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Three Words That Should Never Be Used With Social Media

Webbiquity

But scale has still been an important factor, as the largest trade shows and highest-circulation publications, even within a specific niche, command the highest prices. Certainly b2b marketers, whose appeal is limited to specific niche markets, have always targeted their messages more carefully than have big consumer brands.

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Social Media is Simpler Than You Think

Webbiquity

What’s happening with prices? Business people have always had to do this, and have used a variety of tools: trade publications, direct conversations with vendors and customers, analyst reports, seminars and other events, trade associations newsletters and other sources. What are your competitors up to? What are the trends?