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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Abstract: The past five years have held tremendous innovation in enterprise software, an industry not known for its innovation relative to other areas of the technology sector. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), James Seng on Wiki Universal Edit Button. Conference.

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An Open Letter to Jimmy Wales

Webbiquity

Any editor who isn’t embarrassed by the Anvil Media – Attensa Wiki-gate fiasco should be permanently banned. But company sites also often contain highly linkworthy industry resource type content, such as explanations of concepts, glossaries of industry terminology, research results, thought leadership articles and more.

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Social Media Marketing Strategies for 2010

Webbiquity

Among the key findings from the report: Despite the lingering economic malaise, companies across virtually all industries plan to increase budgets for social media marketing in 2010. Secondarily, they want to read about results from peers and colleagues, with blogs and Twitter being the most popular media. The lessons? Post this on Diigo.

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., blogs, microblogging sites, social networks, etc.).

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Social Media is Simpler Than You Think

Webbiquity

Think about “listening&# in the broadest sense of the term, encompassing all of the things you do to keep abreast of what’s happening in your industry and your market. Historically, most of this activity was done face-to-face, at trade shows, conferences, seminars and other industry events. Social Media Listening.

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Using ALL the Tools of Social Media Optimization

WebMarketCentral

Blogs are of course one of the most common forms of social media, and there are significant benefits to having your own blog as well as building name recognition and credibility for your company through other industry blogs. Wikis A wiki is another place to share your knowledge of a particular topic with a community or the world.

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Chuck's Blog: Why Supporting Knowledge Workers Is Hard For IT

Buzz Marketing for Technology

Its almost impossible and self-defeating to charge back for accessing the corporate intranet portal, or using enterprise search, or a wiki platform. Certain industries (e.g. blogs, wikis, IM, etc.) I guess theres a "corporate allocation" somewhere that covers all those knowledge-worker support services. but not outside of IT.