• WEBBIQUITY  |  TUESDAY, FEBRUARY 7, 2012
    [Digg, Forrester] Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2
    which assets are viewed as most critical to buyers—technical data sheets and vendor websites—and which are least important), the six distinct phases of the B2B buying cycle, SEO best practices, using social networking for link building, and more. He also notes that once-hot Digg has devolved into “the MySpace of social sharing sites.”
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, APRIL 20, 2011
    [Digg, Forrester] Measuring by Anecdote with SlideShare
    Here goes: We’ve been talking about our vision for a new category – which we named Revenue Performance Management – for quite some time.  We were proud to introduce it, and we were invigorated when other vendors and consultants began to position themselves in and around it.  It told us, in marketing parlance, there’s a “there there.”. Not me.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, FEBRUARY 4, 2011
    [Digg, Forrester] The Revenue Performance Management Bandwagon
    Second, the analysts never want to use terminology used by vendors.  We hosted webinars on RPM with Forrester Research. Revenue Performance Management Eloqua Forrester Gartner It's All About Revenue JMP Securities RPMby Brian Kardon | Tweet this. All part of our commitment to transparency. M. A. Rosanoff: “Mr. Trust me.”).
  • WEBBIQUITY  |  MONDAY, JANUARY 17, 2011
    [Digg, Forrester] Best Social Media Stats, Facts and Marketing Research of 2010
    You’ll learn from this fascinating infographic that Forrester Research estimates that $716 million was spent on social media marketing in 2010, and the figure will reach $3.1 Nine out of ten B2B buyers say that when they’re ready to buy, they’ll find vendors. Digg this! Social Media Facts and Stats. Adam T.
  • WEBBIQUITY  |  WEDNESDAY, OCTOBER 27, 2010
    [Digg, Forrester] Measuring the Impact of Social Media in B2B Marketing
    Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. It may be difficult to quantify precisely, but B2B vendors can’t afford to ignore it. Digg this! Set goals, understanding what social media is good for — and what it isn’t. Video.
  • WEBBIQUITY  |  WEDNESDAY, OCTOBER 13, 2010
    [Digg, Forrester] What’s the Best Social Media Monitoring Tool? It Depends
    Forrester Research has named Nielsen a leader in brand monitoring solutions, saying “the vendor has the strongest strategic vision and currently competes at a scale unmatched by any other competitor.&#. Digg this! Until fairly recently, keeping track of your organization’s online presence was relatively easy. UberVU.
  • WEBBIQUITY  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Digg, Forrester] Best Social Media Stats and Market Research of 2010 (So Far)
    Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. How many journalists also maintain blogs?
  • DELICIOUS B2BMARKETING  |  FRIDAY, JULY 31, 2009
    [Digg, Forrester] Numeric Scoring: The Key To Lead Management Success
    Home Forrester Research « We’re renaming the blog | Main | New networks in the news » April 16, 2008 Numeric Scoring: The Key To Lead Management Success [Posted by Laura Ramos ] Recently I saw a preview of Eloqua’s spring release and it got me thinking about the role lead scoring plays in determining campaign effectiveness. Start dialing.
  • DELICIOUS B2BMARKETING  |  FRIDAY, JULY 31, 2009
    [Digg, Forrester] B2B Lead Management Market Heats Up
    Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.
  • DELICIOUS B2BMARKETING  |  FRIDAY, JULY 31, 2009
    [Digg, Forrester] Demandbase: A New Twist In The Lead Management Automation Market
    However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us Feel free to chime in if I did. Alive and Kicking!
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Digg, Forrester] How To Create A Know-It-All Company - CIO.com - Business Technology Leadership
    Personal IT Organization Enterprise Partner/Vendor. Partner/Vendor. Vendor Management. Comments Digg This. Digg This. Five things the legacy ERP vendors dont want you to know about on-demand ERP. Vendor Management. Forrester Wave: Service Desk Management Tools, Q2 2008. src = [link]. }. How-To.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Digg, Forrester] Digital Natives in Our Midst | Advice and Opinion
    Personal IT Organization Enterprise Partner/Vendor. Partner/Vendor. Vendor Management. Digg this Slashdot Reddit. Partners, Vendors and other things "out there" TOP POSTS. Customers dont understand how software vendors work. Read Forresters advice for deploying an enterprise mobile solution.