| | | Fearless Competitor | | Digg | 14 articles |
| Page 1 of 1 | Previous | Next | FEARLESS COMPETITOR FEBRUARY 13, 2012 The Goal of Marketing – Trust Your company needs to be everywhere online – not just a website, but an active, frequently updated blog (the heartbeat of the business), Facebook, Linkedin, Digg, delicious, Twitter, and even Google Plus. We can talk about integrated marketing, social media and content marketing till the cows come home. It doesn’t mean a hill of beans. That’s right – it’s all about trust. want ME-mail.” | FEARLESS COMPETITOR MARCH 24, 2011 How to Do Great Marketing with (Almost) Zero Money Make it really easy for prospective customers to find by posting to social networks like LinkedIn, Twitter, Facebook as well as Digg, Delicious, StumbleUpon, SlideShare (presentations), YouTube (video). Can you really market a business without a lot of money? We wrote this special post for March Marketing Madness. But we also share it with our readers here.). Let’s look at how this is done. | | | | | | | FEARLESS COMPETITOR MARCH 14, 2011 Why hiring a search marketing firm is a waste of money Propagate that everywhere – Twitter, Linkedin, Digg, Delicious, Reddit, Tumbler, etc. Sorry Search Marketing firms. We don’t need your help. If you’re like me, you get calls every week from search marketing firms like the one in this picture, offering to get your company to the top of Google organic search rankings. It’s a powerful statement. We did it the right way. | FEARLESS COMPETITOR JULY 20, 2010 Tips for using online video to engage prospective buyers Twitter, Facebook, Linkedin, Delicious, Digg, StumbleUpon, Reddit, etc. With more and more having high-speed internet connection, video is huge and growing more popular all the time. Interesting fact: If YouTube were a country, it would be the third largest in the world, according to EConsultancy.). As a result, online video is an important channel for business to business marketing. | FEARLESS COMPETITOR JULY 26, 2012 How to Save Time & Effort with Your Social Media/Facebook Posting StumbleUpon, Digg, Pinterest, etc. This article is for The Frontier Small Business “How to Become a Social All-Star” Contest. Small business owners face a key dilemma when promoting their businesses via social media. It can be incredibly time-consuming. Those business owners need to set up accounts for Twitter, Facebook, Linkedin, Google +. Or do they? No problem. by DemandForce. | FEARLESS COMPETITOR SEPTEMBER 20, 2011 How to turn a good white paper into a great lead generation piece Post that content everywhere – such as Twitter, Linkedin, Facebook, Digg, Delicious, StumbleUpon , Docstoc, Slideshare, etc. B2B Lead Generation : Is a White Paper just great content or a great lead generation tool. What’s the difference? In this post, we explain how to turn that great new white paper you just published into a superb lead generation tool — using the best-practice approach of one of our favorite companies, Kinaxis. Do you want a trickle of leads or a flood? What are current best practices on white paper marketing? Our white paper experience. You post it. | | | | | | | | | -
FEARLESS COMPETITOR | TUESDAY, JUNE 19, 2012 Purchases are fun, but…….they don’t move the business needle Share the blog post on Twitter, LinkedIn, Facebook, Google+, Digg, Delicious, StumbleUpon, etc. We enjoy buying things, like cars, golf clubs, iPads, and vacations. I do too. Problem is, just spending money does not move the business needle. Too often we confuse business purchases with what is truly required to generate business results, especially quality sales leads for salespeople. Sales lead generation takes a lot more. Let me share some truisms about the kinds of purchases business executives make: Buying golf clubs does not make you a great golfer. Don’t let this be your company!” MORE >> -
FEARLESS COMPETITOR | THURSDAY, NOVEMBER 3, 2011 How to Do Great Marketing with (Almost) Zero Money Make it really easy for prospective customers to find by posting to social networks like LinkedIn , Twitter , Facebook as well as Digg , Delicious , StumbleUpon , SlideShare (presentations), YouTube (video). This post originally ran at SaneraPDC.com as part of March Marketing Madness. You can find the original post at [link] We wish to share it with our readers here. Or watch this Slideshare: _. You’re in for a treat! Welcome to the 2nd in a series of marketing specific posts for small business owners called March Marketing Madness. The best news? Jeff, welcome to Sanera! MORE >> -
FEARLESS COMPETITOR | FRIDAY, APRIL 16, 2010 Thought Leadership Interview #1: Kevin Temple of Enterprise Selling We also invite you to share this with others on Twitter, Facebook, Linkedin, Digg, Delicious, etc. I’m pleased to bring you the first in a series of interviews with thought leaders in B2B Sales and Marketing. First up is sales expert Kevin Temple of Enterprise Selling. If you like what Kevin has to say, all of his contact information is included as well. I wish to thank Kevin for his contributions to Fearless Competitor too. Many more thought leaders are coming soon, so stay tuned. Jim Dickie see this as the Perfect Storm. As a sales expert, what are you observing in B2B sales? MORE >> -
FEARLESS COMPETITOR | WEDNESDAY, DECEMBER 7, 2011 Why Your Website Needs to Be Grand Central Station Your blog, on Facebook, on Linkedin, on Digg, on StumbleUpon, on Slideshare, etc. In order to drive sales leads for your business, you need to turn your website into Grand Central Station. Look at this image. See the people filling the Great Room at Grand Central Station? How did they get there? They are there for the trains. Trains going out and trains coming in. Without trains, Grand Central Station would be empty. In order to drive sales leads for your sales teams, you need to think of your website as Grand Central Station. But it is up to you to ensure that the trains run on time. MORE >> -
FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 15, 2011 7 Keys to BtoB Social Media Success For instance, social media covers Facebook, Linkedin, Twitter, Google Plus, Digg, Delicious, Reddit, and more. B2B Demand Generation | 7 Keys to BtoB Social Media Success. Social media is young and red-hot, but businesses, especially companies that sell complex products (software, hardware, insurance, etc.) struggle to get their arms around this exciting new capability. Precisely because it is so new – companies are continually trying to get their arms around it. It’s not television – so don’t treat it like television. Social media is interactive. MORE >>
- The Secret to Effective Voice Mail Messages—with Kelley Robertson FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 21, 2011
- How to Do Great Marketing with (Almost) Zero Money FEARLESS COMPETITOR | THURSDAY, APRIL 26, 2012
- Random acts of marketing (Why you need outside help) FEARLESS COMPETITOR | THURSDAY, APRIL 15, 2010
| |