5 Megatrends that Have Redefined Selling - Insights from a Sales Rock Star
Sales Engine
MAY 22, 2016
Widening Gulf between Transactional and Consultative Selling - In spite of the commoditization of products, customers are getting tougher to deal with and are demanding more support and expertise (there’s that word again), especially with the more complex decisions. my product does ABC and is better than Brand X because of LMNOP).
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