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The 7 Best Social Media Analytics Tools for Marketers in 2020

Hubspot

HubSpot's analytics tools offer social reports that compare the performance of multiple social channels to measure campaign performance. This is a sample report that gives a high-level overview of audience insights, demographics that are crucial when planning a social media campaign. Here is a sample ActiveCampaign custom reports page.

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Book Review: Social Media Marketing

Webbiquity

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Sharing (YouTube, Flickr, SlideShare, etc.).

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Go On Get Your Blog On: How to Empower Employees as Blogging Champions

Adobe Experience Cloud Blog

Referencing Ann Handley’s Content Rules sample blog template , we found this to be a fantastic tool in eliminating barriers that employees might have to writing a post. Engaging in Facebook and Twitter conversations. Just make sure employees know where to turn for guidance in the case of a questionable post.

Marketo 48
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? How Will You Measure Success? Lots of ways to measure social media success, so make sure you determine your key metrics BEFORE you get started. Fink) Twitter Comment As always, great stuff.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. More than 700,000 local businesses have active Pages on Facebook. At its current rate, Twitter will process almost 10 billion tweets in 2010. Are Twitter Followers Better Than Facebook Fans?

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Online Marketing: The Definitive Guide to Marketing Your Business Online

seo.co

Google and Bing both look for what we call social media signals, which are user-initiated actions like Twitter retweets, Facebook likes and shares, social bookmarks, and much more. It’s a way for the search giant to measure the factors of your site that Googlebot can’t see—for example, is your site entertaining?