Biznology

SEPTEMBER 10, 2013

In today’s decontextualized world of walls, feeds, RSS , e-mail, diggs, reddits, Stumbles, tweets, and retweets, you need to attract your potential reader based only on the appeal of your title and nothing else, especially if you’re new to blogging and don’t happen to be Seth Godin. Just how do you pitch a blogger?

Social Media 80

Social Media Social Marketing Media Paid Search Agency 80

Biznology

JANUARY 7, 2014

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. When it comes to even receiving cheap swag or tchotchkes you’ll need to have blogged well and long enough to be a known entity with a passable reputation and Klout score.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Biznology

APRIL 23, 2013

I have always called this long-tail blogger outreach (though I would love your help with choosing a new name for it) because it focuses on the B-Z-list bloggers, the online influencers who are often overlooked by most social media teams at digital agencies. Before long, hundreds of email replies stream in.

Blogger 80

Blogger Outreach Social Media PR 80