experience 
Webbiquity
DECEMBER 1, 2010
The categories with the largest percentage of marketers reporting plans to reduce spending next year were high-cost offline tactics: direct mail, trade shows and print advertising. As B2B marketers become more mature with their social marketing practices, their perceptions on the effectiveness of this tactic will improve.&#.
Webbiquity
MAY 10, 2010
The new Flip Cameras are great tools to use to interview clients at trade shows, in their offices or at your own office, and the videos are easy to upload to your website. If you sell commitment to a vertical market, then show your various associations and Industry Board of Advisors. An Interactive Experience.
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Webbiquity
DECEMBER 21, 2010
Customers are increasingly seeking support through social media channels, as well as complaining via social media about poor product and service experiences. promote events, meet up at trade shows). Provide customer support. For example, DirecTV is good at this; JustHost is not.) Facilitate offline connections (e.g.,
Webbiquity
FEBRUARY 14, 2010
One of the biggest challenges b2b marketers face is what to do with all of those “names&# that come into your system that aren’t really “leads&# yet; contacts collected from white paper downloads, webinar registrations, trade shows and other activities. Share this on del.icio.us. Post this on Diigo. Tweet This!
Online Marketing Institute
NOVEMBER 1, 2010
Reviewing this year's survey results I was surprised that, while B2B marketers experimented enthusiastically with social networking sites (Facebook, LinkedIn) and microblogging (Twitter), social media have yet to create budgetary or business impacts on the marketing mix.
WebMarketCentral
AUGUST 1, 2007
Once again, these recommendations are based on personal experience as well as research from the experts at MarketingSherpa. Trade publication editors are more likely to write about viral media that are industry-related (and creative) than those that rely primarily on humor. are the most effective means of spreading viral content.
Online Marketing Institute
DECEMBER 23, 2010
Leyl has more than 15 years experience driving high-impact communications programs for emerging technology companies. When the Syncapse team went to SXSW this year, we used our Facebook page as a place to re-cap our experience and re-connect with a lot of the people who stopped by our booth at the trade show.
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