Writing on the Web

JUNE 28, 2011

If you’re interested in learning, hit the “Like&# button and become a regular reader/fan. Email this via Gmail. Email this to a friend? I’ll be posting some of the best tid-bits from all the books I read. It’s like an open buffet for people who like learning. Hope you “like&# it!

Facebook 100

Facebook Ideal Customer Profiles Digg Buzz 100

KoMarketing Associates

OCTOBER 18, 2007

I had to chuckle when I saw some jaws drop at Tamar Weinberg’s mention that she had actually dugg over 18,000 articles in Digg since she started using it. After all, the “social” component of this endeavor is in finding people that share your interests and in working together to collaborate on ideas and strategies.

Social Media 120

Social Media Digg Media Ideal Customer Profiles 120

Writing on the Web

OCTOBER 24, 2010

If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. Hmmm, interesting, but do they have my size in pink? Email this via Gmail. Email this to a friend? Do not miss this book!

Ning 100

Ning Digg Copywriting Paid Search Agency 100

Writing on the Web

DECEMBER 15, 2010

If you want to create content that engages readers, you have to know their online habits and interests. I’m interested in knowing your top 5 web sites you visit regularly for work (besides your own, of course). Email this via Gmail. Email this to a friend? That’s the way you engage readers to respond.

Ning 100

Ning Digg RSS Aggregators 100

Writing on the Web

APRIL 11, 2011

What exactly is going to interest your ideal readers and clients? How can you make your writing interesting, more like a good movie or book? Interesting. Email this via Gmail. Email this to a friend? Many experts echo: tell stories. All good films and good fiction are about a compelling, conflict-driven story.

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

MARCH 31, 2011

Content curation is a relatively new term, and is key to always providing fresh information that interests your audience. Email this via Gmail. Email this to a friend? Use it as much as you want, but be sure to include your view. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us.

Curation 100

Curation Digg Content Buzz 100

Buzz Marketing for Technology

MAY 11, 2010

Many of which have virtual teams of folks who are interested in social media and are happy to help the cause at their company. Email this to a friend? Related posts: Social Media will Disrupt every Function in your Company We are at an interesting inflection point with Social Media. Share this on Facebook. Share this on Reddit.

Social Media 100

Social Media Media Digg Linkedin 100

Webbiquity

JANUARY 30, 2010

The key to retaining readers, however, and getting them to encourage others to subscribe, was to revamp the content — to change it from dull to dynamic, from insipid to interesting, from stuffy to stimulating. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

Newsletter 100

Newsletter Effectiveness Digg Opt-out 100

Webbiquity

JANUARY 25, 2010

Well-designed landing pages + email newsletters/marketing + calls to action = conversion. The cost of inbound marketing (PPC, SEO, email, blogs, social media) is significantly less than the cost of traditional outbound marketing. Find interesting conversions and join in, socially—being helpful, but not with a hard sell approach.

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Writing on the Web

MARCH 14, 2011

but without focusing on the problems people struggle with, nobody is going to be interested in the fact that you’re the best coach or consultant around. Email this via Gmail. Email this to a friend? With the service with iMotionVideo , all you have to do is write a 100-word script and they do the rest. Post on Google Buzz.

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

Writing on the Web

JANUARY 3, 2011

Also, don’t forget to put a link back to your blog, and come up with a catchy and interesting “about me” description. Social media groups are great ways to connect with others of similar interests. Email this via Gmail. Email this to a friend? When submitting articles, take care to choose the right category.

Tips 100

Tips Peer-to-peer Digg Domain 100

Writing on the Web

FEBRUARY 14, 2011

In the sample quote I used about a “128-bit secure site,&# wouldn’t it be more interesting if the business blogged about a client who had a bad experience using an unsecured website? Email this via Gmail. Email this to a friend? Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Buzz Marketing for Technology

MAY 4, 2010

What’s really interesting about this is idea is – could it save the Page Advertising business and Magazine industry which has been in a long steady decline? Email this to a friend? Answer – Yes I think it could! Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit.

Advertisements 100

Advertisements Advertising BtoB Digg 100

Writing on the Web

NOVEMBER 1, 2010

What are the steps you need to follow to ensure each blog post is optimized for search engines as well as for your readers’ interests? Email this via Gmail. Email this to a friend? Oh my… there are a lot. But to keep me out of overwhelm, I wrote them down, and put them into a flow chart. Blog this on Blogger.

Tips 100

Tips Digg Social Media Buzz 100

Writing on the Web

JUNE 27, 2011

The key, of course, is writing with the reader’s interests in mind, keeping it benefit-oriented. Email this via Gmail. Email this to a friend? This follows my secret writing formula: 1 idea = 5 points + intro + summary = 7 articles + 1 PDF report, or 1=5+2=7+1. Blog this on Blogger. Subscribe to the comments for this post?

Autoresponders 100

Autoresponders Digg Press Paper 100

Writing on the Web

FEBRUARY 10, 2011

They email or call and hire you. The more work I’m getting ghost blogging for executive coaches , the more interesting my writing becomes, and the more fun I’m having. Email this via Gmail. Email this to a friend? You get found on the Web by the people who need your services. Here’s my own example.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

NOVEMBER 9, 2010

Men are interested in power and in looking good, even more than being good. Email this via Gmail. Email this to a friend? Attention : They live in the ‘now.’ ’ They are concrete thinkers that like to consummate, finish. Men are goal-oriented. A male axiom is “get it done.&#. Men are not browsers.

Content Marketing 100

Content Marketing Digg Paid Search Agency Content 100

Writing on the Web

APRIL 28, 2011

That story is very interesting to people. Email this via Gmail. Email this to a friend? It’s what I call your back story. What’s the background you’ve had that compelled you to go into the profession you’re in today? It’s what will resonate with them and make them want to work with you.

Content Marketing 100

Content Marketing Digg Tips Content 100

Buzz Marketing for Technology

AUGUST 18, 2010

So I ran across some interesting stats last week when I picked up a tweet from Jeff Bullas on the 15 essential social media facts and figures for B2B Marketing. Email this to a friend? I once heard that innovation happens when people get bored with a technology – perhaps we are at that point now in social. Tweet This!

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

JULY 2, 2008

And if you are interested in how to use mystery story format to write scientific papers (or any persuasive communication) then check out this post. Send this entry to: Email this entry to a friend. Email this. • Digg this. --> --> Trackback Pings. Name: Email Address: URL: Remember Me? Post a comment.

Work Management 100

Work Management Skype Digg Storytelling 100

Buzz Marketing for Technology

JUNE 15, 2010

I found it interesting that my score came in as ENTJ. Email this to a friend? Great question which I found myself asking last night after I reviewed my recent Myers Briggs score. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Stumble upon something good?

Social Media 100

Social Media Enterprise Management Wiki Social Marketing 100

Writing on the Web

AUGUST 24, 2010

It’s interesting no? Email this via Gmail. Email this to a friend? Hmmm…wait a sec. Just by starting to write, I had to trace my thought processes to find what I usually do when I am stuck. This time I diagrammed it out using SmartDraw. I will now go walk my talk and come up with some good blog posts.

Blogger 100

Blogger Digg Buzz Business Blogging 100

Writing on the Web

JULY 12, 2011

Or do you make the copy interesting so people will be eager to read it and pass it on? Email this via Gmail. Email this to a friend? Writing for the web can be like walking on a tightrope. Do you litter your blog writing and web pages with keywords so the search engine spiders can find you? Both, of course. Blog this on Blogger.

SEO 100

SEO Tips Content Marketing Digg 100

Digital B2B Marketing

MARCH 25, 2011

In Content Curation – It’s What’s for Breakfast These Days on Social Media Explorer , Stephanie Schwab says brands the curate interesting content from outside sources ultimately expand their brands. Never allow your corporate interest to undermine your focus on your top priority, your audience. That is one of your objectives, right?

Curation 100

Curation Activities Media B2B Thought Leadership 100

Writing on the Web

JANUARY 11, 2011

Good stories are what make a blog interesting and fun to read. Email this via Gmail. Email this to a friend? More importantly, if you’re trying to influence people to buy into your ideas and ultimately your business, there is evidence that stories work better than facts. Blog this on Blogger. Share this on del.icio.us.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Buzz Marketing for Technology

JANUARY 14, 2010

One that delivers content that is topical, interesting and relevant. Email this to a friend? You most likely already produce content for your website, brochures, collateral etc. So the question quickly becomes how can you take those same writing resources and turn them into a content creation engine. Tweet This! Share this on Reddit.

Ad Building 100

Ad Building Brand Identity Branding Digg 100

Buzz Marketing for Technology

JANUARY 7, 2010

Also, your thought leaders email address should be at the end of the summary area or in the contact field labeled “public&#. People in their network are most likely interested in their new projects and professional achievements – why not keep them abreast of what’s happening so they can refer them to a friend. Tweet This!

Search Marketing 100

Search Marketing Linkedin Optimization B2B Marketing 100

Webbiquity

JANUARY 24, 2011

Looking for an easy way to create a cool graphical email signature with trackable interactive buttons? Supplement your email list with your contacts’ social network info? Create video emails? A handy way to supplement your email contact list with information about those prospects from the most popular social networks.

Social Media 100

Social Media Tools Buzz Media 100

Writing on the Web

APRIL 4, 2011

One interesting tool in particular is Twitter #chat. These chats are valuable tools for sharing information, finding out what potential buyers are interested in, and building relationships. eBooks often allow readers to click on links, participate in surveys or watch videos, which keeps the reader engaged and interested in the content.

Paper 100

Paper Marketing Automation Services Marketing Management Microsite 100

Writing on the Web

NOVEMBER 11, 2010

I stumbled across an interesting quote on a site that gets to the heart of content marketing matters: “Evolution tends to favor action over thinking. Email this via Gmail. Email this to a friend? What are two key elements to creating content that get results? That hasn’t changed. Blog this on Blogger. Share this on del.icio.us.

Personalization 100

Personalization Content Marketing Brand Identity Branding 100

Writing on the Web

NOVEMBER 10, 2010

I don’t know many females who aren’t interested in self-esteem issues, who haven’t had their own issues with body image, do you? Email this via Gmail. Email this to a friend? Hmmmm… The Dove.com site is one of the better sites that understand content marketing to females. Core values. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Buzz Marketing for Technology

DECEMBER 7, 2009

Email this to a friend? Related posts: Social Media will Disrupt every Function in your Company We are at an interesting inflection point with Social Media. Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

CMO 100

CMO Web 2.0 Digg Social Networks 100

Buzz Marketing for Technology

DECEMBER 7, 2009

Email this to a friend? Related posts: Social Media will Disrupt every Function in your Company We are at an interesting inflection point with Social Media. Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

CMO 100

CMO Web 2.0 Digg Social Networks 100

Writing on the Web

MARCH 29, 2011

Some videos are great to watch, even if you’re not interested in what they’re selling. Email this via Gmail. Email this to a friend? I was shocked to read some sample scripts for video commercials being filmed at the studios of iMotionVideo last week in Orlando. But others…OMG, it’s just sad.

Video Marketing 100

Video Marketing Digg Sample Small Business Marketing 100

Buzz Marketing for Technology

APRIL 6, 2010

Element #2 – Email – the most critical element of a lead nurturing platform is email. Being able to send and receive email to someone in your database and gauge the interest of that person in the content you send them is essential. Email this to a friend? Will Facebook replace your B2B Marketing email system?

Lead Nurturing 100

Lead Nurturing Facebook Market2Lead Leads 100

Writing on the Web

SEPTEMBER 2, 2010

Let me know how I can serve you, if I can help you have a better, more interesting blog or content marketing on the Web. Email this via Gmail. Email this to a friend? Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Post on Google Buzz.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

AUGUST 13, 2010

Interested? Email this via Gmail. Email this to a friend? It costs me $27/month for the pro version and I can use it on my own blogs as well as my client blogs, the ones for whom I do ghost blogging. I can use it up to 300 times in one month, which is more than enough for my purposes. Subscribe to the comments for this post?

Optimization 100

Optimization Digg SEO Search Marketing 100