Writing on the Web

APRIL 19, 2011

If you are a coach, doctor, lawyer, any professional, you are trying to differentiate yourself in a crowded market. I think this is one of the hardest things for busy professionals to communicate in writing content for the Web. It’s one thing to write what you know. There are a gazillion websites in your field.

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Writing on the Web

OCTOBER 9, 2011

So when writing a blog post or a web page, keep these key questions in mind. Here’s a final note in my blog post series about writing good content on the Web that gets results. It also helps them to see how what you’re writing about has been applied and what kinds of results can be expected.

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Writing on the Web

NOVEMBER 15, 2010

This is where greater differentiation and profitability become evident. The only way to differentiate a company’s products and services is through adding emotional value. Writing Better Content: An Emotional Pathway. This is key to success. Share it on StumbleUpon. Share this on Technorati. Tweet This!

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Writing on the Web

FEBRUARY 14, 2012

This is where greater differentiation and profitability become evident. The only way to differentiate a company’s products and services is through adding emotional value. According to Dan Hill in Emotionomics , companies must develop a unique emotional value proposition to provide emotional value to their consumers.

Lead Scoring 100

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