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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

has challenged preconceptions and created innovative products. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), James Seng on Wiki Universal Edit Button. Mark on Wiki Universal Edit Button. weblivz on Wiki Universal Edit Button. Wiki Universal Edit Button.

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Book Review: Social Media Marketing

Webbiquity

You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product. Wikis (Wikipedia, hundreds of specific topic-focused wikis). Instead, they want to connect. Social Events (e.g., Rich Meyer.

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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

It lets marketers or sales people specify companies and individuals to monitor, and then scans media including social networks (LinkedIn, Facebook), public forums (blogs, wikis, Diggs, Twitter), paid sources (D&B, Zoom, Jigsaw,) and Web pages for information about those entities.

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An Open Letter to Jimmy Wales

Webbiquity

Any editor who isn’t embarrassed by the Anvil Media – Attensa Wiki-gate fiasco should be permanently banned. It’s also not just okay, but vital, for a company page to include descriptions of the firm’s products and/or services. It’s an over-used PR buzzword. Recognize the value of corporate websites.

Wikipedia 100
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Social Media Marketing Strategies for 2010

Webbiquity

Interestingly, PR-type measures—such as improving brand or product awareness and reputation—scored in the middle of the pack of 10 possible objectives, with just over half of marketers indicating they would target and measure these objectives. The lessons? Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Tweet This!

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. 4) None of the following are community platforms: Wikis, Blogs or Forums.

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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

This over reliance has come at the expense of employee productivity and intellectual property. Also helping overcome e-mail fatigue at leading organizations are effective policies on e-mail use and the use of social media such as wikis and blogs. Digg this Post to del.icio.us Internal Communications. Intranet 2.0. Multimedia.