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Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

On the other hand, Bing Ads also has a great resource section with tons of guides as well as an insights page with industry trends and success stories. Facebook Ads. Another great resource is Facebook Business News , which is frequently refreshed with new insights, stats, and events. . Twitter Ads. LinkedIn Ads.

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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Technology and software vendors realize how important SEO can be for generating leads and building brand awareness for their solutions and the organization in general. Use Google Search Console to find the URLs that link to 404 pages on your site. Participate in a targeted LinkedIn or Facebook group. Network through LinkedIn.

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Mastering Off-Page SEO: Boosting Your Website’s Visibility

Optinmonster

In the ever-evolving world of search engine optimization (SEO) , on-page optimization alone is not enough to achieve high rankings and drive organic traffic to your website. Enter off-page SEO, an important part of SEO that goes beyond the boundaries of your website and extends its influence across the vast landscape of the internet.

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Social Media Marketing Tips from the Experts: Rick Burnes

Webbiquity

Contrast those brands with companies like Google, Amazon and Facebook, which have achieved success with very little advertising but great products and a broad online presence. Well-designed landing pages + email newsletters/marketing + calls to action = conversion. with links to landing pages.

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The Ultimate Guide to Infographic Marketing

Convince & Convert

Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. Landing Page Optimization. Ensure your landing page is as user-friendly as possible. Always use relevant hashtags when posting on Twitter to improve engagement. Repurpose Old Content. Social Media.

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Is Your White Paper a Sales Pitch in Disguise?

Writing on the Web

It doesn’t matter what you call your information (white paper/eBook, microsite/landing page), what matters is using information wisely to get found, get known and get clients. Twitter is extremely powerful for reaching audiences and building relationships. One interesting tool in particular is Twitter #chat.

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Your Business and the Web: Getting Better?

Writing on the Web

“I’ve got a local business, I use Yellow Pages.&#. Others may have put up a crappy 1-4 page website and then wondered why it doesn’t bring in leads. And they want to know why they aren’t on the first page of searches. lead generation. Share this on Facebook. Share this on Facebook.

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