Webbiquity

MAY 10, 2010

Your company website can serve as far more than a marketing and PR vehicle—it should be a genuine sales tool as well. Guest post by Ken Thoreson, recognized sales management thought leader and managing director of the Acumen Management Group Ltd., This exercise is best done in a face-to-face sales call. Beyond Crossed Signals.

Work Management 100

Work Management Case Studies Case Study Marketing Management 100

Writing on the Web

JUNE 21, 2010

Do you need to create professional looking sales or landing pages? So I wrote the sales copy, added a few graphics, and hit publish. The last thing you want to do on a sales/landing page is distract readers from your copy. It turns out my VA was already using Suzanne’s WP Sales Page product! Promote this on Orkut.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

JUNE 17, 2010

Even when you’re giving something away, for FREE, you’ve got to write good “sales&# copy that spurs people into action. Now you’ve got to format your sales letter landing page , with a dynamite headline, cool graphics, arrows, ORDER NOW! Creating Great Sales Pages. how to sell socks to centipedes.

Landing Pages 100

Landing Pages Ning AIDA Advertorials 100

Buzz Marketing for Technology

JANUARY 19, 2010

Related posts: 5 Tricks to B2B Marketing Socially Whenever I ask members of sales team from around the. Tags: Branding Content Marketing Inbound Marketing Lead Generation Lead Nurturing Marketing Sales Social Media Strategy Thought Leadership. We’ve all heard about the four P’s of marketing. Share this on Facebook.

B2B Marketing 100

B2B Marketing B2B Thought Leadership B2B Digg 100

Webbiquity

DECEMBER 21, 2010

The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool. Producing and sharing content with your market both attracts prospective buyers and educates them, potentially shortening sales cycles.

Social Media 100

Social Media Media Business Paid Search Agency 100

Writing on the Web

JULY 12, 2010

Also known as a sales page, squeeze page). Don’t like the way hard-selling marketers format long sales letters. If you agree with what I’m saying, have found landing pages to be a problem, and want a solution, read more about the WP Sales Page template developed by Suzanne Bird-Harris, here: PatsiPicksWPSalesPage.

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Webbiquity

JULY 25, 2011

It’s not only great for search, but showcases your (or your company’s) expertise, helps humanize your company (blogs are more informal and less promotional than corporate websites), and encourages reader interaction. If you don’t have a blog already, start one. Spread your profile around (more places to be found!).

Optimization 100

Optimization Microsite Digg Work Management 100

Webbiquity

JULY 25, 2011

It’s not only great for search, but showcases your (or your company’s) expertise, helps humanize your company (blogs are more informal and less promotional than corporate websites), and encourages reader interaction. If you don’t have a blog already, start one. Spread your profile around (more places to be found!).

Optimization 100

Optimization Microsite Digg Ideal Customer Profiles 100

Writing on the Web

DECEMBER 13, 2010

Writing gets better each time you write, the same goes for blogging, revising web pages, writing sales copy, email promotions. It works like a magnet for drawing people to you, creating credibility and potential working relationships. You have to persist at things in order to learn them. Please share. Blog this on Blogger.

Practices 100

Practices Content Marketing Digg Content 100

Writing on the Web

NOVEMBER 18, 2010

We build relationships, stimulate sales and promote loyalty. They specialize in both Dutch and English language publications for large companies, like Shell Oil and Heineken Beer, among others. Here’s the way they describe themselves: MediaPartners Group inspires with text and images. Always learning, as I hope you are as well.

Digg 100

Digg Advertising Agencies Loyalty Work Management 100

Writing on the Web

MAY 18, 2011

How to brand your channel to effectively promote your business. Video: How to Create Great Sales Pages in WP. How to properly fill out your video titles and descriptions for maximum search engine placement. How to find subscribers and friends for your channel. How to use comments wisely to drive traffic to your channel.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Writing on the Web

JULY 29, 2010

Promote this on Orkut. Tags: Attracting Clients Content Marketing Online Marketing Online Persuasion Pathway to Profits client stories content marketing with blogs converting readers to clients landing pages persuasion triggers sales pages social proof testimonials. Share this on del.icio.us. Share this on Facebook. Share this on Mixx.

Ning 100

Ning Trigger Marketing Digg Landing Pages 100

Writing on the Web

JULY 8, 2010

Based on what I hear from clients and colleagues, I’m going to speculate some of the reasons this may be so: Web marketing is complicated: Although tools (blogs, sales pages, shopping carts, audio and video, email marketing) have become more user-friendly in the last few years, there’s a lot more to do (social sites).

Ning 100

Ning Content Marketing Digg Buzz 100

Webbiquity

MAY 4, 2010

Promote your blog posts to your relevant LinkedIn groups. If you haven’t already done so, find and join LinkedIn groups relevant to your industry, groups that key influencers, potential business partners, and most importantly your sales prospects are likely to be members of. Write guest posts for popular blogs. Tweet This!

RSS 100

RSS Digg Tagging Blogger 100

Writing on the Web

JUNE 16, 2010

Once set up, you can easily publish fresh content, write sales copy, add product pages, and benefit from the facility with which Wordpress works with the search engines. Promote this on Orkut. It can be customized to look like a traditional website for any business, or you can get something customized specifically for your needs.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Webbiquity

MARCH 29, 2010

It provides a rich new toolset and set of techniques for carrying out these processes, but the processes themselves are familiar: listening , networking , interacting , information sharing , and promoting. In this respect, companies need to handle direct promotion carefully. Particularly in the b2b world, indirect promotion works best.

Social Media 100

Social Media Media Social Networks Network Marketing 100

Webbiquity

APRIL 26, 2010

Can you fire your sales force? Maria Pergolino wraps up the key takeaways from this virtual conference, covering areas from social media integration and landing page optimization to relationship-building and sales-marketing alignment. 7 Free or Cheap Ways to Effectively Promote Your Business Online by Dumb Little Man.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Allocation Budget Programs 100

Webbiquity

FEBRUARY 14, 2010

How can you efficiently nurture those long-term prospects, learning more about their interests in the process, until they are really ready to engage with sales? Most sales people still don’t. Buyers no longer rely on sales people for basic information or exploratory “consultation.&#

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

Webbiquity

JANUARY 12, 2010

And if you Google “sales management thought leader&# in quotes, six of the top ten spots belong to the same sales leadership guru. Media sharing accounts are connected to Twitter, which is also used to promote content marketing. And everything links back the enterprise’s website and blog. Share this on del.icio.us.

Enterprise Management 100

Enterprise Management PR Social Networks SEM 100

Webbiquity

JANUARY 18, 2010

The book is written in case study fashion, taking the reader through a realistic scenario of a midsized company struggling to build on its past success and take sales to the next level. In the author’s parlance, the “sales moment&# is that key value proposition that makes a prospect say “yes.&# Brad Shorr. Tweet This!

Advertising Agencies 100

Advertising Agencies Paid Search Agency Marketing Management Digg 100

Webbiquity

JANUARY 24, 2011

Promote events through social media? A free service for setting up, promoting and hosting Twitter chats. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Monitor social media discussions of your company or product in real time? twebevent.

Social Media 100

Social Media Tools Buzz Media 100

Convince & Convert

MARCH 4, 2016

This guide demonstrates the essential steps of infographic marketing, including choosing the right topic, performing the research, writing the content, design, and promotion. Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. Choose the Right Topic. Style First. Facts and Statistics.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Writing on the Web

JUNE 29, 2010

Promote this on Orkut. Sales & Landing Pages Using Wordpress: Learn How. Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Email this via Hotmail. Share this on LinkedIn. Email this to a friend?

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

SEPTEMBER 9, 2010

Lulu also lets you sell books of your photos – maybe you’ve taken a great collection of photos of a special event in your town and you want to offer it for sale. If you take lots of photos, Redbubble lets you offer high-quality prints of your work, from postcards to large wall-hangings. Blog this on Blogger. Share this on del.icio.us.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Webbiquity

FEBRUARY 22, 2010

Your tweets are a series of blatant sales pitches. Okay, we all need to eat, and there’s nothing wrong with occasionally promoting your content, product or service on Twitter. You’re promoting the latest “get rich quick&# scheme. However, if that’s all you are doing, it’s boring. Am I wrong?

Twitter 100

Twitter Phishing Broadcasting Digg 100

Writing on the Web

JULY 7, 2010

How do you get good client testimonials for your sales copy, for example, content for a landing page, when you don’t have a lot of previous clients? He’s just about ready to start offering products and services for sale. There are a couple key persuasion triggers to remember when composing sales content: Social proof.

Ning 100

Ning Advertorials Trigger Marketing Ethics 100

Webbiquity

NOVEMBER 29, 2010

If XYZ Company is the largest global supplier of flabberglumping software, and that is an objective fact which can be substantiated through industry sales figures and third-party sources, then there should be no problem including that fact on the company’s Wikipedia page (and linking to those sources). Share this on Bebo.

Wikipedia 100

Wikipedia Thought Leadership Wiki Blogger 100

Writing on the Web

JANUARY 5, 2011

Content Sale: End of Year Discounts from Customized Newsletter Articles. But they do want valuable, relevant information and opportunities to interact with professionals they like and trust. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Tweet This!

Newsletter 100

Newsletter Digg Work Management Banners 100

Webbiquity

FEBRUARY 16, 2011

What the best practices for professional networking, generating sales leads, connecting with potential business partners, sharing content and getting answers to tough business questions? A better practice: “In group discussions, don’t ask questions or make comments that are obvious sales pitches. Share this on Bebo.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Webbiquity

MAY 20, 2010

B2B companies often use white papers, webinars, case studies and newsletters to promote their products and services, but Michele Linn provides a fantastic list of additional content formats to consider, including specialized glossaries, research reports, buying guides, articles, video and interactive applications. Need Content? Tweet This!

LEADSExplorer 100

LEADSExplorer Resources Best Practices Paid Search Agency 100

Writing on the Web

JULY 15, 2010

Promote this on Orkut. Sales & Landing Pages Using WordPress: Learn How. Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Email this via Hotmail. Share this on LinkedIn. Email this to a friend?

Content Marketing 100

Content Marketing Ning Work Management Content 100

Webbiquity

SEPTEMBER 1, 2010

Writing that “The most productive PR path…is a blended approach to social and traditional media,&# Len Stein offers a quick but valuable process for obtaining and promoting old and new media coverage using multiple tools like social bookmarking sites, internal company distribution, your own website, marketing emails and more.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Webbiquity

JANUARY 10, 2010

million ), but Claire Cain Miller does an excellent job of outlining how Dell has generated, and continues to generate, significant sales through Twitter. She also notes that “Twitter made exactly $0 from those Dell sales, something that will very likely change.&#. It’s all about the engagement.&#. Share this on del.icio.us.

Twitter 100

Twitter Tactics Tools Tips 100

Biznology

DECEMBER 4, 2012

These places, while filled with amazing opportunities for connection and growth, they mean nothing if you can’t bring it all home, be it sales, self-promotion, networking, creativity, marketing, education, or brand-building. At the end of the day, none of this is yours. What is home?

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Convert

NOVEMBER 13, 2023

If you deny it, I’ll refer you to Blockbuster and Digg. Depth of Analysis Web Experimentation Product Experimentation Usually involves marketing- and sales-level analysis of the business. Test different criteria for what defines a PQL to refine the sales team’s focus on the most promising leads.

Product 52

Product Lead Ranking A/B testing Sample 52

readwrite

DECEMBER 14, 2010

The business end of Twitter has revamped its website tonight and it now includes a form that companies can use to express interest in purchasing Promoted Accounts, Promoted Tweets or Promoted Trends. “Selling trending topics is like gaming Digg,” Falls said. The next challenge the company will likely face?

Twitter 40

Twitter Buy Paid Search Agency Trends 40

Adobe Experience Cloud Blog

MARCH 17, 2011

by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right? These channels are just the places where we network with others online, not the best ways to do it. Doing all 7? Need to improve?

Social Media 48

Social Media Social Marketing B2B Marketing Lead Scoring 48