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Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

On the other hand, Bing Ads also has a great resource section with tons of guides as well as an insights page with industry trends and success stories. But they have been working on making their help pages easier to digest. Also highly recommended is following AJ Wilcox from B2Linked on Twitter for LinkedIn updates and trends.

Resources 179
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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Use Google Search Console to find the URLs that link to 404 pages on your site. Some examples we’ve had success with: Build a targeted Twitter list and actively network with profiles that are associated with targeted publications, blogs, and websites. Publish / repurpose blog posts through places like LinkedIn or Medium.

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20 Online Marketing Tools That Boost Campaign Results

KoMarketing Associates

This tool allows users to input the title, meta description, and URL of a web page before returning a virtual search result listing based on the completed fields. How we use it : This tool gives our SEO team an opportunity to see how a page will appear in SERPs before hitting “publish.” Digg Reader. What is it?

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10 Reasons I Won’t Follow You on Twitter

Webbiquity

Before I start this rant, let me make it clear that I love gaining new followers on Twitter and I’m honored by (almost) every one—I’m grateful that you want to hear what I have to say! Okay, we all need to eat, and there’s nothing wrong with occasionally promoting your content, product or service on Twitter.

Twitter 100
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Mastering Off-Page SEO: Boosting Your Website’s Visibility

Optinmonster

In the ever-evolving world of search engine optimization (SEO) , on-page optimization alone is not enough to achieve high rankings and drive organic traffic to your website. Enter off-page SEO, an important part of SEO that goes beyond the boundaries of your website and extends its influence across the vast landscape of the internet.

SEO 79
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Social Media Marketing Tips from the Experts: Rick Burnes

Webbiquity

Well-designed landing pages + email newsletters/marketing + calls to action = conversion. For those new to social media, Rick recommended staring by signing up on Facebook, Twitter and LinkedIn, then working these online venues like a “cocktail party.&# with links to landing pages. Share this on del.icio.us.

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Facebook Fan Page: Top 5 Reasons to Have One

Writing on the Web

Unlike a Facebook personal profile, Facebook Fan Pages allow you to: Get to know your clients – FB Fan pages track some demographics of your Fans. Get found - Fan Pages are public so they get indexed and are included in external search engines. Why Use Twitter, Facebook & LinkedIn for Content Marketing?

Facebook 100