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Book Review: Social Media Marketing

Webbiquity

She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.). Wikis (Wikipedia, hundreds of specific topic-focused wikis). Li addresses social media at all levels, from grand strategy to nitty gritty tactics. Rich Meyer.

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Book Review: Social Media Marketing – An Hour a Day

Webbiquity

For one, Evans cites the notoriously anti-business Wikipedia as “an example of why social media is useful to you as a marketer.&# This makes the book an excellent guide to developing a social media plan and justifying resource allocation in a large organization environment, if somewhat short on actual execution. Share this on Bebo.