Writing on the Web

SEPTEMBER 6, 2010

In seconds, after writing a draft, a report is generated, telling me what’s wrong with my headline, use of keywords, description, etc. Share this on Facebook. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Smart Blogging + Smart Traffic = How to Avoid Blog Oblivion.

Blogger 100

Blogger SEO Copywriting Digg 100

Webbiquity

JANUARY 25, 2010

Contrast those brands with companies like Google, Amazon and Facebook, which have achieved success with very little advertising but great products and a broad online presence. Rick noted at that time that 15% of HubSpot’s website traffic was driven by social media. Revver was recommended for video sharing.

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

EMagine B2B Blog

FEBRUARY 19, 2013

Google Analytics has recently expanded its reporting option to include social media outlets. Before some of these reports will function properly, you will need to set up your goals in Google Analytics. Traffic Sources > Social > Overview). This includes every goal from every traffic source (not just social).

Marketing Analytics Tools 40

Marketing Analytics Tools Social Media Analytics Google 40

Webbiquity

DECEMBER 6, 2010

But integrated properly, social media can help amplify PR efforts, and effective PR can help generate social media coverage. In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). Share this on Facebook.

PR 100

PR Social Media Media Blogger 100

Webbiquity

MAY 4, 2010

the graph below compares the last three months of traffic on the WebMarketCentral blog, which after four and a half years had built up a sizable and consistent following, to the first three months after launch of the Webbiquity blog. Twitter is the fourth-highest source of traffic to Webbiquity, just behind Google. Use Twitter.

RSS 100

RSS Digg Tagging Blogger 100

Webbiquity

FEBRUARY 25, 2011

SEM enables enterprises to rank for specific search terms immediately (including terms for which it would difficult to rank organically), target traffic to specific landing pages, test everything (keywords, bid levels, ad copy, landing page design), and precisely quantify ROI based on sales or leads generated. Share this on Facebook.

Search Engine Marketing 100

Search Engine Marketing Search Marketing Cost per Acquisition Cost Per Click 100

Webbiquity

JUNE 30, 2010

million out of the 133 million blogs it tracks have been updated in the past four months, and just 50,000 to 100,000 blogs generate most of the page views. The result is that other blogs and social networking sites become productive sources of blog traffic, as well as being helpful for search. Share this on Facebook. Tweet This!

Business Blogging 100

Business Blogging Business Blogger Digg 100

Webbiquity

OCTOBER 20, 2010

&# ) benefits as well as the practical benefit of driving more traffic to their content. It generates more retweets for you. It all comes down to the “social&# in social media; people value tools like Twitter, LinkedIn and Facebook for the interaction with like-minded individuals they provide. Share this on Facebook.

Twitter 100

Twitter Broadcasting Digg Social Media 100

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Share this on Facebook. Post on Google Buzz. Rich Meyer.

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

JUNE 8, 2010

Push traffic to your available downloads. The jury is still out on Facebook’s effectiveness for the B2B market. We’ve got some useful first steps in the booklet on Facebook specifically, as well as additional tips on both LinkedIn and Twitter. Share this on Facebook. Post on Google Buzz. Share this on del.icio.us.

Social Media 100

Social Media Marketing Automation Services Media Digg 100

Writing on the Web

DECEMBER 9, 2010

From your blog post series, you now have several articles that can link back to your sites when posted on article directories, giving you “Google juice.&#. It can be a lead generator, delivered as a digital download or ebook. How about sharing snippets in the form of tips on Social Media sites like Facebook and Twitter ?

Tips 100

Tips Content Marketing Autoresponders Digg 100

Webbiquity

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Share this on Facebook. Tweet This!

Social Media 100

Social Media Social Marketing Media Marketing Analytics Tools 100

Webbiquity

AUGUST 5, 2010

Struggling to increase blog traffic? Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. On Facebook, show a little of your personality – the carbon-based life form behind the blog.

Business Blogging 100

Business Blogging Tips Business PageRank 100

Buzz Marketing for Technology

JANUARY 7, 2010

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via natural search results. For a good example check out these searches for the terms Facebook Marketing and Social Media. Share this on Facebook. This morning I typed into Google the search term: VoIP.

Search Marketing 100

Search Marketing Linkedin Optimization B2B Marketing 100

Hubspot

JANUARY 2, 2013

The first place I always start when evaluating a business' marketing is figuring out where the heck all their site traffic, leads, and customers come from. Organic search traffic used to just mean the amount of traffic that came to your site via someone who found your site using a search engine. 1) Organic Search. 2) Referrals.

Traffic 28

Traffic Marketing Websites Work Management PPC 28

Webbiquity

OCTOBER 18, 2010

Google Analytics ) to the lesser-known (e.g., Pete Hollier lists the top ten blog directories for listings that will generate both direct traffic and valuable backlinks. Share this on Facebook. Post on Google Buzz. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. Share this on Bebo. Share this on del.icio.us.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Webbiquity

DECEMBER 21, 2010

The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool. Here are seven valuable ways to use social media for business beyond direct selling or lead generation.

Social Media 100

Social Media Media Business Paid Search Agency 100

Convince & Convert

MARCH 4, 2016

So long as your goal is to provide value to your audience rather than generate linkbait, infographics are still highly effective as a content marketing tool. If you can’t, check out Google Trends , and learn about what topics are receiving the most search inquiries right now. Ensure your landing page is as user-friendly as possible.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Webbiquity

SEPTEMBER 1, 2010

When we help clients generate news in the traditional news publications–both print and online–we will use Twitter to post links to those stories and give our clients a “shout out.&# Share this on Facebook. Post on Google Buzz. For example, “PRO: Twitter gives us a great way to leverage PR.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

LeadSquared

MAY 9, 2013

Analytics Plugins Google Analytics , JetPack 5. Facebook Like Box Facebook Like Box 8. A good SEO plugin would help you adopt better SEO practices in the whole blog setup, and thus, rank better in Google and other search engines. A well-set blog and good blog posts would definitely be rewarded with quality traffic.

Digg 52

Digg Marketing Analytics Tools SEO Lead Scoring 52

Writing on the Web

SEPTEMBER 8, 2010

As a blogger, you know by now that increasing your traffic means grabbing your audience’s attention and keeping it. And the range of viewership is startlingly diverse–even my mother, a woman hailing from a different country, culture, and generation–is obsessed. Share this on Facebook. Post on Google Buzz.

Blogger 100

Blogger Digg Buzz Business Blogging 100

LeadSquared

OCTOBER 24, 2013

Can Google’s Hummingbird detect natural patterns in search data and store them? Let me rephrase this question for our readers: “Does Google Hummingbird understand the intent of the person asking the question and then provide results?” To this question, I will say, YES, Google does reads minds. Question 1.

Paid Content 52

Paid Content FAQ Webinar Metrics SEO 52

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 A couple of months ago, we talked about ways to engage your fan base on Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Webbiquity

JULY 28, 2010

This isn’t a tactical, do-this-on-Facebook-and-then-that-on-Twitter type of roadmap either, but rather a sequence of exercises to explore, monitor, justify, plan and measure a social media program. Google currently indexes more than 10 billion sites.) Share this on Facebook. Post on Google Buzz. Share this on Bebo.

Social Media 100

Social Media Social Marketing Planning Media 100

SnapApp

SEPTEMBER 12, 2011

Our business was centered on building great interactive content, driving traffic to that content, and generating advertising revenue from that traffic. The portion of traffic resulting indirectly from viral sharing, rather than from direct promotion is known as the ? High Clickability of Shared Content.

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

Webbiquity

FEBRUARY 2, 2011

lead generation content is often promoted differently than thought-leadership content). Top 21: The Best Article Directory List by Friday Traffic Report. Share this on Facebook. Post on Google Buzz. Developing A B2B Content Promotional Strategy In 7 Steps by Social Marketing Forum. Article Submission Sites.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Online Marketing Institute

NOVEMBER 2, 2009

Based on my own anecdotal research, natural search typically drives at least 40% and average more than half of all unpaid traffic to b2b websites. Create content on a blog or produce videos, and promote using Digg, Twitter, and other social bookmarking and social networking sites. Buyers won’t buy from you if they can’t find you.

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us!

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

OCTOBER 19, 2010

Helpful Links: Learn more about why every business should blog and learn a few Business Blogging Lessons From Google's Chief Blogger. Encourage your visitors to take the next step, and turn your website into a lead generation machine with compelling offers ! Spend 30% on Calls-to-Action and Landing Pages. Helpful Link: Want More Leads?

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

Hubspot

DECEMBER 30, 2011

Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. On the web today, things change fast.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Digg - Digg is a social news website that allows members to submit and vote for articles. Facebook is the largest social network in the world with more than 500 million users.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 14, 2010

When executed correctly, a social media marketing campaign can bring traffic to your website and generate new leads for your sales team. And there are so many options, from Facebook , to Twitter , to LinkedIn , to YouTube, and the list goes on and on. Let me rephrase: you’re getting paid to use Facebook.

Social Media 28

Social Media Webinar Metrics Media Marketing & Strategy 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Convince & Convert

MARCH 4, 2010

Blogging for Content This is the scenario where you are writing a blog with considerable emphasis on search optimization, attempting to drive traffic to the blog via strategic content creation and keyword inclusion. Funneling traffic from the blog to some other Web destination (typically a corporate site or lead form) is the prime objective.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

WebMarketCentral

MAY 18, 2009

Of the hundreds of Facebook applications available, which ones are best for business? In another post, Chris provides detailed instructions on how to add friends in Google social bookmarking. A high number of RSS subscribers is going to be your best Google indicator."

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Buzz Marketing for Technology

JUNE 27, 2008

Social Search at LinkedIn Beats Google. I just found a more useful way to search than Google. It only works for a defined use case, but, in a search market that is 85% going on 90% Google-dominated, this can still be significant. The site that provides a better search experience than Google? 12 Comments. Conclusion.

Linkedin 100

Linkedin Google Enterprise Management Work Management 100

WebMarketCentral

JANUARY 23, 2009

"Press releases are an especially effective way to get guaranteed inbound links that say exactly what you want in the link text.Spend the extra money to include link text for your URLs rather than using 'naked' URLs for maximum Google juice." Buzz , Digg and Photo.net. "A He recommends paying for links. tags: Andrew B.

Optimization 20

Optimization Marketing Websites PageRank Lead Ranking 20