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Book Review: Social Media Marketing – An Hour a Day

Webbiquity

He’s a ClickZ columnist, frequent speaker, and has served on advisory boards for ad:tech and the Word of Mouth Marketing Association. Research shows that two out of three word-of-mouth conversations reference a brand, product or service—and these conversations are increasingly moving online through social media.

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Viral Lift - How to Master the Art of Viral Marketing

SnapApp

The tweets, links, and status updates shared by your visitors are like word-of-mouth advertisements for your page. You can set this value in the custom share message field, effectively writing your own word-of-mouth advertising. High Clickability of Shared Content. Share image.

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The Ultimate Guide to Sales Prospecting: Tips, Techniques, & Tools to Succeed

Hubspot

Before we make a purchase decision, 60% of us rely on word-of-mouth , friends, and social media; 49% on customer references; 47% on analyst reports and recommendations; and 44% on media articles. mutual friend on LinkedIn or both graduated from the same college). LinkedIn Company Pages. Skim each post.

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Customer Service is the New Marketing

Buzz Marketing for Technology

In a world where User Generated Content has surpassed that of Publisher Content (ie marketers like you and me) I would argue that Word of Mouth (WOM ) is really your last frontier as a marketer and that outstanding customer service is not only the new marketing it’s your only marketing! Share this on Linkedin. Tweet This!

WOM 100
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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). 9 Ways to Use LinkedIn for Smart Professionals , June 10, 2010. Why Use Twitter, Facebook & LinkedIn for Content Marketing? CeeKue ( Promotion Word of Mouth B2C CRM Google Content Tips ). Share this on LinkedIn.

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It pays to provide Support with Social Media

Buzz Marketing for Technology

2) Good customer experiences drive Word of Mouth (WOM) – we all know in social media that both good and bad customer experience stories spread like wildfires. Share this on Linkedin. Someone can come in and undercut you (think Sam Walton against every major retailer). Every Industry! Tweet This! Share this on Facebook.

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Social Customer Support delivers Strong ROI

Buzz Marketing for Technology

Not only that but a recent Forrester study showed that customers actually prefer a better customer experience compared to everyday low prices, and moreover great customer experiences drive positive word of mouth (WOM). Share this on Linkedin. So why wouldn’t you center you social media efforts in this area? Tweet This!