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Webbiquity

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How PR and Social Media Can Work Together

Webbiquity

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). The social media release is used for blogger outreach. Social media and PR can both be used to influence journalists and other influencers online.

PR 100
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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. SESNY: 5 Tips To Optimize Press Releases For Search by TopRank Online Marketing Blog. Will Traditional, Social Media Blend?

PR 100
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How to Get Coverage in Blogs – Really

Webbiquity

Such posts often take the form of “do’s&# and “don’ts&# for successful blogger outreach. As more PR firms have discovered the value of getting coverage in blogs for their clients, the practice of blogger outreach has spread exponentially and the volume of pitches has exploded.

Blogger 100
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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. Effectively connect with bloggers and other key online influencers in your industry? Which online tools are most helpful for PR pros?

PR 100
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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity

David Koretz offered one vision recently on MediaPost, writing: The news organizations of tomorrow will no longer be loud-mouthed pundits espousing a barely informed worldview. Online content aggregation is as old as the Internet itself, beginning with AOL. Examples range from Google News and Yahoo! Share this on del.icio.us.

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7 Reasons Every Business Needs to be on Twitter

Webbiquity

not just your marketing materials), retweeting content they post, and engaging in dialog is a great way to get these people talking, and writing, about your company. It’s less formal, more “social&# and usually more effective than “cold&# outreach. Here are seven reasons every business needs to be on Twitter.

Twitter 100
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Best of 2009: SEO Tips and Tactics, Part 2

Webbiquity

Jonathan Hochman writes that “Flash gets a bad rap&# for optimization, and explains in detail how to SEO a Flash website. Tad Chef offers up an outstanding list of SEO tactics and techniques for website design, anlaytics, content creation, link acquisition, social media outreach and more. How to SEO Flash by Hochman Consultants.

Tactics 100