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Is Facebook Suffocating the Rest of Social Media?

Convince & Convert

Tweet Forrester Research recently released a 2010 update to its Social Technographics® data that analyzes the social behaviors of global Internet users. Forrester analyst Augie Ray made a case for this plateau on his blog recently. For the first time, the percentage of U.S. Is the bloom off the rose? How about you?

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2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

Two of my recently published Forrester reports take a deeper look at marketing mix effectiveness and program spending trends. Email, search marketing, and inside sales were the only tactics to show steady upward trends for both branding and demand generation since 2007. " in the marketing mix. What does work?

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What’s your Social Media diet?

Buzz Marketing for Technology

Throughout the day I follow toggle between TweetDeck, retweeting good posts and reading new posts on my Google Reader and sharing them (during lunch or after work). My advice would be don’t let Google Reader (or any social activity) over run your life – remember you are in control! Tweet This! Share this on Facebook.

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The Perfect Storm in Customer Service

Buzz Marketing for Technology

The folks at Dell confided in me and said if they knew now and had the tools in place to listen to customer via social they could have spotted that trend before it hit the front page of the NY Times. Some trends in business may come and go but delivering a great customer experience will never go out of vogue. Share this on del.icio.us.

Service 100
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., Budget: Under $500 per month. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Share this on Bebo. Share this on del.icio.us.

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It pays to provide Support with Social Media

Buzz Marketing for Technology

In a recent Forrester Report on “ Customer Experience Pays Off as Social Media reduces Obstacles for Real Change ” they have really nailed down the argument I have been making over the last year about why Support is the single best place to build your business case for Social Media. Every Industry! Tweet This! Share this on Facebook.

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Best of 2009: SEO Tips, Part 1

Webbiquity

Five Tips for Avoiding Deceptive SEO Companies by Small Business Trends. SEO Trends and the Future of SEO by SEO Theory. He also quotes a finding from Nate Elliot of Forrester that there are “an average of 4.7 The site looks a little spammy, but the article is a helpful, quick read. Share this on del.icio.us. Tweet This!

SEO 100