Webbiquity

JUNE 15, 2010

It supports a brand, and needs to integrated with other marketing and PR activities rather than treated as a separate island (just as, for example, a company’s search and display advertising should communicate a consistent message). It’s a component (an increasingly essential one) of an overall marketing and PR plan.

Social Media 100

Social Media Media Marketing Automation Services Budget Programs 100

Webbiquity

JANUARY 28, 2011

Eric Gesinski explains how to adjust keyword bids by time of day, set up a custom area within which to display ads for local campaigns, and rotate ads evenly for proper A/B testing. 3 Rarely Used AdWords Settings You Should Be Aware Of by Daily SEO Tip. New keyword targeting feature rolling out globally by Google Inside AdWords.

Adwords 100

Adwords Paid Content Paid Search Agency Tactics 100

Webbiquity

MARCH 9, 2010

And as one more bit of anecdotal evidence, I have my Twitter, LinkedIn and Facebook badges all displayed in the left column of this blog. If you buy a new Audi, you might use Facebook to show it off to your friends, but if you’re part if a buying team that just acquired a new enterprise software system—eh, not so much so. Tweet This!

Facebook 100

Facebook B2B Marketing Effectiveness B2B 100

Webbiquity

OCTOBER 13, 2010

Along with the monitoring and alert features you’d expect, Trackur also includes a proprietary algorithm for displaying the influence and reach of individuals discussing your brand or topic—so you can focus on power users and ignore trolls and spammers. Several pricing options are available, most under $500 per month.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

FEBRUARY 16, 2011

The new layout also lets companies feature product videos as well as targeted display advertising. . “The revamped profiles allow page administrators to highlight particular products or services and tailor product lists to different types of audiences. LinkedIn’s new company pages by eConsultancy. Share this on Bebo.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Webbiquity

MARCH 3, 2011

20 Resources for Displaying Twitter Updates by Mashable. Jacob Gube presents 15 examples of creative and unique ways that organizations have integrated Twitter feeds on their websites, plus five resources to help display a Tweet feed on any site. Get Inspired: Beautiful Examples of Textures in Web Design by 1stwebdesigner. .&#.

CMS Development 100

CMS Development Design Marketing Websites Industry CMS 100

Webbiquity

FEBRUARY 18, 2010

Rich Media and Video templates in display ad builder by Inside AdWords. Emel Mutlu explains how to use the AdWords display ad builder tool to create ads for Google’s content network that display multiple products, incorporate multiple destination URLs, track unique interactions, include video, provide in-ad coupon codes and more.

Adwords 100

Adwords Tactics Tips CTR 100

Webbiquity

NOVEMBER 21, 2011

Digg, Facebook, LinkedIn), even create an e-commerce store. By addressing each of these factors in your blog planning and setup, you’ll be ready to launch (or re-launch) a business blog built for success.

Business Blogging 100

Business Blogging CMS Development Work Management Marketing Management 100

Webbiquity

SEPTEMBER 3, 2013

Rachel Butts supplies a tutorial on how to use the Display Widgets plugin to “display different widgets on different pages, thus allowing you to have custom sidebars on your WordPress site.” .” You’ll find those and many more such stats in this fascinating infographic. Just like Mashable!”)

CMS Development 100

CMS Development Tips Digg Work Management 100

Webbiquity

FEBRUARY 21, 2011

Email marketing remains one of the top spending priorities for online, after search and display advertising. According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. Well, unlike social media, email is virtually universal.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

SEPTEMBER 15, 2010

A powerful real-time social search engine that not only displays results for a specified term or phrase, but lets you filter results by source (e.g., Social Mention also lets you set up alerts (simiar to Google Alerts) and offers a widget that can be installed on a website or blog to display the real-time buzz about your specified topic.

Social Media 100

Social Media Budget Programs Tools Media 100

Webbiquity

AUGUST 30, 2010

The search engines will generally display any specific website no more than twice (e.g. . • Related to the point above, your company can potentially get an extra spot on the first page of the search engines for specific core search terms. the home page and one interior page) on the first page of search results. Share this on Bebo.

CMS Development 100

CMS Development Enterprise Management Marketing Websites Domain 100

Webbiquity

JANUARY 31, 2011

And while all of these are great, most are intangible and difficult to display in an Excel spreadsheet! You might gain information, competitive intelligence, insight, a new supplier or partner, publicity, brand awareness, an idea, customer insights, and yes, even a potential customer. So why keep trying to do it?…When Related Post.

Twitter 100

Twitter Tools Tips Best Practices 100

Webbiquity

FEBRUARY 7, 2011

.&# The process starts with segmenting and targeting and ends with conversion—no suprises there—but interesting incorporates social proof, monitoring and harvesting “positive posts and tweets about your company and products and merg(ing) them with your marketing content, on multiple display units across your websites and Facebook.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

JANUARY 17, 2011

At that point, social media will be a bigger channel than email or mobile, though still far smaller than search or display advertising. You’ll learn from this fascinating infographic that Forrester Research estimates that $716 million was spent on social media marketing in 2010, and the figure will reach $3.1 billion by 2014.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

FEBRUARY 7, 2012

This incredible site displays real-time statistics on a variety of global internet metrics, including today’s “Intetnet mood poll,” the relative positions of the largest social networks, how time is spent online, and a constantly changing collection of “Fun Facts” (e.g. million followers”).

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

SEPTEMBER 8, 2010

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. on Twitter as on Digg.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

MARCH 31, 2010

percent of all online display advertising impressions in the US, with Facebook reaching the most unique visitors. And there’s much more here. Social Networks More Than 20 Percent of Online Ad Impressions by Inside Facebook. Eric Eldon. Social networks account for 21.1 5 Must-Read Social Media Marketing Studies by Social Media Examiner.

Paid Content 100

Paid Content Social Media Research Social Marketing 100