email-campaign 
Webbiquity
JULY 21, 2010
It’s that time again – the dog days of summer for email marketers when recipients are eager to trade in the cold blue hue of their computers for some warm summer rays. When more emails will go unopened, because chances are, recipients are either away on vacation, preparing for vacation, or simply wanting to be on vacation!
Webbiquity
JUNE 15, 2010
But scale has still been an important factor, as the largest trade shows and highest-circulation publications, even within a specific niche, command the highest prices. A political campaign starts when a candidate announces that he or she is running for a specific office, and ends with the election. But not in social media.
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Webbiquity
FEBRUARY 14, 2010
One of the biggest challenges b2b marketers face is what to do with all of those “names&# that come into your system that aren’t really “leads&# yet; contacts collected from white paper downloads, webinar registrations, trade shows and other activities. Share this on del.icio.us. Post this on Diigo. Tweet This!
Online Marketing Institute
NOVEMBER 1, 2010
Looking at social networking sites, we found two-thirds of B2B marketers (68%) set up group pages on social networking sites in 2009 as part of their campaign efforts. 2) Email, search marketing, and inside sales worked best for awareness and demand generation. What does work?
WebMarketCentral
AUGUST 1, 2007
Top Viral Promotion Tactics Sending an email to a house list is the most commonly-used form of viral promotion. Obviously, this tactic isn't available to start-up companies that haven't built a house list over time, and emailing to a rented list should always be done with great caution. in your booth.
Online Marketing Institute
DECEMBER 23, 2010
When the Syncapse team went to SXSW this year, we used our Facebook page as a place to re-cap our experience and re-connect with a lot of the people who stopped by our booth at the trade show. Leyl Master Black is a Managing Director at Sparkpr , one of the world’s top independent PR agencies.
Webbiquity
FEBRUARY 21, 2011
While social media is the flashy show horse of online marketing, email remains the solid workhorse. According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. Well, unlike social media, email is virtually universal.
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