Webbiquity

JULY 26, 2010

B2B Voices ( Trade Youtube Twitter Leads Sales ). Follow the Lead ( Gatekeeper Cold Calling Sales Social ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). Inbound Marketing Automation Blog ( Inbound Marketing Marketing Automation Efficiency Measurement Sales Process ). June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Adobe Experience Cloud Blog

OCTOBER 17, 2011

billion advertising dollars on social networking websites (According to new estimates from eMarketer.). Digg: The most popular social news site named for the ability of users to ‘digg’ articles they agree with and ‘bury’ articles they don’t. No wonder, in 2011, U.S. marketers will spend $3.08

Social Networks 48

Social Networks Ning Digg Emarketing 48

Webbiquity

JANUARY 17, 2011

by eMarketer. and 30% said it was to get updates on upcoming sales. Social Media Facts & Figures for B2B Sales by Inside View. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer. Sales People Want Social Media Training - but Aren't Getting It. Yes—sort of. billion by 2014.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

APRIL 5, 2010

B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing. The New Revenue Engine: Drive Predictable Revenue by Managing Your Revenue Machine - Modern B2B Marketing , March 25, 2010 Today’s best companies are using a new revenue engine that uses repeatable marketing and sales 2.0

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

B2B Marketing Zone Posts

JANUARY 4, 2011

Sales Leadership: Time Management Tips - Your Sales Management Guru , November 29, 2010. Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010. 40 Social Media B2B Infographics - Sales Intelligence View , December 10, 2010. - MI6 Marketing Agency , June 9, 2010. Loopfuse , June 30, 2010.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

Online Marketing Institute

NOVEMBER 2, 2010

According to a study analyzed by eMarketer , the majority of B2B marketers (60%) said they use social media to provide “thought leadership&# for their brand. Still, there are ways to track where leads come from through social media, how your sales team has connected with prospects, etc.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JULY 31, 2009

The lead management vendors are developing one-to-one email capabilities that help sales people be more consistent and productive. B2B marketers also need systems that help them align sales activity and marketing messages, monitor marketing’s impact on the pipeline, and close the loop on closed deals.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Webbiquity

FEBRUARY 7, 2012

.” Although 95% of B2B marketers report using social networks to reach prospects, “nearly 30% are not tracking the impact of such campaigns on lead generation and sales. And among those who do, about 42% of marketers replied that zero or an uncertain number of sales leads resulted from social media programs.”

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

SEPTEMBER 8, 2010

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. Organic Search Still Reigns by eMarketer.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

FEBRUARY 14, 2011

Citing research from eMarketer, Brian Solis documents the continuing shift from interruption-based advertising to earned media engagement as the primary mode of marketing, as well as shifts within the social media landscape (e.g. Re-Architecting the B2B Sales and Marketing Process for a New Decade by Reflexions. You decide.

Work Management 100

Work Management Marketing Management Marketing Automation Services Lead Ranking 100