit, or StumbleUpon? This can be as broad as the aforementioned Super Bowl or Oscars, or it can be a much smaller content stream that focuses on an event or particular focus for your brand such as the stream of content surrounding an industry trade show or relevant television show.

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