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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Reverse IP look up appears to be the new thing here.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

You’ll learn from this fascinating infographic that Forrester Research estimates that $716 million was spent on social media marketing in 2010, and the figure will reach $3.1 In response, B2B spending on social media is expected to rise 67% over the next three years, with digital and online marketing spending predicted to increase 64%.