Remove Differentiation Remove Positioning Remove Pricing Remove Purchase Remove Purchase Intent
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Madison Logic Named a Leader for Intent Data in New Analyst Report

Madison Logic

The report recognizes Madison Logic as a proven demand generation partner for its proprietary intent data and extensive marketing campaign activation. in eight evaluation criteria, including uniqueness of proprietary data, industry/vertical/keyword coverage, intent data types, pricing flexibility and transparency, and roadmap.

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Madison Logic Named a Leader for Intent Data in New Analyst Report

Madison Logic

The report recognizes Madison Logic as a proven demand generation partner for its proprietary intent data and extensive marketing campaign activation. in eight evaluation criteria, including uniqueness of proprietary data, industry/vertical/keyword coverage, intent data types, pricing flexibility and transparency, and roadmap.

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How to Organize a Go-To-Market Plan for SaaS

Directive Agency

Where should you be positioned? These questions are crucial for understanding if your product should be positioned on any review site you identify. . Getting positioned on a review site won’t instantly bring you leads. Are you able to clarify pricing? Nail your Positioning. Differentiate Yourself.

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Let Search Intent Lead the Way: 6 Intent Data Use Cases

DealSignal

Think of it as advanced statistics and analysis in sports – awareness of how certain players behave puts you in a position to pinpoint and predict their next move. Harnessing a variety of distinct intent data use cases allows you to plan effectively and make informed decisions. Intent Data Use Cases 1.

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How to Leverage Intent Data to Drive More Business

NetLine

Collect data As you can see, intent data is gathered from numerous sources, some of which an organization may own and others of which an organization can pay to access. However, when you collect these data points across an entire company, the purpose of buyer-level intent data quickly becomes more clear.

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Why Getting Your B2B Branding Right Is Essential

The Lead Agency

Many B2B marketers overlook the importance of branding, as they know that their customers make purchase decisions on more functional things such as cost, quality and availability. As such, B2B purchases are typically more heavily considered, with pre-determined functional requirements that have to be met. Differentiation.

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B2C Marketers are Feeling Greater Pressure When It Comes to Customer Acquisition

Porch Group Media

According to the research, 23% of respondents cited differentiating from competitors as the biggest challenge. 61% of respondents say they regularly use universal price discounting as a customer acquisition tool. A lack of differentiation (54%). For example, life events are a strong indicator of purchase intent.