Remove work
article thumbnail

8 Steps To A More Effective B2B Content Marketing Program

KoMarketing Associates

While this is an absolutely essential recommendation it poses a challenge to writing teams and organizational content marketing programs. When we first started working with clients on more organized content marketing initiatives, ideas were saved everywhere, across everyone’s desks and laptops. Final Thoughts.

article thumbnail

19 New Featured Sources on the B2B Marketing Zone

Webbiquity

What Works ( Vendor Government PR Trends Spending Release ). Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ). How to Calculate Social Marketing ROI , June 24, 2010. Mike Moran ( @MikeMoran ) + others. What’s a Facebook fan worth? June 30, 2010.