Webbiquity

JANUARY 27, 2011

You can view the chart on their blog post here. Share this on LinkedIn. To answer these questions, MASG evaluated the system by looking at product functionality. They assessed the seven high-level functions of a marketing automation, identifying capabilities and gaps. For a more in-depth analysis, you can visit the MASG blog.

Marketing Automation Services 100

Marketing Automation Services Marketing Management Salesforce.com Marketing Automation 100

seo.co

FEBRUARY 15, 2022

You should also encourage them to interact even more with you by posting their comments and arguing with your views. Use popular platforms like Facebook, LinkedIn, Twitter, and Google+ to syndicate links to your most recent posts, and frame the links in a catchy, enticing way. Click here for a complete list of quality blog title ideas.

Paid Content 117

Paid Content Traffic RSS Blogger 117

Writing on the Web

MARCH 31, 2011

And, you do need to add your point of view. After all, we can bring all the content forward we want, but at the end of the day, our content must have a point of view (which means it needs to be owned media ). Use it as much as you want, but be sure to include your view. Share this on LinkedIn. Blog this on Blogger.

Curation 100

Curation Digg Content Buzz 100

Webbiquity

OCTOBER 20, 2010

Others are more likely to retweet your content when they view you as someone trying to share helpful content with the community rather than just broadcasting your own material. Share this on LinkedIn. When you help your follows discover new knowledge and information, you become a valued information source and build trust.

Twitter 100

Twitter Broadcasting Digg Social Media 100

Writing on the Web

APRIL 11, 2011

And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. Even when someone has made a referral to me, a prospective client will do a search for my name and read or view some of my content before calling me to talk. Share this on LinkedIn.

Rules 100

Rules Content Digg Custom Publishing 100

Convince & Convert

JANUARY 18, 2011

But we have that metric in Facebook, where it’s called “impressions&# , and on YouTube, where it’s called “views&#. Retweets, Facebook shares, Diggs, Stumbles, and now Linkedin shares are badges of honor, displayed proudly atop each blog post like family crests of feudal lords.

Social Media 119

Social Media Media Digg Opt-in 119

Webbiquity

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Share this on LinkedIn. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Webbiquity

JANUARY 7, 2011

By combining what we know about our customers and prospects and friends across multiple social outposts, we’ll end up with a centralized view of each of our connections,&# in the words of Jay Baer. Share this on LinkedIn. Download the report and join the discussion on Focus. Share this on Bebo. Share this on del.icio.us.

Social Media 100

Social Media Trends Social Marketing Media 100

Writing on the Web

SEPTEMBER 27, 2010

Get a World View: Before you can sell a product or service, you need to sell a world view. But very few marketers spend any time at all clarifying their world view. What is a world view and why is it so important? Your world view is a compelling interpretation of the challenges and opportunities that your buyers face.

Content Marketing 100

Content Marketing Digg Content Blogger 100

Marketing Insider Group

APRIL 28, 2011

And with 93 posts, almost 500 comments, nearly 30,000 visitors and just over 47,000 page views later and I am convinced that blogging is one of the simplest and most effective forms of marketing. While I do find writing to be therapeutic, I write to share information, add some value, and present my point of view with my audience.

Tips 100

Tips Blogger Business Digg 100

Buzz Marketing for Technology

DECEMBER 22, 2009

What’s your view? Share this on Linkedin. Ideally, I think you need to treat the role of the Director of Social Media as a way to activate the entire organization socially and then when that’s complete – move on to something else. Tweet This! Share this on Facebook. Share this on del.icio.us. Share this on Reddit.

Social Media 100

Social Media Media Digg Lead Gen 100

Writing on the Web

FEBRUARY 14, 2011

When it comes to writing content for a business blog , most professionals start from their point of view. Share this on LinkedIn. Why is content marketing and persuasion so difficult, and what can you do to set people on fire? Of course, who wouldn’t? Blog this on Blogger. Subscribe to the comments for this post?

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Webbiquity

AUGUST 9, 2010

Engagement: A level deeper than influence, these metrics include the number of RT’s and #followfriday recommendations you get on Twitter, posts to your company’s Facebook wall, questions answered on LinkedIn or Yahoo! average time spent on site, number of pages viewed, bounce rate) and even conversion (lead or sale) sources.

Social Media 100

Social Media Social Marketing Media Marketing Analytics Tools 100

Webbiquity

JUNE 30, 2010

million out of the 133 million blogs it tracks have been updated in the past four months, and just 50,000 to 100,000 blogs generate most of the page views. Share this on LinkedIn. The web is littered with abandoned blogs; according to Technorati , only 7.4 How do you get there? Share this on Bebo. Share this on del.icio.us.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

NOVEMBER 9, 2010

The Old Spice site has some great TV clips that do a good job of appealing to men’s views of themselves, using humor and exaggerations of stereotypes. Share this on LinkedIn. 79% of men are alienated and barely able to recognize themselves in the ads portraying their gender (Business Week, 2006). Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Paid Search Agency Content 100

Buzz Marketing for Technology

NOVEMBER 17, 2009

With all these endless reports no wonder it ‘feels’ like we never can get any true customer insights – since all we can do is look down these channels and get a singular view of customer activity. Share this on Linkedin. If you have any insights on how best to get there please share them. Tweet This! Share this on Facebook.

iCrossing 100

iCrossing CMO Digg Enterprise Management 100

Buzz Marketing for Technology

FEBRUARY 9, 2010

Building demand for their unique point of view. Share this on Linkedin. This is actually good news for the B2B Marketer. We get to help our thought leaders build trust virtually before they even walk in the door. Its just up to you to get them the right offer in order to get them to buy! Tweet This! Share this on Facebook.

Trust Marketing 100

Trust Marketing Communities ROI B2B Marketing 100

Webbiquity

FEBRUARY 4, 2011

A concise explanation of how to use Google Chrome and the SEO Site Tools plugin to view social media statistics in GA. Share this on LinkedIn. Detailed instructions for five helpful GA tips; most of these are pretty basic, though setting up expressions for searches and filters is a fairly advanced technique. Share this on Bebo.

Analytics 100

Analytics Marketing Analytics Tools Digg Best Practices 100

Webbiquity

JULY 6, 2010

Thank you for reading, and without further ado, below are the 10 most-viewed posts on this blog to date. Wondering how the demographics of Twitter, LinkedIn and Facebook users compare? Share this on LinkedIn. Hard to believe that this blog, officially launched just a few months ago, has already surpassed 100 posts.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Webbiquity

DECEMBER 21, 2010

In fact, trying to use social media primarily as an advertising and direct response medium is viewed as boorish social media behavior and likely to backfire, doing a brand more harm than good. Twitter, Facebook and LinkedIn groups, community sites (e.g. Share this on LinkedIn. Share this on Bebo. Share this on del.icio.us.

Social Media 100

Social Media Media Business Paid Search Agency 100

Writing on the Web

NOVEMBER 11, 2010

I’m going to take a broader view and relate narrative to branding. Share this on LinkedIn. . “All successful marketing campaigns – whether using primeval or post-digital technologies — have responded to this phenomenon.” ~ Dr. Bob Deutsch, cognitive anthropologist, BrainSells.com. Blog this on Blogger. Email this via Gmail.

Personalization 100

Personalization Content Marketing Brand Identity Branding 100

Anything Goes Marketing

MARCH 8, 2009

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. LinkedIn tip : Look for ways that you can create niche groups that pull together people with similar interests. Did you go to ITI?

Social Media 100

Social Media Web 2.0 Media Blogger 100

Writing on the Web

SEPTEMBER 29, 2010

The B2B Manifesto , from VelocityPartners in the UK, makes this point as well, by encouraging content creators to share their world views and beliefs. Share this on LinkedIn. Is there anything you would add to this list? Let me know in the comments! Are you doing that enough in the content you publish for your target audience?

Content Marketing 100

Content Marketing Digg Content Buzz 100

Webbiquity

FEBRUARY 18, 2011

Given that, as Laurie Sullivan reports below, “70% of survey respondents view search engines, online Yellow Pages or social networks as their primary sources of local business information,&# how can you make your business stand out in local search? Share this on LinkedIn. How can you optimize your site for Google Maps ?

SEO 100

SEO Digg Consulting Social Networks 100

Writing on the Web

JANUARY 24, 2011

For sure, those who partake are living more dangerously, from many points of view. Share this on LinkedIn. I don’t do drugs or drink alcohol so I don’t have much contact with the people who do. What’s my point? Yes, there are problems, and occasionally they come close to home. Blog this on Blogger.

Digg 100

Digg Blogger Buzz Opinions 100

Marketing Insider Group

FEBRUARY 9, 2012

I’ll offer my point of view and share the opinions of a few colleagues of mine who are actively participating in this discussion. Are all of those views irrelevant, biased, or untrustworthy simply because they’re not part of a supposedly ‘objective’ traditional media that turns out not to be objective at all?”

Social Media 100

Social Media Social Marketing Content Marketing Media 100

Writing on the Web

MAY 11, 2011

It’s no longer viewed as a panacea. Share this on LinkedIn. I just read a fabulous article over at The Content Factor and here’s what they wrote about why some professionals stop blogging and why they shouldn’t: It’s also fair to say that the “bloom is off the rose” when it comes to corporate blogging. Email this via Gmail.

Digg 100

Digg Buzz Blogger Press 100

Digital B2B Marketing

MARCH 25, 2011

Share this Post: LinkedIn Share Email Share Digg Reddit Print Possibly related posts: (automatically generated) Why Content Curation Will Soon Be as Familiar as Googling Filed under Content , In Theory Tagged with content , Content Curation , Say 100 Like Be the first to like this post. Views expressed are my own.

Curation 100

Curation Activities Media B2B Thought Leadership 100

Webbiquity

NOVEMBER 23, 2010

Now, social media tools like Facebook and LinkedIn make it easy and (usually) non-awkward. Anyone with an interesting point of view and knowledge to share gets to be an influential star, at least in his or her corner of the social mediasphere. Share this on LinkedIn. How did we do this before? Leave a comment to share.

Social Media 100

Social Media Media Peer-to-peer B2B Thought Leadership 100

Webbiquity

JUNE 15, 2010

It’s about interacting with the 20% of potential customers who are likely to provide 80% of your profits, and the 10% of key influencers in your market space who can shape the views of the other 90%. The business value of blogs, Twitter accounts, Facebook pages, LinkedIn connections, etc. Share this on LinkedIn.

Social Media 100

Social Media Media Marketing Automation Services Budget Programs 100

Webbiquity

JUNE 21, 2010

Because they are less formal, more interactive, and focused on industry issues—as opposed to just the company’s offerings—they provide a forum that is viewed much differently by readers than a vendor website. Share this on LinkedIn. Blogs are seen as key sources of information rather than just promotion. Share this on Bebo.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Webbiquity

DECEMBER 1, 2010

But strangely, social media—one of the top priorities for increased spending next year—was viewed as “highly effective&# by only 16% of respondents, while 25% said it was “not effective.&# Share this on LinkedIn. Tactics like telemarketing, PR and PPC advertising fell predominantly into the “somewhat effective&# camp.

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100

Webbiquity

MARCH 29, 2010

With the tidal wave of how-to articles , jargon and self-proclaimed “social media experts&# hitting the online world, it’s easy for marketers and business executives to view social media as something akin to the unexplored regions of the earth as presented on medieval maps—&# here be dragons.&# Share this on del.icio.us.

Social Media 100

Social Media Media Social Networks Network Marketing 100

Writing on the Web

APRIL 13, 2011

Give voice to your distinctive point of view based on your mission and attributes.&#. Share this on LinkedIn. Know your customers. By knowing yourself, the authors interpret Socrate ‘s dictum to mean “get your brand story straight. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us.

Rules 100

Rules Content Digg Press 100

Writing on the Web

OCTOBER 12, 2010

Jean-Paul Sartre , the French existential philosopher, viewed jazz as a representation of freedom and authenticity. Share this on LinkedIn. All the trend data shows that people prefer doing business with authentic brands and authentic professionals. The problem is that as an instruction it is totally unactionable. Blog this on Blogger.

Digg 100

Digg Buzz Blogger Act-On 100

Writing on the Web

JULY 8, 2011

I recently read an e-newsletter that made a lot of sense to me, but then the writer started talking about his religious views. Share this on LinkedIn. If you speak about spiritual issues, keep them non-denominational and generic. Subsequently many of his readers unsubscribed. This applies to holidays as well. Blog this on Blogger.

Tips 100

Tips Digg Opinions Opt-out 100

EMagine B2B Blog

FEBRUARY 19, 2013

Through some great standard reports, you can view social conversions, engagement by source and social sharing. This is your top-level view the social media interaction with your site. With this view, you can see which social media outlets are sending visitors to your website. Another view I like to use is the source path.

Marketing Analytics Tools 40

Marketing Analytics Tools Social Media Analytics ROI 40