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Search Engine Marketing (SEM) Best Practices

Webbiquity

Time-of-day and days-of-week display—running a campaign 24/7 will require a higher budget than a business-hours-only campaign. Geographic display—a global campaign needs a higher budget than one limited to one or a few countries. Your goals—how many leads or sales are you planning to drive from search marketing?

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What is Webbiquity? How to Be Everywhere Online

Webbiquity

And if you Google “sales management thought leader&# in quotes, six of the top ten spots belong to the same sales leadership guru. Interestingly, a Google search for “world’s largest online bookstore&# doesn’t display the most obvious result anywhere on page one. Share this on del.icio.us. Tweet This!

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Display a feed of brand-related comments from a variety of social networks on your website? Display a feed of brand-related comments from a variety of social networks on your website. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious.

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The One Effective Use of Facebook for B2B Marketing

Webbiquity

And as one more bit of anecdotal evidence, I have my Twitter, LinkedIn and Facebook badges all displayed in the left column of this blog. As a very wise b2b sales executive said to me several years ago, “people don’t buy from companies. It can serve one helpful role: humanizing a company. They buy from people.&# Tweet This!

Facebook 100
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Best Google AdWords Tips and Tactics of 2010

Webbiquity

Eric Gesinski explains how to adjust keyword bids by time of day, set up a custom area within which to display ads for local campaigns, and rotate ads evenly for proper A/B testing. 3 Rarely Used AdWords Settings You Should Be Aware Of by Daily SEO Tip. New keyword targeting feature rolling out globally by Google Inside AdWords.

Adwords 100
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The Ultimate Guide to Infographic Marketing

Convince & Convert

Spend some time browsing infographic directories such as Nerdgraph and Visual.ly , analyze the styles of infographics on display, and you’re sure to come up with some ideas. Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. Trending Topics. Repurpose Old Content.

Linkbait 141
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Social Media Success Stories

Anything Goes Marketing

Now, when I update my travel plans to Tripit, it will display my travel plans to all of my LinkedIn followers. For example, our sales team can see my travel plans and perhaps pull me into a prospect meeting if I'm in that area. StubleUpon , Digg , Facebook , Blogger , web 2.0 chadhorenfeldt Tweet this! tools , online marketing.