Webbiquity

FEBRUARY 25, 2011

SEM enables enterprises to rank for specific search terms immediately (including terms for which it would difficult to rank organically), target traffic to specific landing pages, test everything (keywords, bid levels, ad copy, landing page design), and precisely quantify ROI based on sales or leads generated.

Search Engine Marketing 100

Search Engine Marketing Search Marketing Cost per Acquisition Cost Per Click 100

Webbiquity

DECEMBER 21, 2010

The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool. Here are seven valuable ways to use social media for business beyond direct selling or lead generation.

Social Media 100

Social Media Media Business Paid Search Agency 100

Writing on the Web

DECEMBER 9, 2010

It can be a lead generator, delivered as a digital download or ebook. How about sharing snippets in the form of tips on Social Media sites like Facebook and Twitter ? Share this on Facebook. And you have a special report PDF you can use in multiple ways on different occasions. Blog this on Blogger. Email this via Gmail.

Tips 100

Tips Content Marketing Autoresponders Digg 100

Webbiquity

FEBRUARY 9, 2010

When asked which objectives they planned to target and measure, 88% of “strategic&# social media marketers (those who have reached the highest level of social media marketing maturity) answered “increase website traffic&# while 75% said “lead generation.&# Share this on del.icio.us. Post this on Diigo.

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Hubspot

JANUARY 2, 2013

The first place I always start when evaluating a business' marketing is figuring out where the heck all their site traffic, leads, and customers come from. Organic search traffic used to just mean the amount of traffic that came to your site via someone who found your site using a search engine. 1) Organic Search.

Traffic 28

Traffic Marketing Websites Work Management PPC 28

Buzz Marketing for Technology

JANUARY 7, 2010

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via natural search results. For a good example check out these searches for the terms Facebook Marketing and Social Media. Share this on Facebook. For B2C or B2B Marketers this was a huge revolution.

Search Marketing 100

Search Marketing Linkedin Optimization B2B Marketing 100

Webbiquity

APRIL 27, 2010

The next three most common benefits noted–increased traffic and email subscribers, new business partnerships and help with SEO–are also more measures of exposure than tangible financial return. …But Facebook Means Consumer Marketing. Facebook – 87%. LinkedIn – 78%. Blogging – 70%. Tweet This!

Social Media 100

Social Media Marketing Report Social Marketing Planning 100

LeadSquared

MAY 9, 2013

Facebook Like Box Facebook Like Box 8. 1) Enables Lead Collection: Let us take one step back from discussing the must have plugins for WordPress to think ‘ Why exactly do we need a blog ‘ To attract more traffic, and get leads, right! vii) Facebook Like Box. Recommendation: Facebook Like Box.

Digg 52

Digg Marketing Analytics Tools SEO Lead Scoring 52

Webbiquity

FEBRUARY 2, 2011

Social Media Leads Content Marketing: New Survey Reveals by Jeff Bullas. Lead nurturing content expert Ardath Albee writes that “Designing content for 1X use is wasteful. Lead Nurturing by Find New Customers. lead generation content is often promoted differently than thought-leadership content).

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 A couple of months ago, we talked about ways to engage your fan base on Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Online Marketing Institute

NOVEMBER 2, 2009

Based on my own anecdotal research, natural search typically drives at least 40% and average more than half of all unpaid traffic to b2b websites. Keep up with the leading b2b bloggers by subscribing to the B2B Marketing Zone and regularly visiting this new site, BtoBbloggers.com. Buyers won’t buy from you if they can’t find you.

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Hubspot

OCTOBER 19, 2010

You are also creating great link bait and engaging with your subscribers, customers, potential leads, industry professionals, etc. Encourage your visitors to take the next step, and turn your website into a lead generation machine with compelling offers ! Helpful Link: Want More Leads? Offer Downloadable Content.

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Let us know how your brand uses social media for B2B marketing in the comments below.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

DECEMBER 30, 2011

Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Eventbrite is free if your event is free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

Digg - Digg is a social news website that allows members to submit and vote for articles. F Facebook - Facebook is a social utility that connects people with friends and others who work, study and live around them. Facebook is the largest social network in the world with more than 500 million users.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

WebMarketCentral

JANUARY 23, 2009

Use social networking to get high-value links by contributing content and tagging links on sites such as relevant industry blogs, YouTube , Facebook , del.icio.us , Yahoo! Buzz , Digg and Photo.net. "A A link from one of these high Pagerank sites drives a lot of traffic and is worth hundreds of links from lesser sites."

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

Webbiquity

JANUARY 10, 2010

Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily. Mark Walsh helpfully outlines the recent changes Facebook has made to its privacy settings, though noting that “ profiles opened to everyone, however, will still not turn up in searches on Google or other outside search engines. &#.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Hubspot

JULY 29, 2018

For many people, posting a tweet, hashtagging an Instagram caption, and sending out an invite for a Facebook event on Facebook has become common practice. (In This is important in the social sphere as the algorithms sites like Facebook and Google use are critical for developing content promotion strategies.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us!

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. This one is creating moderate traffic. 3 Cool Lead Conversion Testing Tools , October 19, 2010 Stop Guessing.Start Testing. Which leads me to my next ROI …. And why not?

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Webbiquity

FEBRUARY 7, 2011

Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. “The ultimate goal for many businesses is profit, not engagements, retweets or Facebook likes,&# as Nathan Hangen points out, so he offers a four-step plan to making a blog into an effective, non-pushy sales tool.

Social Media 100

Social Media Paid Content Tactics Tips 100

Hubspot

MAY 13, 2014

Blogging for your business is an important part of establishing your company as an industry thought leader, bringing in new site traffic, and converting that traffic into leads and customers. Some of the two most popular are Feedly and Digg, though there are certainly other options, too. Digg: Search URL to add content.

Curation 28

Curation Digg Trade Show Paid Search Agency 28

B2B Marketing Zone Posts

AUGUST 3, 2010

Why B2B social media is about making love, not war - B2B Marketing Online , July 28, 2010 Ever wondered why Facebook has a ‘like’ button, but not a ‘dislike’ button? But they’ve created a Facebook page and have 500 followers on Twitter so somehow that makes them a guru. m all about helping customers.

Ning 40

Ning Paid Content Sales Management Facebook 40

Webbiquity

JANUARY 17, 2011

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. More than 700,000 local businesses have active Pages on Facebook. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. Are Twitter Followers Better Than Facebook Fans?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Buzz Marketing for Technology

JUNE 27, 2008

SitePoint co-founder Mark Harbottle tells me that many designers use the site for lead generation, and that often, winning designers find that contest holders will turn into long term clients who forgo the crowdsourcing option on future projects to work directly with a designer whose work they know they like. ReadWriteTalk. mobile web.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

B2B Marketing Zone Posts

APRIL 5, 2010

Marketing Like the Big Boys—Facebook for Small Business - Content Marketing Today , March 29, 2010 A Quick Guide to Getting Started with Facebook for small business. B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing. Facebook (75). Here’s what I found.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Webbiquity

FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. Sharing accounts for nearly a third of all referral traffic, and shared links are “clicked on 4.9 Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

SEPTEMBER 8, 2010

A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 92% said they personally use LinkedIn, versus 56% on Facebook. 92% said they personally use LinkedIn, versus 56% on Facebook.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

FEBRUARY 14, 2011

Sometimes it’s essential to step back from everyday marketing tactics to ask the bigger questions: not just “ how do we get more people to `like’ us on Facebook? &# or “what apps should we be adding to our Facebook page?&# but: why do we even have a corporate Facebook page? from MySpace to Facebook).

Work Management 100

Work Management Marketing Management Marketing Automation Services Lead Ranking 100

Webbiquity

MAY 14, 2013

Those getting started or already active in blogging will discover how to: • grow blog traffic, • make content more valuable to readers, • increase blogging productivity, • generate more comments and social shares, • find royalty-free images, • promote your blog, and. 43% of U.S. companies now maintain blogs. 43% of U.S.

Resources 100

Resources Tips Blogger Social Media 100

Webbiquity

AUGUST 26, 2010

Facebook is an extraordinary phenomenon. Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. Facebook Marketing Tips and Tactics.

Facebook 100

Facebook Search Marketing Advertisements Advertising 100