Digital B2B Marketing

MAY 1, 2012

Not only do you still need to create content to capture leads, nurture prospects and support sales, you need to create sharable and discoverable content also and then patiently wait before you see the return on this new investment. Traditional B2B marketers face a challenge. Meanwhile, newer competitors are at a distinct advantage.

Inbound Marketing 100

Inbound Marketing Budget Programs Paid Search Agency Digg 100

NuSpark Consulting

DECEMBER 16, 2012

2 Digg and Reddit bookmarking. . Click here for the free lead generation assessment.). On the 12 th Day of Christmas, my content gave to me…. . 12 Google Plus sharing and discussing. 11 Facebook status updating. 10 Tweets worth retweeting. 9 Guest blog outreaching. 8 YouTube videos viewing. 7 LinkedIn statuses I’m updating.

Social Media 100

Social Media Digg Media Inbound Marketing 100

Buzz Marketing for Technology

JULY 28, 2010

Tags: Content Marketing Customer Customer Experience Customer Support Lead Generation Lead Nurturing Strategy Support.

Communities 100

Communities Curation Top of Funnel B2B Marketing 100

Buzz Marketing for Technology

JANUARY 19, 2010

Tags: Branding Content Marketing Inbound Marketing Lead Generation Lead Nurturing Marketing Sales Social Media Strategy Thought Leadership.

B2B Marketing 100

B2B Marketing B2B Thought Leadership B2B Digg 100

LeadSquared

JULY 4, 2013

You can also post your own stories, images, videos and share them with others to increase lead generation. Specifically for businesses, it is a great platform to display your product and generate interest among interested users. Digg is one of those social bookmarking sites that have an interesting concept.

Digg 52

Digg Best Practices User-Generated Content Marketing Management 52

Buzz Marketing for Technology

MAY 6, 2010

When you think of lead nurturing platforms you typically think. Tags: Advertising Facebook Interactive Marketing Lead Generation Pay Per Click Social Media. Now that’s the future of contextual advertising! Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit.

Advertising Agencies 100

Advertising Agencies Cost Per Click Advertisements Advertising 100

Buzz Marketing for Technology

MAY 4, 2010

Tags: Advertising Branding Customer Experience Lead Generation Media Online Advertising Pay Per Click.

Advertisements 100

Advertisements Advertising BtoB Digg 100

Buzz Marketing for Technology

JUNE 9, 2010

Tags: Advertising Branding Communications Communities Customer Lead Generation Loyalty Marketing Strategy.

B2B Marketing 100

B2B Marketing BtoB Digg B2B 100

Buzz Marketing for Technology

MARCH 16, 2010

Then all you have to do is feed this list into your listening platform and you should be able to create a steady stream of Social Media Leads! Related posts: Why is measuring Lead Gen in Social Media so hard? Tags: Blogging Content Marketing Lead Generation Lead Nurturing Social Media Social Networking. Tweet This!

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Adobe Experience Cloud Blog

OCTOBER 12, 2011

Digg : Delve into this library of articles on almost every topic. General info sharing sites like StumbleUpon and Digg cover a wide variety of topics and that includes user profiles as well. Do you want an expansive reach to a large group or contact with those who closely fit your lead generation profiles?

Advertising Channels 48

Advertising Channels Ning Digg Social Media 48

Buzz Marketing for Technology

JANUARY 14, 2010

Tags: Blogging Branding Content Marketing Facebook Inbound Marketing Lead Generation Social Media Social Networking.

Ad Building 100

Ad Building Brand Identity Branding Digg 100

Writing on the Web

FEBRUARY 21, 2011

Follow these steps and automatically share your blog posts on Facebook, LinkedIn and Twitter and your blog traffic and online lead generation will increase significantly. About AnnaLaura Brown: AnnaLaura Brown is an online marketer who enjoys making money online and teaching others to do the same. Blog this on Blogger.

Twitter 100

Twitter Linkedin Digg RSS 100

Buzz Marketing for Technology

JANUARY 21, 2010

Tags: Advertising Branding Buzz Marketing Content Marketing Inbound Marketing Interactive Marketing Lead Generation Lead Nurturing Social Media Strategy.

Social Media 100

Social Media Social Marketing Media Digg 100

Writing on the Web

DECEMBER 9, 2010

It can be a lead generator, delivered as a digital download or ebook. From your blog post series, you now have several articles that can link back to your sites when posted on article directories, giving you “Google juice.&#. And you have a special report PDF you can use in multiple ways on different occasions.

Tips 100

Tips Content Marketing Autoresponders Digg 100

Buzz Marketing for Technology

JULY 14, 2010

Tags: Business Intelligence Interactive Marketing Lead Generation ROI Sales.

Marketing Proposals 100

Marketing Proposals Digg Budget Programs Planning 100

Buzz Marketing for Technology

APRIL 6, 2010

The rich interactions we are having on this platform is starting to make sense and as marketers start to really engage in advertising and events and adopting new features as they roll out – there will be a real need for collecting the data to create a rich profile that becomes the basis for lead nurturing on Facebook. Tweet This!

Lead Nurturing 100

Lead Nurturing Facebook Market2Lead Leads 100

Buzz Marketing for Technology

JULY 21, 2010

Tags: Lead Generation Lead Nurturing.

Resource Management 100

Resource Management Work Management Digg Planning 100

Webbiquity

FEBRUARY 25, 2011

SEM enables enterprises to rank for specific search terms immediately (including terms for which it would difficult to rank organically), target traffic to specific landing pages, test everything (keywords, bid levels, ad copy, landing page design), and precisely quantify ROI based on sales or leads generated. Share this on Bebo.

Search Engine Marketing 100

Search Engine Marketing Cost per Acquisition Search Marketing Cost Per Click 100

Buzz Marketing for Technology

SEPTEMBER 8, 2010

Tags: Advertising Branding Communications Content Marketing Innovation Lead Generation Social Media Strategy.

B2B Marketing 100

B2B Marketing Peer-to-peer B2B Demand Generation Agencies 100

Webbiquity

MAY 20, 2010

Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? How can you make the most of those last few minutes before delivering an online presentation? What exactly is “Web 3.0?&# Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

LEADSExplorer 100

LEADSExplorer Resources Best Practices Paid Search Agency 100

Buzz Marketing for Technology

JUNE 30, 2010

Tags: Customer Customer Experience Customer Support Lead Generation Support.

Digg 100

Digg Paid Search Agency Acquisitions Budget Programs 100

Webbiquity

NOVEMBER 2, 2010

She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.). Sure, social media can in some cases drive lead generation and even direct sales (so can PR), but that isn’t its strength or its primary purpose.

Social Media 100

Social Media Social Marketing Media Planning 100

WebMarketCentral

AUGUST 1, 2007

After blog and trade press mentions, social media and social tagging sites such as Digg and del.icio.us Next: Viral Marketing Caveats and Links ** technorati tags: viral marketing, viral media, promotion, MarketingSherpa, B2B lead generation, email, blog outreach, PR, Web 2.0,

Viral Marketing 20

Viral Marketing Lead Generation Promotion Web 2.0 20

Webbiquity

FEBRUARY 14, 2010

Research from other sources shows companies that excel at lead nurturing generate more qualified leads at a lower cost per lead, reduce the percentage of marketing-generated leads that are ignored by sales, increase win rates, and have a higher percentage of sales reps who make quota. Post this on Diigo.

Lead Nurturing 100

Lead Nurturing Lead Scoring Lead Ranking Sales Qualified Leads 100

Webbiquity

DECEMBER 1, 2010

Tags: Marketing Research Marketing Strategy Social Media Marketing 2011 b2b marketing benchmark report b2b lead generation email marketing generating PR buzz longer sales cycles marketing automation software MarketingSherpa telemarketing.

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100

Writing on the Web

APRIL 16, 2011

It’s all fine and dandy to spend time, money and energy upgrading, re-designing, and adding content so that you have an automatic lead generating system online, but if your output is more than your incoming business results, it’s all just silly, isn’t it? Think about it. Blog this on Blogger. Share this on Facebook.

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Webbiquity

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 100

Social Media Media Business Paid Search Agency 100

Writing on the Web

JUNE 29, 2010

lead generation. brand recognition, market positioning. thought leadership status. building trust with customers. joint venture opportunities. I’m curious and now I need to devise my poll or survey. Please leave your comments and share your stories. Share this on Bebo. Blog this on Blogger. Add this link to Box.net.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

APRIL 4, 2011

For example, a chat on lead scoring might have the hashtag #leads attached to it. Microsites are also powerful lead generation tools. These chats are valuable tools for sharing information, finding out what potential buyers are interested in, and building relationships. Blog this on Blogger. Share this on del.icio.us.

Paper 100

Paper Marketing Automation Services Marketing Management Microsite 100

Optinmonster

MAY 16, 2023

StumbleUpon, Delicious, Digg, and Reddit are a few of the top social bookmarking sites. It will help you build relationships with the blog owner and other commenters. Social Bookmarking Social bookmarking is one of the best ways to get visitors instantly. However, there is a long debate to use it or not.

SEO 77

SEO Lead Scoring Lead Ranking Link Building 77

Webbiquity

JANUARY 10, 2010

Noting that 78% of marketers consider generating online leads one of their top priorities, Andreas Roell offers advice on how improve both the quality and quantity of leads, including sharing source information between marketing and sales (as not all leads are created equal) and carefully monitoring the lead generation performance of each source.

Search Engine Marketing 100

Search Engine Marketing Search Marketing Cost per Lead Tips 100

Webbiquity

AUGUST 18, 2010

This teamwork is more challenging and rewarding for both the marketing and sales teams that simple mass lead generation and follow up. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Post on Google Buzz. Share this on LinkedIn. Share this on Mixx.

Lead Ranking 100

Lead Ranking Marketing Proposals Digg B2B Sales 100

Buzz Marketing for Technology

JANUARY 7, 2010

Clearly there is a new practice emerging here, a practice I feel B2B marketers can benefit from if they focus on it. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Send this page to Print Friendly. Email this to a friend?

Search Marketing 100

Search Marketing Linkedin Optimization B2B Marketing 100

Webbiquity

JANUARY 28, 2011

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# There’s no question that paid search delivers leads, and no question that AdWords is the big dog in the PPC world.

Adwords 100

Adwords Paid Content Paid Search Agency Tactics 100

Webbiquity

MARCH 9, 2010

While it may produce a lead now and then, it isn’t a very effective lead generation vehicle. Instead, by humanizing your company and giving a glimpse inside, it’s business value lies primarily in lead nurturing—helping move leads through the buying process. Share this on del.icio.us. Post this on Diigo.

Facebook 100

Facebook B2B Marketing Effectiveness B2B 100

Webbiquity

FEBRUARY 9, 2010

When asked which objectives they planned to target and measure, 88% of “strategic&# social media marketers (those who have reached the highest level of social media marketing maturity) answered “increase website traffic&# while 75% said “lead generation.&# Share this on del.icio.us. Post this on Diigo. Tweet This!

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Buzz Marketing for Technology

DECEMBER 15, 2009

Lead Generation tools must combine with Social Media tools – Right now we have tools to listen, tools to monitor, tools to track clicks to the corporate website, tools to track leads that are being nurtured. I predict you will see Facebook surpass Google by Valentines day 2010. Mark it down people. Tweet This!

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100