Successful SNS’s should be modeled on the college campus
JUNE 10, 2014
The developers of reddit realized that after initial vertical growth based on the general members of Digg , kuro5hin, and Slashdot (techie, geeky, teens, boys), reddit would suffer from the same sort of vulnerabilities that Digg suffered when it didn’t evolve and grow and broaden itself past “ News for nerds. Google gets this, though not yet within the construct of the SNS’s.
Search isn’t about search anymore, it’s about social
MAY 19, 2015
Search will never be the same as it was as recently as a few years ago. Google is severely penalizing sites that are buying links or are invested in private blog networks. Sites that have dominated search in the recent past are being penalized or de-indexed, going from the first page to page twenty or being removed completely, stripping many eCommerce sites of millions of dollars in revenue. Do it!
Blogger outreach is more PR than social media
APRIL 23, 2013
If we do everything right, we’ll generally earn a couple-hundred earned media mentions directly shared on the bloggers’ blogs, we’ll also earn secondary mentions through Facebook, Twitter, StumbleUpon , Pinterest, Tumblr, Google+, digg, and even, if we’re lucky, reddit. My expertise, however, is online community outreach and engagement. And it works. Related articles.
Fulfill your resolution to blog in 11 steps
JANUARY 7, 2014
And, if you’re really committed, try out all the platforms in order to build your personal brands: YouTube, Soundcloud, Facebook , Google+, Twitter, Reddit, StumbleUpon , Digg, Tumblr, as well as your blog. So “blogging” is on your 2014 New Year’s resolution. Good for you. My goal is to guide you well past the first 28-days and into habituation. Mark my words. Finis.
Your corporate website needs to become a trap
FEBRUARY 5, 2013
Finally, if you turn your static News section into blog-like posts, you can easily add social media share and submit buttons, extending these news items from just site-based brags and updates to social media-shareable content that is nearly frictionless to share via Facebook, Twitter, Google+, Pinterest, reddit, digg, Newsvine, StumbleUpon, or even Tumblr. The next step is to trap them.
How to recover from the ravages of Google Penguin and Panda
AUGUST 20, 2013
People are freaking out about the new Google Search. Online marketplaces that have historically been very profitable in the past have dropped off a cliff for many companies, be it direct sales eCommerce or public relations campaigns. Everyone wants to know both why this has happened and how to make it right. What’s In the past, too, Google was a little desperate. Google Search is people!
Kiss your line-of-shame smack on its social media lips!
APRIL 9, 2013
That, as we laugh and our shoulders relax and we let some of our daily stress disperse into the Interwebs, we also click Share To: Twitter, Facebook, Google+, Pinterest, Reddit, Digg, Vine, StumbleUpon , Tumblr and everywhere else. What do I mean? “Goose, it’s time to buzz the tower.” And Maybe you’re too shy for this? Why in the world was I inspired to write such a post?
11 digital marketing resolution ideas for ’13
JANUARY 1, 2013
Digg, Reddit, and StumbleUpon have always done this; however, now it’s even in the way we view our content on Facebook, Google+, Pinterest, and especially Flipboard (see below). I am in the midst of setting up my New Year’s resolutions for 2013. know not everyone does the resolution thing, but almost half of all Americans do. Take what you want and leave the rest. Wish me luck!
My social media marketing posts from 2011
SEPTEMBER 10, 2013
In today’s decontextualized world of walls, feeds, RSS , e-mail, diggs, reddits, Stumbles, tweets, and retweets, you need to attract your potential reader based only on the appeal of your title and nothing else, especially if you’re new to blogging and don’t happen to be Seth Godin. call this “fire for effect.” Only recently has the Internet become ubiquitous and global in a real way.
Adventures in Frictionless Sharing
JUNE 19, 2012
The framework that Facebook, digg, reddit, StumbleUpon , and Twitter is based upon, requiring liking, digging, redditing, thumbs-upping, or retweeting, demands way too much commitment from the casual visitor on a daily basis. I have been exploring frictionless sharing for years in the form of auto-tweets, retweets, automatic cross-posting, and attention data. What What is it, you ask?
Build some social media marketing backbone you big wuss
FEBRUARY 12, 2013
All you do is make it as easy as possible but sharing your content not only on your own site and blog but also across Facebook, Twitter, Tumblr, Google+, LinkedIn, Pinterest, and even reddit, digg, Newsvine, YouTube and anywhere else. In a social world, trapped customers scream loudly enough for everyone to hear. Social media is people and not a pit full of vipers. Or your village.
Upgrade your lame agency website into your social media brand HQ
DECEMBER 4, 2012
Another thing it lets me do is add a plugin that easily allows me to offer all my visitors the ability to effortlessly share my content to Pinterest, Facebook, Twitter, Tumblr, and even Google+, reddit, digg, NewsVine — whatever. Image via CrunchBase. At the end of the day, none of us own anything we do on Facebook, Twitter , Pinterest, Google +. What we do own is our own properties.
The best online reputation defense is a good offense
AUGUST 14, 2012
If you’re a serious businessman who’s business isn’t digital, you’re probably too busy making money to fart around on social media. Social media’s stupid, right? Just baby pictures, workout check-ins, adorable kittens, and the self-indulgent ramblings of under-employed folks too far to either the left or the right to amount to much. So, please beware. Related articles.
Images are now mandatory in social media content
JULY 10, 2012
knew that digg and reddit always looked for an illustrative graphics file every time I would submit a link and I knew that Facebook and Twitter would even give me the option of choosing which photo would best define my thousand words — I knew that. I first told you that Pinterest redefined social media from being mostly text to being mostly photos, illustrations, graphics, and infographics. Now, illustrating your content is not just preferable, it’s mandatory. have sort of known this for years, especially since I share like crazy. It is really mesmerizing.
A great title is what gets your blog post read
AUGUST 8, 2011
In today's decontextualized world of walls, feeds, RSS , e-mail, diggs, reddits, Stumbles, tweets, and retweets, you need to attract your potential reader based only on the appeal of your title and nothing else, especially if you're new to blogging and don't happen to be Seth Godin. Image by reinvented via Flickr. by Chris Abraham.
Google Analytics Upgrade Could Bode Well for Google Plus
MARCH 23, 2012
Image via CrunchBase. This week Google introduced some significant changes to its widely used analytics offering. In a nutshell, the company is now providing a more in-depth look at the impact of social channels beyond the usual checking off of likes, followers, friends or whatever else online connections are called these days. The Google Analytics blog tells us “The new reports bridge the gap between social media and the business metrics you care about – allowing you to better measure the full value of the social channel for your business. That’s a very good goal. AllVoices.
A Skewed Web: Innovation is in the outskirts of social media
SEPTEMBER 13, 2010
One of the reasons you see this enormous move towards social filters, as with Digg, as with del.icio.us, as with Google Reader, in a way, is simply that the scale of the problem has exceeded what professional catalogers can do. Image by dni777 via Flickr. by Aaron Kim. As I discussed in my post last month, it's a skewed Web out there. Will crowdsourcing make us all well-informed drones?
Unskewing the Web: Curators as filters
OCTOBER 11, 2010
However, the wholesale online sieves, like Google Search and Digg, created a different kind of problem, a giant global echo chamber, where we all were becoming collectively dumber. Image by prettyflower via Flickr. by Aaron Kim. This is my final post on the skewed Web. In the early days of Web 2.0 History now teaches a different lesson, but only to those who will listen. (.)
A Skewed Web: Are you an outlier?
AUGUST 16, 2010
Relying solely on social news or social bookmarking services such as Digg , Reddit , Fark , Slashdot , and Delicious might leave you with a very peculiar version of the world. Image by BLW Photography via Flickr. by Aaron Kim. glance at the Twitter hot topics or Google Trends suggests that our collective Web brain is that of a tween. Google Zeitgeist (US) - 2009 News - Overview.
A great title is what gets your blog post read
AUGUST 8, 2011
In today’s decontextualized world of walls, feeds, RSS, e-mail, diggs, reddits, Stumbles, tweets, and retweets, you need to attract your potential reader based only on the appeal of your title and nothing else, especially if [.]. Image by reinvented via Flickr Long blog post short: please be as descriptive as possible when titling your blog posts. Internet Marketing Organic Search Social Media Marketing Beth Kanter Brian Solis CC Chapman Chris Brogan Christopher Penn Geoff Livingston Kami Huyse Olivier Blanchard Richard Laermer Seth Godin Shel Israel
10 Ways to Kickstart Your Inbound Marketing Program
Digital B2B Marketing
MAY 1, 2012
Here are social platforms to consider: Twitter StumbleUpon Digg Slideshare YouTube Facebook LinkedIn Although Facebook and LinkedIn may be core to your long-term inbound marketing program, you cannot emulate organic social media sharing with paid programs on these sites nearly as well. In contrast, Twitter, StumbleUpon and Digg indicate a listing is sponsored, but otherwise include it in the interface like other content. Demand Generation Media Social Media digg Facebook Focus inbound marketing reddit Slideshare social advertising stumbleupon twitter Youtube
What Could Kill Google and Facebook
JULY 18, 2012
And Facebook’s size may be no defense against ultimate demise; it wasn’t all that long ago the MySpace was the largest social network, and the experience of social news site Digg—once valued at $100 million but sold recently for just 5% of that —is a cautionary tale. Facebook Social Media Marketing Twitter Digg Facebook changes facebook killer Facebook privacy Google Gears google killer Google Knol LinkedIn MySpace Panda Penguin Picnik twitter killer user experienceImagine that you walk into a restaurant and there’s no one there to take your order. Twice. Google.
Can you digg it?
Anything Goes Marketing
JULY 24, 2006
As part of my goal to get "down" with the social networks, I thought I would sign up for the service Digg and even submit a few of my blog posts. If you're not sure what Digg is all about, go check it out. To back up how much this works, check out the webstats on my blog after I submitted a few stories to Digg (see image). Technorati tags: digg , web statisticsChad H.
StumbleUpon Marketing: 5 Ways to Get More StumbleUpon Traffic to Your Website
SEPTEMBER 21, 2010
And unless you have a certain objective or niche demographic that tends to find a large population of your targeted users using sites like Digg , Reddit , or Delicious , my advice is simply to concentrate efforts on other more popular sites. I will make one exception, though: StumbleUpon. Social bookmarking websites always confuse my social media strategy customers. And I’m not alone.
After Google Reader’s demise, does RSS matter to your business?
JULY 18, 2013
With Google Reader gone, feed junkies are scrambling to choose one of several dozen alternative platforms, such as Feedly , the new Digg Reader or NewsBlur. On one hand, the medium was an aging one no longer worth supporting for a tech giant such as Google. Should businesses follow Google’s lead and turn to other methods to push out content? These channels push the message out.
Beating Amazon at the Review Game: Top 3 Ways to Boost Sales With Social Media Testimonials
APRIL 29, 2013
• Facebook • Twitter • Digg • StumbleUpon • Add to favorites • Email • RSS • Google Most major brands are now allocating larger parts of their overall marketing budget to custom content. With content marketing on the rise – a record $43.9
StumbleUpon: It’s NOT About the SEO! 4 Compelling Reasons to Become a Heavy StumbleUpon User.
FEBRUARY 2, 2010
O.K., I am going to admit that I first joined StumbleUpon as part of a strategy that the “SEO [Search Engine Optimization] Gurus recommend to create backlinks to your blog content from social bookmarking sites like Digg and Reddit. The idea being that the more links you have from other sites, the higher your SEO will be. And you know what? sites out there. Social Media Marketing 101.
Your Social Media Yearbook
grow - Practical Marketing Solutions
JUNE 4, 2011
From Digg (the ex-best friend) to LinkedIn (the class president), this thoroughly amusing satire of web 2.0 Graduating from high school is oftentimes a major life milestone, but this hilarious infographic by Flowtown , entitled Social Media High School Class of 2011, takes that iconic landmark and hurls it into the bizarre, crowded and highly competitive realm of Web 2.0 humor
The Story of a Short-Lived Testimonial
APRIL 18, 2013
• Facebook • Twitter • Digg • StumbleUpon • Add to favorites • Email • RSS • Google As marketers we all know how difficult it is to delight our customers. Harder still is getting the customer to say something good about our brand.
5 Steps to Use Customer Service to Identify and Leverage Social Content from Brand Advocates
APRIL 30, 2013
• Facebook • Twitter • Digg • StumbleUpon • Add to favorites • Email • RSS • Google Delivering best customer experience is a critical objective of every customer-centric business. Customer support and service departments play a phenomenal role in delivering such great customer experience after the initial transaction.
Interview with Bryan Srabian – San Francisco Giants – Social Engagement & Advocacy
APRIL 17, 2013
• Facebook • Twitter • Digg • StumbleUpon • Add to favorites • Email • RSS • Google Q: You’ve won two World Series in the past 3 years – how does that feel being that you’re in PR/Social Media? A: First of all, it’s very cool! For anyone that works in sports or for a sports team, … Continue reading → Share and Enjoy.
17 Realistic Ways to Get More Website Traffic
NOVEMBER 5, 2015
But it works every time, and it’s a legitimate traffic source. 6) Submit your content to StumbleUpon , Reddit , Digg , Technorati and elsewhere. Traffic is to digital marketing like gasoline is to an engine. It’s what makes it go. So it’s not too surprising that web traffic usually comes in at the top of the list for content marketing goals. Trouble is, traffic can be hard to get.
Cracking the ActiveMQ Monitoring Nut on AWS EC2
APRIL 17, 2013
• Facebook • Twitter • Digg • StumbleUpon • Add to favorites • Email • RSS • Google At ReadyPulse, we extensively use ActiveMQ for our messaging backbone. Everyday, millions of messages flow through the ActiveMQ brokers across multiple topics and queues. Hence it is super important to monitor them for two main reasons - 1. Brokers in unhealthy … Continue reading → Share and Enjoy.
My Favorite WordPress Plugins
AUGUST 19, 2010
For example, ask visitors from Digg to Digg your post. Tags: Business Implementation Marketing News & Notes Tech blog blog software content management systems content strategy digg feedburner google internet marketing internet marketing strategy plugin plugins search engine optimization sitemaps social networking wordpress wordpress plugins world wide web Lijit Search.
Interview with Selena Srabian on Annie + Isabel – Social Engagement and Advocacy
APRIL 17, 2013
• Facebook • Twitter • Digg • StumbleUpon • Add to favorites • Email • RSS • Google Q: Tell me about A+I and why you started it? A: My sister Anna and I are both registered nurses and work in hospitals, and I’ve been a nurse for about 13 years. work in the intensive care unit … Continue reading → Share and Enjoy.
Athlete Sponsorships – The Most Under-Leveraged Social Marketing Asset
MAY 8, 2013
• Facebook • Twitter • Digg • StumbleUpon • Add to favorites • Email • RSS • Google More and more brands and retailers are sponsoring athletes with the goal of leveraging their large following and influence to generate brand awareness. … Continue reading → Share and Enjoy.
How to Use Article Marketing as Part of Your Social Media Strategy
MARCH 24, 2010
Digg - A really popular news/bookmarking site that can bring your articles massive exposure. Submitting your article to Digg takes interested readers directly to your article and your site, where they can also browse archived articles and check you out. 5. Digg this! Guest post by Beth Hrusch. About 75% of those surveyed have a company page on a social networking site.
Don’t They Know Who You Are? Why Reputation Management is Crucial
FEBRUARY 14, 2010
Create accounts on social bookmarking sites like Wikio , Mixx , Digg and/or StumbleUpon. Digg this! In the old days—like, six or seven years ago—if someone had a bad experience with a company, he or she generally vented about it to a few friends and that was the end of it. This Time, It’s Personal. Another executive acquaintance has things a bit worse. How To Be Seen.
Creating Customer Rockstars: The Ultimate Marketing Gem
APRIL 17, 2013
• Facebook • Twitter • Digg • StumbleUpon • Add to favorites • Email • RSS • Google Be a sponge, find the gems. That was some of the best advice I ever received from a mentor as I entered the start-up technology world. Many sponges and gems later, I truly believe I recently witnessed one of the … Continue reading → Share and Enjoy.
Interview with Elizabeth Houston, aap3 for Cisco – On Social Engagement and Advocacy
APRIL 17, 2013
• Facebook • Twitter • Digg • StumbleUpon • Add to favorites • Email • RSS • Google Q: How did you get your start in Social Media? A: I have always been interested in technology in general, especially community building.
Calling All Social Media Marketers: If a Fan Posts a Social Testimonial in the Forest, Does Anyone Hear It?
APRIL 17, 2013
• Facebook • Twitter • Digg • StumbleUpon • Add to favorites • Email • RSS • Google The age old saying, ‘if a tree falls in the forest and no one is around to hear it, does it make a sound?’
Content Marketing in a Blink: The Content Grid v2 [Infographic]
It's All About Revenue
JUNE 22, 2011
by Joe Chernov | Tweet this Last June, Eloqua published the first infographic on the then-nascent content marketing industry. We called it The Content Grid. The public seemed to like the visual. It earned six awards, sparked dozens of speaking engagements, and triggered a number of “how do you _ calls from Fortune 500 companies. What a difference a year makes. Enter June 2011. Facebook.