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Social Media Marketing Strategies for 2010

Webbiquity

They don’t care about the technical details behind today’s lunch special or a thought leadership white paper on “Solving Your Mid-Day Hunger Issues,&# and are likely to be skeptical of a coupon for a 5% discount on outsourcing a critical IT project or purchasing a key piece of enterprise software. The lessons? Tweet This!

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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

Also helping overcome e-mail fatigue at leading organizations are effective policies on e-mail use and the use of social media such as wikis and blogs. If managed properly, the use of social media tools such as blogs and wikis can reduce e-mail volumes by as much as 30%. Digg this Post to del.icio.us Internal Communications.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. 4) None of the following are community platforms: Wikis, Blogs or Forums.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

White Papers |. Comments Digg This. src = [link]. }. ); WHITE PAPERS. src = [link]. }. ); WHITE PAPERS. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Blogs and Wikis in the Business World. WHITE PAPERS. src = [link]. }. Webcasts |.

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Content Curation in B2B Marketing

Online Marketing Institute

It’s already happened in the consumer world: Sites like Digg (social curation) which have little or no original content have become key resources for information. Business buyers typically seek additional information and resources for information on business products and services.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

After all, "writing a column" (like a journalist) seems quite unlike the traditional serious and deeply-involved creation of a "white paper" - it doesnt feel right to some scientists. Some perceived this "new" practice to be frivolous. Once they realized how this type of sharing is valuable, they started coming around.

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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Lesson #6 Master Wikis. Take for example, their WetPaint wiki for marketing students looking for career guidance. Like Marshall recently mentioned in his post Wikis Are Now Serious Business , Wikis are not just for internal use, but can be used for many things.things like teaching, for example. Welcome to Social Media U.