Webbiquity

DECEMBER 1, 2010

Tactics like telemarketing, PR and PPC advertising fell predominantly into the “somewhat effective&# camp. Share this on LinkedIn. Why would otherwise highly sensible, ROI-conscious marketers spend even more money on a tactic that they don’t believe works very well? Share this on Bebo. Share this on del.icio.us. Tweet This!

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100

Webbiquity

NOVEMBER 10, 2010

Traditionally, big brands used TV and print advertising, while their smaller counterparts employed direct mail and telemarketing, to reach consumers directly through interruption marketing. For example, if you generated a lead through LinkedIn, and that buyer appears to be very active there, communicate with him/her through LinkedIn.

Social Media 100

Social Media Media Telemarketing Banner Ads 100

Buzz Marketing for Technology

JULY 7, 2010

A: Too often we get hung up on the latest “hot thing” in marketing: the jingle, the tag line, telemarketing, direct mail, CRM, brand management, websites, SEO, Social media, etc. Share this on Linkedin. Do you typically see B2B marketing spend allocations that are not aligned with business goals? Tweet This! Share this on Facebook.

Allocation 100

Allocation Budget Programs Peer-to-peer Marketing Budget 100

Webbiquity

JANUARY 17, 2011

Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? Facebook, Twitter and LinkedIn continued to add users in the second half of 2010, albeit at a slower pace than in previous quarters. population, and the average visit length is 23 minutes (versus 13 minutes for Twitter and 10 minutes on LinkedIn).

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100