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Four Ways to Measure Social Media Marketing Results

Webbiquity

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. This category can also include metrics like blog visitors and RSS / email subscribers.

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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Markets, Technology & Musings. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), Ross Mayfield is the Chairman, President & Co-founder of Socialtext , the first wiki company and leading provider of Enterprise 2.0 Ross Mayfields Weblog. Enterprise 2.008 » June 12, 2008.

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Content Curation in B2B Marketing

Online Marketing Institute

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. For B2B marketers, content curation provides the best of both worlds. Content curation is as important in the content marketing toolbox as is creation.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Marketing IT. RSS Feeds » LEADERSHIP. Offering regional and national programs, CIO (and CSO) events bring together some of the most respected names and thought leaders in information technology and security. Comments Digg This. IBM Using Chocolate to Capture African Market. src = [link]. }. White Papers |.

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Change or Die | Fast Company

Buzz Marketing for Technology

My Bookmarks Digg Del.icio.us Get more leads Pay-per-click puts your business at the top of search page results. ); document.write( ); Fast Talk ? Find Events. Newsletters / RSS Feed. All leadership comes down to this: changing peoples behavior. Why is that so damn hard? My Yahoo Google Stumble Upon. Member Blogs.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

The B2B Social Media Marketing Series is supported by IDG Enterprise. On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Why are so many B2B marketers using social media, though?

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. And for even more inbound marketing-related terms and definitions, check out The Ultimate Inbound Marketing Glossary.