Buzz Marketing for Technology

MARCH 16, 2010

People appreciate when a company listens, and they don’t mind offers of assistance, especially when done in a helpful, friendly way. The Expressed Need can be as simple as this tweet: “[Competitor] or Avaya? I am happy to say that the potential customer did, and 13 days later, we closed a $250,000 sale. Tweet This! Share this on Facebook.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

FEBRUARY 9, 2010

We get to help our thought leaders build trust virtually before they even walk in the door. Social Media changes that and elevates Trust to the individual level. This is actually good news for the B2B Marketer. Building demand for their unique point of view. Its just up to you to get them the right offer in order to get them to buy!

Trust Marketing 100

Trust Marketing Communities ROI B2B Marketing 100

Buzz Marketing for Technology

JANUARY 26, 2010

At a recent dinner with a buddy of mine from Microsoft (who helped launch Bing) – I learned a lot more about the search market and a very important trend that can effect the future of B2B Marketing. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Stumble upon something good?

B2B Marketing 100

B2B Marketing Google Mobile Advertising B2B Thought Leadership 100

Buzz Marketing for Technology

MARCH 11, 2010

To help achieve that goal, organizations now adopt formal processes that structure how the listen for mentions of their brands in Social Media and B2B Marketers are no different. To help make things easy, Avaya uses a 3-tier monitoring system that includes the following: TweetDeck – Monitors Twitter feeds for mentions of our brand name.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

MARCH 9, 2010

Why not create a blog post, Twitter tweet and even a podcast or video on it to help promote it and activate the social spheres on your latest content at a fraction above your content marketing spend. Take for example your classic white paper. A healthy piece of my SMBR is devoted to listening which will be the topic of the next blog post.

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Buzz Marketing for Technology

JUNE 30, 2010

Just letting them know you are out there to help is always a good idea as well. The role of the B2B Marketer has changed over the last 10 years but what hasn’t is the need to be sure you are retaining those customers your sales team fought hard to land from your acquisition efforts. Tweet This! Share this on Facebook. Share this on Linkedin.

Digg 100

Digg Paid Search Agency Acquisitions Budget Programs 100

Buzz Marketing for Technology

NOVEMBER 10, 2010

This gets to the final decision makers desk and helps out the sales force immensely since they can never seem to have enough of these in their toolkit. These are typically better than the broad brush webinars because we can have a real consideration discussion that includes such things as use cases, ROI modeling and even self funding ideas.

Top of Funnel 100

Top of Funnel B2B Thought Leadership Lead Nurturing Digg 100

Buzz Marketing for Technology

NOVEMBER 10, 2010

This gets to the final decision makers desk and helps out the sales force immensely since they can never seem to have enough of these in their toolkit. These are typically better than the broad brush webinars because we can have a real consideration discussion that includes such things as use cases, ROI modeling and even self funding ideas.

Top of Funnel 100

Top of Funnel B2B Thought Leadership Lead Nurturing Digg 100

Buzz Marketing for Technology

SEPTEMBER 22, 2010

And best of all it makes my iPhone work really well in my house! There is a customer service lesson in here for all B2C and B2B Marketers – this is the type of support customers are expecting today on the social web. Email this to a friend? Subscribe to the comments for this post? Share this on Facebook. Tweet This! Share this on del.icio.us.

Paid Search Agency 100

Paid Search Agency Social Networks Digg Buzz 100

Buzz Marketing for Technology

MARCH 25, 2010

In my last post we discussed the 4 reasons why using Social Media pays to provide Support : Customers prefer a good customer experiences to low prices, helps aid in spreading WOM, makes customer less likely to defect and results in high profitability for the company. Tweet This! Share this on Facebook. Share this on Linkedin.

Service 100

Service WOM RSS Digg 100

Buzz Marketing for Technology

JULY 21, 2008

Desperately seeking: Helping hands and human touch - Looking at potential solutions to IO with a focus on agent-like applications, improvements in the information chain and information brokering. Why Digg works. - Study that attempts to estimate how much new information is created each year. Blog Search Engine. Blogcatalog. Filtrboxâ??

Resources 100

Resources Product RSS Digg 100

Buzz Marketing for Technology

SEPTEMBER 15, 2010

PR should be trying to help us OWN as much digital media land as we can – that specifically relate to the conversations that are important for your company to be a part of. We go from targeting Tier 1, Tier 2 and Tier 3 publications to targeting Tier 1, Tier 2 and Tier 3 conversations! Email this to a friend? Share this on Facebook.

PR 100

PR Conversion Ning Digg 100

Buzz Marketing for Technology

SEPTEMBER 17, 2008

YouTube and Digg manage seeds in the same way the most popular stuff sits on the front page – as it starts to decrease they pull it and replace with a hotter story. Help your audience engage with others passion. The nerve center of the Huffington post is like Home shopping network for blogging.

Web 2.0 100

Web 2.0 Viral Marketing Digg Work Management 100

Buzz Marketing for Technology

DECEMBER 8, 2010

Startups like Payvment , and Alvenda will help companies large and small to open up shop in Facebook. What you need to focus on is the content and optimizing the content to get comments and likes which will help you drive amount of people that Facebook will show your page to. Digg this! Email this to a friend? Tweet This!

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Buzz Marketing for Technology

JULY 14, 2008

This source of influence is about helping people build their abilities. • Digg this. --> --> Trackback Pings. For example, in this case you might focus on what it means to be a professional and the upmost importance of learning. Surpass your limits. You cant expect people to adopt new practices without building new skills.

Work Management 100

Work Management Peer-to-peer Skype Digg 100

Buzz Marketing for Technology

JULY 2, 2008

The best way to learn a practical skill is to receive immediate, helpful feedback while you are performing the task. • Digg this. --> --> Trackback Pings. . | Matt Moore facilitates a discussion on story work with Madelyn Blair and me » 2/07/08 | Immediate feedback in the moment. Filed in Knowledge. Email this.

Work Management 100

Work Management Digg Storytelling Ideal Customer Profiles 100

Buzz Marketing for Technology

JULY 2, 2008

Help & Info. Help Resources. QuickList ( 0 ). Site: Home. What is LinkedIn? Rate: 1 ratings Sign in to rate. Views: 288. watch in standard quality. watch in high quality. more share options ). fewer share options ). INDIA - An afternoo n in. mammoth9119. Detroit News film criti. DetNewsVideo. Face The Candidates. Add to iGoogle.

Youtube 100

Youtube Linkedin Privacy Policies Digg 100

Buzz Marketing for Technology

JUNE 27, 2008

MSC is a simple process for helping senior decision-makers develop a gut feel for what an initiative has achieved. Rather is a supplemental evaluation that helps to systematically develop decision-makers intuitive knowledge. • Digg this. --> --> Trackback Pings. s not a replacement for gathering and analysing the numbers.

Digg 100

Digg Work Management Storytelling Ideal Customer Profiles 100

Buzz Marketing for Technology

JULY 24, 2008

Rensselaer and the Tetherless World Research Constellation are partnering with one of the most widely read technology blogs in the world, ReadWriteWeb , to help engage the entire Web community in this interactive event. The most popular questions will drive the discussion at the June 11 debate.

Webcast 100

Webcast Lead Ranking Privacy Policies Lead Scoring 100

Buzz Marketing for Technology

JULY 22, 2008

Help & Info. Help Resources. QuickList ( 0 ). Site: Home. Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0. Rate: 47 ratings Sign in to rate. Views: 31,977. watch in standard quality. watch in high quality. more share options ). fewer share options ). Sign in to post a Comment. Text Comments (12). Show: all comments.

Youtube 100

Youtube CAN-SPAM Privacy Policies Web 2.0 100

Buzz Marketing for Technology

JUNE 27, 2008

It has some excellent features and helps you to easily deal with a large number of RSS feeds. Today I decided to mention few productivity tips for this app, which will help you manage your RSS feeds better. Google Reader has an impressive feature to help you manage your RSS reading habits. These are very simple but useful tips.

Google 100

Google RSS Tips Product 100

Buzz Marketing for Technology

JUNE 27, 2008

Recruiters with positions to fill see instant benefits when they get on-the-spot help from people theyve never met but who work for the same company. Tapping into the vast communal network of contacts of more than 700 employees helps the company fill positions faster, driving greater client value. Comments Digg This.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Buzz Marketing for Technology

JUNE 27, 2008

helps users feel more comfortable about document security and provides a â??customâ?? This is a very quick and â??out out of the boxâ?? way to get users to try meeting workspaces. The fact that navigation and the Table of Contents web part area â??security security trimmedâ?? For a description of this approach with screen shots, see [link].

Marketing Management 100

Marketing Management Spyware Communities RSS 100

Buzz Marketing for Technology

JULY 7, 2008

They were very in sync and collaborative and having them there prevents a large “translation&# effort from what we learned and decided to the partners who will ultimately help them implement. If your subject matter expert is also your PMO, you are either over-paying for PMO help (bad) or being undercharged by your SME (good job!).

Social Media 100

Social Media Communities Wiki Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

As a french webmaster looking for a web to learn in this english web (because english is the universal language here), I think that a real eyes contact as demonstrated in your teaching, give a great help in learning confidence and stimulate positive orizons. Help & Info. Help Resources. Community Help Forums.

Youtube 100

Youtube Privacy Policies Paid Search Agency Digg 100

Buzz Marketing for Technology

JUNE 27, 2008

s help page if you want to find more information about their products. As you can see, there are little subscribe widgets near the top of the page that allow you to choose which application to invoke to add your subscription. Once you have chosen one, FeedBurner remembers this for next time. so it will default to that choice the next time.

Google 100

Google RSS Adsense Privacy 100

Buzz Marketing for Technology

JULY 24, 2008

My Bookmarks Digg Del.icio.us In highly successful change efforts, people find ways to help others see the problems or solutions in ways that influence emotions, not just thought.". Energy Efficient Servers See how HP Energy Efficient Servers can help your company save energy. Why is that so damn hard? Featured Services.

Companies 100

Companies Work Management Advertorials RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

tools can make us far better at information processing, in helping us to create something valuable from our conversations and thoughts. Share this: Digg this | Reddit | StumbleUpon | Del.icio.us |. Tools such as Evernote , TheBrain , Backpack and similar software definitely have an important role to play. For now, Iâ??ll 0 TrackBacks.

Web 2.0 100

Web 2.0 Process Enterprise Management Work Management 100

Buzz Marketing for Technology

JUNE 28, 2008

E-mail management strategies and technologies can certainly help but are not the sole answers to the e-mail problem. Better knowledge management would certainly help (see The lost meaning of knowledge management). Digg this Post to del.icio.us We are doing fine on boiled and bottled water, thank you for asking. did anyone watch?

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Buzz Marketing for Technology

JUNE 27, 2008

At this level, the recipe for knowledge worker success seems to be pretty easy: expose them to as much information as possible, give them multiple tools to organize that information, and invest in a variety of mechanisms to help them communicate and collaborate -- the more the merrier! Help people to communicate more effectively" is not.

Paid Search Agency 100

Paid Search Agency Allocation Enterprise Management Wiki 100

Buzz Marketing for Technology

JUNE 27, 2008

Its a big world out there online, but MyBlogLog can help keep you connected. We help you make that initial handshake, "Hey! Connector looks at the public friends lists on del.icio.us, Pownce, Digg, Last.fm, and YouTube to see if youre connected there as well. Drop us a line if you need any help! The MyBlogLog Blog.

De-duping 100

De-duping De-duplication Paid Search Agency Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

can help solve the really big problemsâ??like Helping doctors make better decisions. Later came outside locations, cutaways, rapid scene switches, stuntmen, car chases, animation, and all the techniques we take for granted. We couldnâ??t We also begin to see how Web 2.0 like the gross inequalities in the world between rich and poor.

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

Taking effective notes can be one of the best ways of assimilating new ideas and perspectives into a framework which can help you make better decisions. Share this: Digg this | Reddit | StumbleUpon | Del.icio.us |. And everyone, however fast and effective they already are, can improve their reading skills. Sleep on it! TrackBacks (2).

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Buzz Marketing for Technology

JULY 24, 2008

You can use tags and comments to help classify and retrieve websites when needed. database: I discovered this technique being used by an experienced Digg user who wanted to track information about other Digg users. Then he created tags to classify each Digg user. Tag, Youre It! Great article! #4

Digg 100

Digg Classified Ads Privacy Policies Tagging 100

Buzz Marketing for Technology

JUNE 27, 2008

Talking to you and getting your emails helps me keep my perspective real and focused on what’s practical for most people. And in his case, there would literally be thousands of people in other countries who would not have access to the valuable information to help improve their communities. Is the template helping you do that?

Work Management 100

Work Management Budget Programs Enterprise Management Template 100

Buzz Marketing for Technology

APRIL 13, 2010

The idea being rather than do outbound marketing to the masses of people who are trying to block you out, why not do inbound marketing where you help yourself “get found&# by people already exploring and learning more about your industry. Nobody wants to read the 1,000th post on a topic that everyone has heard about before. Tweet This!

Inbound Marketing 100

Inbound Marketing Peer-to-peer Digg CRM 100

Buzz Marketing for Technology

MAY 13, 2010

Now that Avaya has developed our Social Media Manager solution ( get our new book on this ) to help folks like Frank to automate what he and his team currently does which is reading tweets and other social data to find support related items. So they can begin to focus elsewhere. Tweet This! Share this on Facebook. Share this on Linkedin.

Contacts 100

Contacts Work Management Marketing Management Cable 100